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Vanguard Consumer Discretionary ETF

547 hedge funds and large institutions have $2.61B invested in Vanguard Consumer Discretionary ETF in 2026 Q1 according to their latest regulatory filings, with 42 funds opening new positions, 151 increasing their positions, 183 reducing their positions, and 50 closing their positions.

New
Increased
Maintained
Reduced
Closed

93% more call options, than puts

Call options by funds: $15.8M | Put options by funds: $8.18M

0.83% less ownership

Funds ownership: 46.98%46.15% (-0.83%)

3% less funds holding

Funds holding: 564547 (-17)

10% less funds holding in top 10

Funds holding in top 10: 109 (-1)

12% less capital invested

Capital invested by funds: $2.97B → $2.61B (-$357M)

16% less first-time investments, than exits

New positions opened: 42 | Existing positions closed: 50

17% less repeat investments, than reductions

Existing positions increased: 151 | Existing positions reduced: 183

Holders
547
Holders Change
-17
Holders Change %
-3.01%
% of All Funds
6.74%
Holding in Top 10
9
Holding in Top 10 Change
-1
Holding in Top 10 Change %
-10%
% of All Funds
0.11%
New
42
Increased
151
Reduced
183
Closed
50
Calls
$15.8M
Puts
$8.18M
Net Calls
+$7.61M
Net Calls Change
-$7.95M
Name Holding Trade Value Shares
Change
Change in
Stake
Bank of America
1
Bank of America
North Carolina
$558M +$22.8M +59,163 +4%
JP Morgan Chase
2
JP Morgan Chase
New York
$151M -$9.95M -25,800 -6%
Morgan Stanley
3
Morgan Stanley
New York
$150M +$9.43M +24,441 +6%
PCH
4
PGIM Custom Harvest
New Jersey
$142M +$17.8M +46,247 +13%
UBS Group
5
UBS Group
Switzerland
$122M +$2.78M +7,204 +2%
Wells Fargo
6
Wells Fargo
California
$122M -$3.56M -9,222 -3%
LPL Financial
7
LPL Financial
California
$79M -$11M -28,608 -12%
BCMIO
8
Beacon Capital Management Inc (Ohio)
Ohio
$66.8M -$30.7M -79,642 -30%
Northwestern Mutual Wealth Management
9
Northwestern Mutual Wealth Management
Wisconsin
$65.9M -$8.95M -23,205 -11%
Raymond James Financial
10
Raymond James Financial
Florida
$47.8M +$48.2K +125 +0.1%
Envestnet Asset Management
11
Envestnet Asset Management
Illinois
$43.9M -$16.5M -42,730 -26%
Stifel Financial
12
Stifel Financial
Missouri
$40.6M -$373K -968 -0.8%
AOI
13
Auto-Owners Insurance
Michigan
$33.3M
Lido Advisors
14
Lido Advisors
California
$31.7M +$2M +5,174 +6%
Rockefeller Capital Management
15
Rockefeller Capital Management
New York
$31.6M +$1.66M +4,308 +5%
KIA
16
KCM Investment Advisors
California
$31.1M +$78.3K +203 +0.2%
Ameriprise
17
Ameriprise
Minnesota
$28M -$4.82M -12,503 -14%
Janney Montgomery Scott
18
Janney Montgomery Scott
Pennsylvania
$27.9M +$1.08M +2,811 +4%
Royal Bank of Canada
19
Royal Bank of Canada
Ontario, Canada
$24.4M -$3.59M -9,317 -12%
Two Sigma Investments
20
Two Sigma Investments
New York
$20.2M +$3.4M +8,800 +19%
PNC Financial Services Group
21
PNC Financial Services Group
Pennsylvania
$18.5M -$2.85M -7,375 -13%
M&T Bank
22
M&T Bank
New York
$18.4M -$2.63M -6,814 -12%
Cetera Investment Advisers
23
Cetera Investment Advisers
Illinois
$18.4M -$2.84M -7,363 -13%
AAS
24
Ameritas Advisory Services
Nebraska
$17.4M -$5.32M -13,786 -22%
Empower Advisory Group
25
Empower Advisory Group
Colorado
$17M +$10.4K +27 +0.1%