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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
HOWA
2276
Heritage Oak Wealth Advisors
Florida
-$584K -3,265 Closed
DFCM
2277
Dark Forest Capital Management
Puerto Rico
-$572K -3,200 Closed
AAS
2278
Ameritas Advisory Services
Nebraska
-$529K -2,955 Closed
BSTWA
2279
Blake Schutter Theil Wealth Advisors
Ohio
-$478K -2,675 Closed
FHC
2280
First Heartland Consultants
Missouri
-$465K -2,600 Closed
AC
2281
AXQ Capital
New Jersey
-$456K -2,550 Closed
FFO
2282
Fiduciary Family Office
Florida
-$454K -2,540 Closed
EGA
2283
E&G Advisors
Texas
-$443K -2,475 Closed
ACGA
2284
Atlanta Consulting Group Advisors
Georgia
-$384K -2,145 Closed
BMCM
2285
Burns Matteson Capital Management
New York
-$353K -1,975 Closed
MS
2286
Mizuho Securities
Japan
-$349K -1,950 Closed
WCM
2287
Wedge Capital Management
North Carolina
-$349K -1,950 Closed
TCWA
2288
Turtle Creek Wealth Advisors
Texas
-$340K -1,900 Closed
MPM
2289
MBB Public Markets
Illinois
-$322K -1,800 Closed
HCM
2290
Hillman Capital Management
Maryland
-$317K -1,770 Closed
CA
2291
Calton & Associates
Florida
-$291K -1,625 Closed
FAP
2292
Financial Advisory Partners
Florida
-$282K -1,575 Closed
KIG
2293
Kennedy Investment Group
New Jersey
-$265K -1,480 Closed
ARC
2294
Advisor Resource Council
Texas
-$256K -1,430 Closed
MIM
2295
Moseley Investment Management
Florida
-$256K -1,430 Closed
UFF
2296
USA Financial Formulas
Michigan
-$240K -1,340 Closed
AI
2297
Accredited Investors
Minnesota
-$234K -1,310 Closed
BB
2298
Busey Bank
Illinois
-$230K -1,285 Closed
OWA
2299
Opal Wealth Advisors
New York
-$220K -1,230 Closed
ODG
2300
O'Dell Group
Ohio
-$216K -1,210 Closed

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.