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ServiceNow

2,158 hedge funds and large institutions have $146B invested in ServiceNow in 2025 Q1 according to their latest regulatory filings, with 201 funds opening new positions, 935 increasing their positions, 759 reducing their positions, and 262 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more repeat investments, than reductions

Existing positions increased: 935 | Existing positions reduced: 759

1% more call options, than puts

Call options by funds: $3.41B | Put options by funds: $3.36B

4% less funds holding

Funds holding: 2,2562,158 (-98)

4.35% less ownership

Funds ownership: 446.3%441.96% (-4.3%)

23% less first-time investments, than exits

New positions opened: 201 | Existing positions closed: 262

25% less capital invested

Capital invested by funds: $195B → $146B (-$49.3B)

38% less funds holding in top 10

Funds holding in top 10: 10465 (-39)

Holders
2,158
Holders Change
-98
Holders Change %
-4.34%
% of All Funds
28.94%
Holding in Top 10
65
Holding in Top 10 Change
-39
Holding in Top 10 Change %
-37.5%
% of All Funds
0.87%
New
201
Increased
935
Reduced
759
Closed
262
Calls
$3.41B
Puts
$3.36B
Net Calls
+$49.6M
Net Calls Change
+$1.31B
Name Holding Trade Value Shares
Change
Change in
Stake
HVCM
2226
Hel Ved Capital Management
Hong Kong
-$1.09M -5,150 Closed
CFM
2227
Catalyst Funds Management
Australia
-$1.06M -5,000 Closed
LWM
2228
Laidlaw Wealth Management
New York
-$1.05M -4,935 Closed
SF
2229
Symphony Financial
Texas
-$1.03M -4,685 Closed
NP
2230
Ninepoint Partners
Ontario, Canada
-$888K -4,190 Closed
TAM
2231
Titleist Asset Management
Texas
-$803K -3,790 Closed
CCG
2232
Catalina Capital Group
California
-$773K -3,645 Closed
ALAM
2233
Asahi Life Asset Management
Japan
-$761K -3,590 Closed
TPBG
2234
Turning Point Benefit Group
Maryland
-$718K -3,535 Closed
TSS
2235
Two Sigma Securities
New York
-$743K -3,505 Closed
ACM
2236
Avalon Capital Management
California
-$721K -3,400 Closed
RL
2237
Retireful LLC
Michigan
-$710K -3,350 Closed
PFG
2238
PAX Financial Group
Texas
-$698K -3,290 Closed
BAM
2239
Bosun Asset Management
Illinois
-$671K -3,165 Closed
FF
2240
Fluent Financial
Texas
-$642K -3,030 Closed
TCG
2241
Transcendent Capital Group
Oklahoma
-$556K -2,620 Closed
JCIA
2242
Jackson Creek Investment Advisors
Colorado
-$536K -2,530 Closed
DTL
2243
Dynamic Technology Lab
Singapore
-$518K -2,445 Closed
NMC
2244
Nine Masts Capital
Hong Kong
-$454K -2,355 Closed
FC
2245
Fulcrum Capital
Washington
-$493K -2,325 Closed
LAM
2246
LECAP Asset Management
United Kingdom
-$490K -2,310 Closed
RIP
2247
Reliant Investment Partners
North Carolina
-$478K -2,255 Closed
JWM
2248
Jackson Wealth Management
Florida
-$465K -2,195 Closed
UOC
2249
UBS O'Connor
Illinois
-$464K -2,190 Closed
AIA
2250
Angeles Investment Advisors
California
-$458K -2,160 Closed

NOW Hedge Fund Activity: Q1 2025 in Review

2,158 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2025, worth a combined $146B — down 25% from $195B a quarter earlier.

Sellers outnumbered buyers: 262 funds closed out of NOW and 201 opened new positions — a net loss of 61 holders — while 759 trimmed existing stakes and 935 added.

The largest buyer was JP Morgan Chase, adding an estimated $762M. The largest seller was Fidelity Investments, cutting an estimated $1.31B.

  • 2,158 institutional investors held ServiceNow (NOW) as of Q1 2025, down from 2,256 in Q4 2024.
  • Funds reported $146B of ServiceNow stock for Q1 2025, down 25% quarter-over-quarter.
  • 201 funds opened new ServiceNow positions in Q1 2025 and 262 closed out, a net change of -61 holders.
  • The largest ServiceNow buyer in Q1 2025 was JP Morgan Chase, an estimated $762M added.
  • The largest ServiceNow seller in Q1 2025 was Fidelity Investments, an estimated $1.31B sold.

Based on aggregated 13F filings for Q1 2025.