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ServiceNow

2,158 hedge funds and large institutions have $146B invested in ServiceNow in 2025 Q1 according to their latest regulatory filings, with 201 funds opening new positions, 935 increasing their positions, 759 reducing their positions, and 262 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more repeat investments, than reductions

Existing positions increased: 935 | Existing positions reduced: 759

1% more call options, than puts

Call options by funds: $3.41B | Put options by funds: $3.36B

4% less funds holding

Funds holding: 2,2562,158 (-98)

4.35% less ownership

Funds ownership: 446.3%441.96% (-4.3%)

23% less first-time investments, than exits

New positions opened: 201 | Existing positions closed: 262

25% less capital invested

Capital invested by funds: $195B → $146B (-$49.3B)

38% less funds holding in top 10

Funds holding in top 10: 10465 (-39)

Holders
2,158
Holders Change
-98
Holders Change %
-4.34%
% of All Funds
28.94%
Holding in Top 10
65
Holding in Top 10 Change
-39
Holding in Top 10 Change %
-37.5%
% of All Funds
0.87%
New
201
Increased
935
Reduced
759
Closed
262
Calls
$3.41B
Puts
$3.36B
Net Calls
+$49.6M
Net Calls Change
+$1.31B
Name Holding Trade Value Shares
Change
Change in
Stake
SI
2176
Sora Investors
Pennsylvania
-$9.09M -42,885 Closed
MMA
2177
Mizuho Markets Americas
New York
-$8.12M -38,280 Closed
AAP
2178
Ardsley Advisory Partners
Connecticut
-$8.06M -38,000 Closed
GP
2179
Geneva Partners
Wisconsin
-$8.03M -37,885 Closed
WCA
2180
Waratah Capital Advisors
Ontario, Canada
-$7.94M -37,465 Closed
GCM
2181
Gunderson Capital Management
South Carolina
-$7.48M -35,285 Closed
GJCM
2182
Grand Jean Capital Management
California
-$7.22M -34,030 Closed
CM
2183
Crestline Management
Texas
-$6.91M -32,590 Closed
QFMHK
2184
Q Fund Management (Hong Kong)
-$6.68M -31,500 Closed
MCM
2185
Maytus Capital Management
New York
-$6.36M -30,000 Closed
HH
2186
HWG Holdings
Texas
-$6.01M -28,345 Closed
SGDR
2187
SPX Gestao de Recursos
Brazil
-$5.3M -25,000 Closed
GCM
2188
Goldstream Capital Management
Hong Kong
-$4.91M -23,160 Closed
BFG
2189
Bleakley Financial Group
New Jersey
-$4.38M -20,670 Closed
LF
2190
Longbow Finance
Switzerland
-$4.32M -20,360 Closed
SPW
2191
Surience Private Wealth
Washington
-$4.2M -19,825 Closed
FHB
2192
First Hawaiian Bank
Hawaii
-$3.75M -17,705 Closed
TCM
2193
Teza Capital Management
Illinois
-$3.73M -17,615 Closed
FC
2194
Franchise Capital
Cayman Islands
-$3.62M -17,050 Closed
CPCPP
2195
Canada Post Corporation Pension Plan
Canada
-$3.47M -16,375 Closed
MCM
2196
Moore Capital Management
New York
-$3.23M -15,225 Closed
MPA
2197
Marvin & Palmer Associates
Delaware
-$3.21M -15,155 Closed
DCM
2198
Donaldson Capital Management
Indiana
-$3.05M -14,405 Closed
CAIMH
2199
Central Asset Investments & Management Holdings
Hong Kong
-$3.05M -14,370 Closed
PCM
2200
Pinnbrook Capital Management
New York
-$2.98M -14,045 Closed

NOW Hedge Fund Activity: Q1 2025 in Review

2,158 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2025, worth a combined $146B — down 25% from $195B a quarter earlier.

Sellers outnumbered buyers: 262 funds closed out of NOW and 201 opened new positions — a net loss of 61 holders — while 759 trimmed existing stakes and 935 added.

The largest buyer was JP Morgan Chase, adding an estimated $762M. The largest seller was Fidelity Investments, cutting an estimated $1.31B.

  • 2,158 institutional investors held ServiceNow (NOW) as of Q1 2025, down from 2,256 in Q4 2024.
  • Funds reported $146B of ServiceNow stock for Q1 2025, down 25% quarter-over-quarter.
  • 201 funds opened new ServiceNow positions in Q1 2025 and 262 closed out, a net change of -61 holders.
  • The largest ServiceNow buyer in Q1 2025 was JP Morgan Chase, an estimated $762M added.
  • The largest ServiceNow seller in Q1 2025 was Fidelity Investments, an estimated $1.31B sold.

Based on aggregated 13F filings for Q1 2025.