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ServiceNow

2,158 hedge funds and large institutions have $146B invested in ServiceNow in 2025 Q1 according to their latest regulatory filings, with 201 funds opening new positions, 935 increasing their positions, 759 reducing their positions, and 262 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more repeat investments, than reductions

Existing positions increased: 935 | Existing positions reduced: 759

1% more call options, than puts

Call options by funds: $3.41B | Put options by funds: $3.36B

4% less funds holding

Funds holding: 2,2562,158 (-98)

4.35% less ownership

Funds ownership: 446.3%441.96% (-4.3%)

23% less first-time investments, than exits

New positions opened: 201 | Existing positions closed: 262

25% less capital invested

Capital invested by funds: $195B → $146B (-$49.3B)

38% less funds holding in top 10

Funds holding in top 10: 10465 (-39)

Holders
2,158
Holders Change
-98
Holders Change %
-4.34%
% of All Funds
28.94%
Holding in Top 10
65
Holding in Top 10 Change
-39
Holding in Top 10 Change %
-37.5%
% of All Funds
0.87%
New
201
Increased
935
Reduced
759
Closed
262
Calls
$3.41B
Puts
$3.36B
Net Calls
+$49.6M
Net Calls Change
+$1.31B
Name Holding Trade Value Shares
Change
Change in
Stake
EWA
2151
EQ Wealth Advisors
Texas
$1.59K +$1.93K +10 New
FCAS
2152
First Command Advisory Services
Texas
$1.59K +$1.93K +10 New
GP
2153
Greenline Partners
New York
$1.59K +$1.93K +10 New
PAM
2154
Parvin Asset Management
South Dakota
$1.59K +$1.93K +10 New
WCM
2155
Westend Capital Management
California
$796 -$39.5K -205 -98%
AP
2156
Aspect Partners
Virginia
$796
PWM
2157
Parkworth Wealth Management
California
$796
OW
2158
Olistico Wealth
Oklahoma
$796 +$964 +5 New
PCM
2159
Perritt Capital Management
Illinois
$796 +$964 +5 New
RJA
2160
Ross\Johnson & Associates
Minnesota
$796 +$964 +5 New
Coatue Management
2161
Coatue Management
New York
-$392M -1,846,710 Closed
Artisan Partners
2162
Artisan Partners
Wisconsin
-$109M -516,120 Closed
OCM
2163
Oribel Capital Management
New York
-$73.9M -383,500 Closed
ZIG
2164
Zurich Insurance Group
Switzerland
-$80.2M -378,400 Closed
TC
2165
TwinBeech Capital
New York
-$48.9M -230,765 Closed
ACM
2166
Anomaly Capital Management
New York
-$47.1M -221,950 Closed
WAM
2167
WT Asset Management
Hong Kong
-$41.5M -195,500 Closed
KI
2168
Keystone Investors
Singapore
-$38.5M -181,720 Closed
TA
2169
Trivest Advisors
Hong Kong
-$30.6M -144,160 Closed
TAM
2170
Telemark Asset Management
Massachusetts
-$26.5M -125,000 Closed
PMAM
2171
Picton Mahoney Asset Management
Ontario, Canada
-$21.7M -102,150 Closed
ZDA
2172
Zweig-DiMenna Associates
New York
-$19.9M -93,830 Closed
CIS
2173
Connors Investor Services
Pennsylvania
-$17.1M -80,525 Closed
HF
2174
HRT Financial
New York
-$12.5M -65,005 Closed
VSI
2175
Verde Servicos Internacionais
Brazil
-$11.6M -54,720 Closed

NOW Hedge Fund Activity: Q1 2025 in Review

2,158 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2025, worth a combined $146B — down 25% from $195B a quarter earlier.

Sellers outnumbered buyers: 262 funds closed out of NOW and 201 opened new positions — a net loss of 61 holders — while 759 trimmed existing stakes and 935 added.

The largest buyer was JP Morgan Chase, adding an estimated $762M. The largest seller was Fidelity Investments, cutting an estimated $1.31B.

  • 2,158 institutional investors held ServiceNow (NOW) as of Q1 2025, down from 2,256 in Q4 2024.
  • Funds reported $146B of ServiceNow stock for Q1 2025, down 25% quarter-over-quarter.
  • 201 funds opened new ServiceNow positions in Q1 2025 and 262 closed out, a net change of -61 holders.
  • The largest ServiceNow buyer in Q1 2025 was JP Morgan Chase, an estimated $762M added.
  • The largest ServiceNow seller in Q1 2025 was Fidelity Investments, an estimated $1.31B sold.

Based on aggregated 13F filings for Q1 2025.