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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
-0.45%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$198M
AUM Growth
+$17.4M
Cap. Flow
+$18M
Cap. Flow %
9.06%
Top 10 Hldgs %
49.97%
Holding
102
New
17
Increased
32
Reduced
19
Closed
30

Top Buys

Rank Stock Value
1
EDV icon
Vanguard World Funds Extended Duration ETF
EDV
+$9.06M
2
SPLV icon
Invesco S&P 500 Low Volatility ETF
SPLV
+$8.32M
3
IGV icon
iShares Expanded Tech-Software Sector ETF
IGV
+$5.08M
4
FIS icon
Fidelity National Information Services
FIS
+$3.13M
5
MTUM icon
iShares MSCI USA Momentum Factor ETF
MTUM
+$2.81M

Top Sells

Rank Stock Value
1
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$4.33M
2
ANET icon
Arista Networks
ANET
+$3.83M
3
VONG icon
Vanguard Russell 1000 Growth ETF
VONG
+$3.47M
4
AMZN icon
Amazon
AMZN
+$3.25M
5
OMFL icon
Invesco Russell 1000 Dynamic Multifactor ETF
OMFL
+$3.07M

Sector Composition

Rank Sector Weight
1 Consumer Staples 13.69%
2 Healthcare 4.82%
3 Consumer Discretionary 4.28%
4 Communication Services 3.41%
5 Utilities 3.37%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
CROX icon
51
Crocs
CROX
$6.25B
$569K 0.29%
+3,901
New +$547K
PDD icon
52
Pinduoduo
PDD
$125B
$524K 0.26%
+3,942
New +$534K
PYPL icon
53
PayPal
PYPL
$49B
$444K 0.22%
7,648
+795
+12% +$50.6K
JPST icon
54
JPMorgan Ultra-Short Income ETF
JPST
$40.1B
$433K 0.22%
+8,578
New +$432K
XOM icon
55
ExxonMobil
XOM
$641B
$421K 0.21%
3,657
+47
+1% +$5.47K
ADSK icon
56
Autodesk
ADSK
$49.5B
$380K 0.19%
1,534
+617
+67% +$139K
IAGG icon
57
iShares Core International Aggregate Bond Fund
IAGG
$10.9B
$379K 0.19%
7,593
-35,809
-83% -$1.78M
NFLX icon
58
Netflix
NFLX
$298B
$377K 0.19%
5,580
+1,000
+22% +$62.5K
IWV icon
59
iShares Russell 3000 ETF
IWV
$19.6B
$338K 0.17%
1,095
+34
+3% +$10.1K
CHD icon
60
Church & Dwight Co
CHD
$23.5B
$310K 0.16%
+2,993
New +$317K
CPB icon
61
Campbell Soup
CPB
$6.55B
$296K 0.15%
+6,560
New +$292K
GOOG icon
62
Alphabet (Google) Class C
GOOG
$4.34T
$281K 0.14%
1,532
+32
+2% +$5.44K
VYM icon
63
Vanguard High Dividend Yield ETF
VYM
$81B
$275K 0.14%
2,315
+5
+0.2% +$593
GNRC icon
64
Generac Holdings
GNRC
$11.6B
$268K 0.14%
+2,026
New +$280K
USMV icon
65
iShares MSCI USA Min Vol Factor ETF
USMV
$23.5B
$259K 0.13%
3,084
– –
AMP icon
66
Ameriprise Financial
AMP
$48.4B
$235K 0.12%
549
-11
-2% -$4.7K
VOO icon
67
Vanguard S&P 500 ETF
VOO
$978B
$219K 0.11%
438
– –
MA icon
68
Mastercard
MA
$507B
$216K 0.11%
490
+15
+3% +$6.83K
JEPI icon
69
JPMorgan Equity Premium Income ETF
JEPI
$45.9B
$205K 0.1%
3,612
-855
-19% -$48.4K
RTX icon
70
RTX Corp
RTX
$290B
$202K 0.1%
2,011
-1,082
-35% -$112K
IRT icon
71
Independence Realty Trust
IRT
$3.92B
$197K 0.1%
10,488
– –
DNA icon
72
Ginkgo Bioworks
DNA
$527M
$4.51K ﹤0.01%
338
– –
ACN icon
73
Accenture
ACN
$102B
– –
-1,354
Closed -$469K
ADBE icon
74
Adobe
ADBE
$99.3B
– –
-1,590
Closed -$802K
AMAT icon
75
Applied Materials
AMAT
$412B
– –
-2,761
Closed -$569K
1 2
3
4 5

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Fluent Financial's Q2 2024 Portfolio in Review

As of Q2 2024, Fluent Financial held 102 positions worth $198M, up 9.6% from $181M the previous quarter. Its ten largest holdings account for 50% of the portfolio.

Fluent Financial deployed $18M of net new capital in Q2 2024, opening 17 new positions and adding to 32 existing holdings. Its largest new stake was Invesco S&P 500 Low Volatility ETF: 128,494 shares worth $8.35M.

By sector, the portfolio is most concentrated in Consumer Staples at 14% of assets, down from 15% a quarter earlier, followed by Healthcare and Consumer Discretionary.

On the sell side, the largest reduction was State Street SPDR S&P 500 ETF Trust, an estimated $4.33M trimmed.

  • Fluent Financial's largest Q2 2024 buy was Invesco S&P 500 Low Volatility ETF: 128,494 shares worth $8.35M.
  • Fluent Financial added most to Vanguard World Funds Extended Duration ETF in Q2 2024, an estimated $9.06M increase.
  • Fluent Financial's biggest Q2 2024 reduction was State Street SPDR S&P 500 ETF Trust, cutting an estimated $4.33M.
  • Fluent Financial fully exited Arista Networks in Q2 2024, selling an estimated $3.83M.
  • Fluent Financial's ten largest holdings make up 50% of its $198M portfolio in Q2 2024.
  • Fluent Financial opened 17 new positions and closed 30 in Q2 2024.
  • Fluent Financial's portfolio value rose 9.6% quarter-over-quarter to $198M.

Based on Fluent Financial's 13F filing for Q2 2024, filed 5 Aug 2024.