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Procter & Gamble
PG

3,984 hedge funds and large institutions have $232B invested in Procter & Gamble in 2026 Q1 according to their latest regulatory filings, with 224 funds opening new positions, 1,696 increasing their positions, 1,662 reducing their positions, and 190 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more call options, than puts

Call options by funds: $2.23B | Put options by funds: $1.81B

18% more first-time investments, than exits

New positions opened: 224 | Existing positions closed: 190

2% more repeat investments, than reductions

Existing positions increased: 1,696 | Existing positions reduced: 1,662

1% more capital invested

Capital invested by funds: $230B → $232B (+$2.47B)

0.31% more ownership

Funds ownership: 68.51% → 68.83% (+0.31%)

1% less funds holding

Funds holding: 4,022 → 3,984 (-38)

14% less funds holding in top 10

Funds holding in top 10: 84 → 72 (-12)

Holders
3,984
Holders Change
-38
Holders Change %
-0.94%
% of All Funds
49.03%
Holding in Top 10
72
Holding in Top 10 Change
-12
Holding in Top 10 Change %
-14.29%
% of All Funds
0.89%
New
224
Increased
1,696
Reduced
1,662
Closed
190
Calls
$2.23B
Puts
$1.81B
Net Calls
+$417M
Net Calls Change
+$135M

Top Buyers

1
Charles Schwab
Charles Schwab
California
+$3.42B
2
JP Morgan Chase
JP Morgan Chase
New York
+$1.97B
3
Franklin Resources
Franklin Resources
California
+$595M
4
Fidelity Investments
Fidelity Investments
Massachusetts
+$512M
5
Capital World Investors
Capital World Investors
California
+$460M

Top Sellers

1
Assenagon Asset Management
Assenagon Asset Management
Luxembourg
-$518M
2
Corient Private Wealth
Corient Private Wealth
Florida
-$475M
3
GQG Partners
GQG Partners
Florida
-$475M
4
Renaissance Technologies
Renaissance Technologies
New York
-$428M
5
Capital International Investors
Capital International Investors
California
-$399M
Name Holding Trade Value Shares
Change 		Change in
Stake
EWM
3651
Endowment Wealth Management
Wisconsin
$219K -$455 -3 -0.2%
SSG
3652
Summit Securities Group
New York
$218K +$216K +1,427 +1,679%
MWM
3653
Maridea Wealth Management
New York
$218K +$9.4K +62 +4%
CIM
3654
Contravisory Investment Management
Massachusetts
$218K +$11.7K +77 +5%
TFG
3655
Tilson Financial Group
New Jersey
$218K +$1.36K +9 +0.6%
SA
3656
SL Advisors
New Jersey
$218K -$4.85K -32 -2%
Legacy Financial Group (Iowa)
3657
Legacy Financial Group (Iowa)
Iowa
$217K -$1.36K -9 -0.6%
PSP
3658
Principal Street Partners
Tennessee
$217K -$51.7K -341 -18%
RPGNY
3659
Retirement Planning Group (New York)
New York
$217K +$8.19K +54 +4%
DF
3660
Dunhill Financial
United Kingdom
$217K +$60.5K +399 +36%
UFA
3661
Unify Financial Advisors
Florida
$217K +$606 +4 +0.3%
IG
3662
Ithaka Group
Virginia
$217K – – –
SCP
3663
Seizert Capital Partners
Michigan
$217K – – –
CCM
3664
Capstone Capital Management
$217K +$227K +1,500 New
Harris Associates
3665
Harris Associates
Illinois
$216K -$61.1K -403 -21%
SCFS
3666
Stewardship Concepts Financial Services
Washington
$216K +$9.1K +60 +4%
EP
3667
Essential Partners
California
$216K +$199K +1,313 +734%
FWWM
3668
Fiscal Wisdom Wealth Management
Connecticut
$215K +$152 +1 +0.1%
AWM
3669
AAF Wealth Management
Massachusetts
$215K -$22.1K -146 -9%
VIA
3670
Victrix Investment Advisors
Florida
$215K -$15.2K -100 -6%
CV
3671
Counterweight Ventures
North Carolina
$214K – – –
CMA
3672
Cedar Mountain Advisors
Oregon
$214K +$9.55K +63 +4%
VAMG
3673
Voisard Asset Management Group
Michigan
$213K +$224K +1,476 New
M
3674
MYeCFO
California
$213K – – –
NRW
3675
Nova R Wealth
Kansas
$212K +$6.52K +43 +3%
145 146
147
148 149

PG Hedge Fund Activity: Q1 2026 in Review

3,984 of the 8,126 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2026, worth a combined $232B — up 1.1% from $230B a quarter earlier.

Buyers outnumbered sellers: 224 funds opened new PG positions and 190 closed out — a net gain of 34 holders — while 1,696 added to existing stakes and 1,662 trimmed.

The largest buyer was Charles Schwab, adding an estimated $3.42B. The largest seller was Assenagon Asset Management, cutting an estimated $518M.

  • 3,984 institutional investors held Procter & Gamble (PG) as of Q1 2026, down from 4,022 in Q4 2025.
  • Funds reported $232B of Procter & Gamble stock for Q1 2026, up 1.1% quarter-over-quarter.
  • 224 funds opened new Procter & Gamble positions in Q1 2026 and 190 closed out, a net change of +34 holders.
  • The largest Procter & Gamble buyer in Q1 2026 was Charles Schwab, an estimated $3.42B added.
  • The largest Procter & Gamble seller in Q1 2026 was Assenagon Asset Management, an estimated $518M sold.

Based on aggregated 13F filings for Q1 2026.