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ServiceNow
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Overview Fund Activity

256 hedge funds and large institutions have $8.02B invested in ServiceNow in 2014 Q2 according to their latest regulatory filings, with 39 funds opening new positions, 112 increasing their positions, 75 reducing their positions, and 48 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
256
Holders Change
-9
Holders Change %
-3.4%
% of All Funds
7.36%
Holding in Top 10
7
Holding in Top 10 Change
+1
Holding in Top 10 Change %
+16.67%
% of All Funds
0.2%
New
39
Increased
112
Reduced
75
Closed
48
Calls
$33.1M
Puts
$41.4M
Net Calls
-$8.26M
Net Calls Change
+$30.6M

Top Buyers

1
CCM
Criterion Capital Management
California
$227M
2
Artisan Partners
Artisan Partners
Wisconsin
$281M
3
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
$973M
4
Invesco
Invesco
Georgia
$211M
5
AllianceBernstein
AllianceBernstein
Tennessee
$196M

Top Sellers

1
Fidelity Investments
Fidelity Investments
Massachusetts
$922M
2
GP
GLG Partners
United Kingdom
$43.9M
3
JCMLC
JAT Capital Management LP (Connecticut)
Connecticut
$1.98M
4
RIM
Rainier Investment Management
Washington
$0
5
Bank of New York Mellon
Bank of New York Mellon
New York
$144M
Name Holding Trade Value Shares
Change 		Shares
Change %
VKH
201
Virtu KCG Holdings
New York
$339K -$131K -2,108 -28%
FA
202
FDx Advisors
Illinois
$337K -$41.4K -667 -11%
HIMCH
203
Hartford Investment Management Co (HIMCO)
Connecticut
$335K -$74.4K -1,200 -18%
CSS
204
Cubist Systematic Strategies
Connecticut
$331K +$331K +5,344 New
Fisher Asset Management
205
Fisher Asset Management
Washington
$330K +$330K +5,325 New
LPL Financial
206
LPL Financial
California
$321K +$61.8K +996 +24%
Manulife (Manufacturers Life Insurance)
207
Manulife (Manufacturers Life Insurance)
Ontario, Canada
$316K -$8.22M -132,774 -96%
WPW
208
Waldron Private Wealth
Pennsylvania
$315K – – –
ProShare Advisors
209
ProShare Advisors
Maryland
$304K +$45K +728 +17%
LWCA
210
Locust Wood Capital Advisers
New York
$291K +$291K +4,699 New
AIG
211
American International Group
New York
$288K +$175K +2,819 +154%
Two Sigma Advisers
212
Two Sigma Advisers
New York
$260K +$260K +4,200 New
Prudential Financial
213
Prudential Financial
New Jersey
$257K +$257K +4,150 New
DILH
214
Dai-ichi Life Holdings
Japan
$253K +$42.5K +686 +20%
WTIM
215
Wilmington Trust Investment Management
Delaware
$248K +$248K +4,000 New
BC
216
Banced Corp
Illinois
$240K -$31.4K -508 -12%
QT
217
Quantbot Technologies
New York
$232K +$232K +3,746 New
FMBTD
218
First Midwest Bank Trust Division
Illinois
$229K -$194K -3,140 -46%
Daiwa Securities Group
219
Daiwa Securities Group
Japan
$229K – – –
Commonwealth Equity Services
220
Commonwealth Equity Services
Massachusetts
$202K +$202K +3,253 New
EOJOAM
221
E. Ohman J:or Asset Management
Sweden
$192K – – –
Fifth Third Bancorp
222
Fifth Third Bancorp
Ohio
$191K +$78.2K +1,259 +69%
LCM
223
Levitt Capital Management
Florida
$171K -$745K -12,031 -81%
LIA
224
LS Investment Advisors
Michigan
$151K -$5.63K -91 -4%
WAM
225
Wolverine Asset Management
Illinois
$148K +$148K +2,400 New
7 8
9
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