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ServiceNow

2,158 hedge funds and large institutions have $146B invested in ServiceNow in 2025 Q1 according to their latest regulatory filings, with 201 funds opening new positions, 935 increasing their positions, 759 reducing their positions, and 262 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more repeat investments, than reductions

Existing positions increased: 935 | Existing positions reduced: 759

1% more call options, than puts

Call options by funds: $3.41B | Put options by funds: $3.36B

4% less funds holding

Funds holding: 2,2562,158 (-98)

4.35% less ownership

Funds ownership: 446.3%441.96% (-4.3%)

23% less first-time investments, than exits

New positions opened: 201 | Existing positions closed: 262

25% less capital invested

Capital invested by funds: $195B → $146B (-$49.3B)

38% less funds holding in top 10

Funds holding in top 10: 10465 (-39)

Holders
2,158
Holders Change
-98
Holders Change %
-4.34%
% of All Funds
28.94%
Holding in Top 10
65
Holding in Top 10 Change
-39
Holding in Top 10 Change %
-37.5%
% of All Funds
0.87%
New
201
Increased
935
Reduced
759
Closed
262
Calls
$3.41B
Puts
$3.36B
Net Calls
+$49.6M
Net Calls Change
+$1.31B
Name Holding Trade Value Shares
Change
Change in
Stake
ONGA
2201
O'Neil Global Advisors
California
-$2.87M -13,550 Closed
ISWM
2202
Independent Solutions Wealth Management
New York
-$2.64M -12,460 Closed
TPM
2203
Totem Point Management
New York
-$2.63M -12,405 Closed
BHCM
2204
Brevan Howard Capital Management
Jersey
-$2.57M -12,135 Closed
EWM
2205
Elevatus Welath Management
New York
-$2.27M -10,710 Closed
VAM
2206
Valliance Asset Management
Hong Kong
-$2.12M -10,000 Closed
RA
2207
Rational Advisors
New York
-$2.01M -9,500 Closed
WHP
2208
Washington Harbour Partners
Virginia
-$2.01M -9,500 Closed
WIA
2209
Wealthedge Investment Advisors
New York
-$2M -9,415 Closed
DF
2210
Donoghue Forlines
Massachusetts
-$1.97M -9,305 Closed
CCS
2211
Concentric Capital Strategies
Connecticut
-$1.95M -9,180 Closed
CFGS
2212
Concourse Financial Group Securities
Alabama
-$2.02M -8,980 Closed
WI
2213
Westbourne Investments
Virginia
-$1.86M -8,750 Closed
BFA
2214
Brendel Financial Advisors
New Hampshire
-$1.82M -8,600 Closed
ACH
2215
ArrowMark Colorado Holdings
Colorado
-$1.8M -8,500 Closed
OC
2216
Optimas Capital
Hong Kong
-$1.7M -8,000 Closed
CRC
2217
Curi RMB Capital
Illinois
-$1.62M -7,625 Closed
IIA
2218
IPG Investment Advisors
California
-$1.61M -7,600 Closed
ACM
2219
Aster Capital Management
United Arab Emirates
-$1.49M -7,040 Closed
WLG
2220
Williamson Legacy Group
Indiana
-$1.37M -6,485 Closed
PCMH
2221
Polymer Capital Management (HK)
Hong Kong
-$1.32M -6,235 Closed
FWM
2222
FFT Wealth Management
Pennsylvania
-$1.18M -5,545 Closed
SSIM
2223
Sheets Smith Investment Management
Texas
-$1.14M -5,365 Closed
AI
2224
Atom Investors
Texas
-$1.12M -5,305 Closed
DIM
2225
DC Investments Management
Virginia
-$1.09M -5,150 Closed

NOW Hedge Fund Activity: Q1 2025 in Review

2,158 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2025, worth a combined $146B — down 25% from $195B a quarter earlier.

Sellers outnumbered buyers: 262 funds closed out of NOW and 201 opened new positions — a net loss of 61 holders — while 759 trimmed existing stakes and 935 added.

The largest buyer was JP Morgan Chase, adding an estimated $762M. The largest seller was Fidelity Investments, cutting an estimated $1.31B.

  • 2,158 institutional investors held ServiceNow (NOW) as of Q1 2025, down from 2,256 in Q4 2024.
  • Funds reported $146B of ServiceNow stock for Q1 2025, down 25% quarter-over-quarter.
  • 201 funds opened new ServiceNow positions in Q1 2025 and 262 closed out, a net change of -61 holders.
  • The largest ServiceNow buyer in Q1 2025 was JP Morgan Chase, an estimated $762M added.
  • The largest ServiceNow seller in Q1 2025 was Fidelity Investments, an estimated $1.31B sold.

Based on aggregated 13F filings for Q1 2025.