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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
+1.23%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$230M
AUM Growth
+$3.5M
Cap. Flow
+$2.81M
Cap. Flow %
1.22%
Top 10 Hldgs %
61.53%
Holding
77
New
15
Increased
17
Reduced
24
Closed
18

Top Buys

Rank Stock Value
1
RFIX
Simplify Bond Bull ETF
RFIX
+$20.3M
2
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$12.7M
3
EEM icon
iShares MSCI Emerging Markets ETF
EEM
+$7.56M
4
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$5.67M
5
QQQ icon
Invesco QQQ Trust
QQQ
+$5M

Top Sells

Rank Stock Value
1
EDV icon
Vanguard World Funds Extended Duration ETF
EDV
+$33.2M
2
XLP icon
State Street Consumer Staples Select Sector SPDR ETF
XLP
+$9.17M
3
ABBV icon
AbbVie
ABBV
+$4.29M
4
NEE icon
NextEra Energy
NEE
+$4.16M
5
SMH icon
VanEck Semiconductor ETF
SMH
+$3.49M

Sector Composition

Rank Sector Weight
1 Consumer Staples 4.34%
2 Healthcare 3.53%
3 Technology 3.38%
4 Consumer Discretionary 1.9%
5 Communication Services 1.36%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
AGZ icon
26
iShares Agency Bond ETF
AGZ
$558M
$2.8M 1.22%
25,602
+2,569
+11% +$279K
VBK icon
27
Vanguard Morningstar Small-Cap Growth ETF
VBK
$23.2B
$2.47M 1.08%
9,812
-5,845
-37% -$1.62M
PFE icon
28
Pfizer
PFE
$143B
$2.27M 0.99%
+89,513
New +$2.34M
ED icon
29
Consolidated Edison
ED
$40.3B
$2.12M 0.92%
19,128
-36
-0.2% -$3.53K
ECL icon
30
Ecolab
ECL
$78.4B
$2.07M 0.9%
8,173
– –
SMH icon
31
VanEck Semiconductor ETF
SMH
$65.9B
$2.03M 0.89%
9,620
-14,550
-60% -$3.49M
XLP icon
32
State Street Consumer Staples Select Sector SPDR ETF
XLP
$14.2B
$1.91M 0.83%
23,439
-114,903
-83% -$9.17M
BIDU icon
33
Baidu
BIDU
$37.4B
$1.87M 0.81%
+20,320
New +$1.82M
DBO icon
34
Invesco DB Oil Fund
DBO
$402M
$1.62M 0.71%
+113,203
New +$1.63M
PPH icon
35
VanEck Pharmaceutical ETF
PPH
$959M
$1.54M 0.67%
+16,923
New +$1.52M
ROKU icon
36
Roku
ROKU
$21.5B
$1.25M 0.54%
17,727
+8,845
+100% +$708K
BABA icon
37
Alibaba
BABA
$293B
$1.22M 0.53%
9,193
-1,434
-13% -$165K
TAFI icon
38
AB Tax-Aware Short Duration Municipal ETF
TAFI
$1.37B
$1.02M 0.44%
40,627
+6,652
+20% +$167K
BILL icon
39
BILL Holdings
BILL
$4.5B
$916K 0.4%
+19,970
New +$1.34M
AAPL icon
40
Apple
AAPL
$4.42T
$833K 0.36%
3,749
-38
-1% -$8.8K
OKTA icon
41
Okta
OKTA
$24.6B
$584K 0.25%
5,553
-10,776
-66% -$1.05M
DOCU
42
DocuSign
DOCU
$10.5B
$584K 0.25%
7,169
-542
-7% -$47.5K
PYPL icon
43
PayPal
PYPL
$48.9B
$584K 0.25%
8,943
-9,942
-53% -$774K
LMND icon
44
Lemonade
LMND
$3.77B
$545K 0.24%
+17,342
New +$597K
INTC icon
45
Intel
INTC
$468B
$530K 0.23%
+23,350
New +$511K
HIPO icon
46
Hippo Holdings
HIPO
$830M
$469K 0.2%
+18,350
New +$509K
ENVX icon
47
Enovix
ENVX
$892M
$436K 0.19%
67,923
-9,587
-12% -$85.3K
EWM icon
48
iShares MSCI Malaysia ETF
EWM
$309M
$430K 0.19%
+18,635
New +$441K
XOM icon
49
ExxonMobil
XOM
$640B
$416K 0.18%
3,494
-831
-19% -$91.9K
EDEN icon
50
iShares MSCI Denmark ETF
EDEN
$203M
$397K 0.17%
+3,819
New +$412K
1
2
3 4

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Fluent Financial's Q1 2025 Portfolio in Review

As of Q1 2025, Fluent Financial held 77 positions worth $230M, up 1.5% from $226M the previous quarter. Its ten largest holdings account for 62% of the portfolio.

Fluent Financial's Q1 2025 filing shows 15 new, 17 increased, 24 reduced and 18 closed positions. Its largest new stake was Simplify Bond Bull ETF: 388,897 shares worth $20.8M. The largest sale was Vanguard World Funds Extended Duration ETF, an estimated $33.2M.

By sector, the portfolio is most concentrated in Consumer Staples at 4.3% of assets, down from 6.2% a quarter earlier, followed by Healthcare and Technology.

  • Fluent Financial's largest Q1 2025 buy was Simplify Bond Bull ETF: 388,897 shares worth $20.8M.
  • Fluent Financial added most to JPMorgan Ultra-Short Income ETF in Q1 2025, an estimated $12.7M increase.
  • Fluent Financial's biggest Q1 2025 reduction was State Street Consumer Staples Select Sector SPDR ETF, cutting an estimated $9.17M.
  • Fluent Financial fully exited Vanguard World Funds Extended Duration ETF in Q1 2025, selling an estimated $33.2M.
  • Fluent Financial's ten largest holdings make up 62% of its $230M portfolio in Q1 2025.
  • Fluent Financial opened 15 new positions and closed 18 in Q1 2025.
  • Fluent Financial's portfolio value rose 1.5% quarter-over-quarter to $230M.

Based on Fluent Financial's 13F filing for Q1 2025, filed 10 Apr 2025.