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Vanguard Consumer Discretionary ETF
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Overview Fund Activity

496 hedge funds and large institutions have $2.42B invested in Vanguard Consumer Discretionary ETF in 2025 Q1 according to their latest regulatory filings, with 32 funds opening new positions, 165 increasing their positions, 163 reducing their positions, and 52 closing their positions.

Holders
496
Holders Change
-31
Holders Change %
-5.88%
% of All Funds
6.74%
Holding in Top 10
7
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-46.15%
% of All Funds
0.1%
New
32
Increased
165
Reduced
163
Closed
52
Calls
$14.1M
Puts
$6.79M
Net Calls
+$7.31M
Net Calls Change
-$6.66M

Top Buyers

1
Bank of America
1
Bank of America
North Carolina
$483M
2
FIA
2
Foundations Investment Advisors
Arizona
$24.2M
3
Rockefeller Capital Management
3
Rockefeller Capital Management
New York
$27.4M
4
BNP Paribas Financial Markets
4
BNP Paribas Financial Markets
France
$10.9M
5
JPMorgan Chase & Co
5
JPMorgan Chase & Co
New York
$169M

Top Sellers

1
BCMIO
1
Beacon Capital Management Inc (Ohio)
Ohio
$40.5M
2
Goldman Sachs
2
Goldman Sachs
New York
$6.92M
3
Envestnet Asset Management
3
Envestnet Asset Management
Illinois
$74.7M
4
MECA
4
Miller Equity Capital Advisors
Texas
$0
5
PL
5
Polianta Ltd
Jersey
$0
Name Market Value Shares Shares
Change 		Shares
Change %
Bank of America
1
Bank of America
North Carolina
$483M 1,485,152 +99,042 +7%
JPMorgan Chase & Co
2
JPMorgan Chase & Co
New York
$169M 518,193 +33,356 +7%
UBS Group
3
UBS Group
Switzerland
$131M 401,731 +24,305 +6%
Morgan Stanley
4
Morgan Stanley
New York
$126M 385,654 +9,689 +3%
Wells Fargo
5
Wells Fargo
California
$113M 347,691 +12,684 +4%
PCH
6
PGIM Custom Harvest
New Jersey
$97.8M 300,357 +980 +0.3%
Envestnet Asset Management
7
Envestnet Asset Management
Illinois
$74.7M 229,595 -35,787 -13%
Northwestern Mutual Wealth Management
8
Northwestern Mutual Wealth Management
Wisconsin
$65.5M 201,351 +10,868 +6%
Ameriprise
9
Ameriprise
Minnesota
$58.6M 179,831 +30,017 +20%
LPL Financial
10
LPL Financial
California
$55.9M 171,843 -6,615 -4%
Stifel Financial
11
Stifel Financial
Missouri
$42.8M 131,485 +9,684 +8%
BCMIO
12
Beacon Capital Management Inc (Ohio)
Ohio
$40.5M 112,743 -339,951 -75%
Raymond James Financial
13
Raymond James Financial
Florida
$31.5M 96,800 +785 +0.8%
Rockefeller Capital Management
14
Rockefeller Capital Management
New York
$27.4M 84,238 +42,956 +104%
KIA
15
KCM Investment Advisors
California
$27.1M 83,293 +2,980 +4%
M&T Bank
16
M&T Bank
New York
$26.8M 82,353 -1,287 -2%
FIA
17
Foundations Investment Advisors
Arizona
$24.2M 74,322 +74,322 New
Cetera Investment Advisers
18
Cetera Investment Advisers
Illinois
$22.6M 69,391 -14,340 -17%
Janney Montgomery Scott
19
Janney Montgomery Scott
Pennsylvania
$22.5M 69,159 +5,155 +8%
SWM
20
Spire Wealth Management
Virginia
$21.7M 66,800 -477 -0.7%
PNC Financial Services Group
21
PNC Financial Services Group
Pennsylvania
$21M 64,564 -610 -0.9%
Truist Financial
22
Truist Financial
North Carolina
$18.8M 57,754 +31,435 +119%
FSC
23
Full Sail Capital
Oklahoma
$17.1M 52,452 -1,749 -3%
Royal Bank of Canada
24
Royal Bank of Canada
Ontario, Canada
$16.9M 51,902 -14,082 -21%
Commonwealth Equity Services
25
Commonwealth Equity Services
Massachusetts
$16.3M 50,125 +1,343 +3%
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