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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
GS
1976
GWN Securities
Florida
$207K +$85.1K +420 New
GWMIA
1977
Global Wealth Management Investment Advisory
Florida
$207K +$198K +975 New
MCM
1978
Marathon Capital Management
Maryland
$207K +$198K +975 New
PA
1979
PFW Advisors
Georgia
$207K +$198K +975 New
GWM
1980
Gitterman Wealth Management
New Jersey
$207K -$98.2K -485 -33%
AWA
1981
AGH Wealth Advisors
Kansas
$204K +$194K +960 New
SNBOSD
1982
Security National Bank of So Dak
Iowa
$202K +$193K +955 New
TW
1983
Transform Wealth
Colorado
$202K +$193K +955 New
MA
1984
Montag & Associates
Georgia
$201K
AIC
1985
Argus Investors Counsel
New York
$201K +$192K +950 New
ACM
1986
Arlington Capital Management
Illinois
$201K +$192K +950 New
CSA
1987
Cottage Street Advisors
Massachusetts
$201K +$192K +950 New
HPM
1988
Hoxton Planning & Management
West Virginia
$201K +$192K +950 New
TIA
1989
Traphagen Investment Advisors
New Jersey
$201K +$192K +950 New
WIM
1990
Waverton Investment Management
United Kingdom
$201K +$192K +950 New
CWM
1991
Cherrydale Wealth Management
New Jersey
$200K +$191K +945 New
UWPG
1992
Ullmann Wealth Partners Group
Florida
$200K +$191K +945 New
FSA
1993
Franklin Street Advisors
North Carolina
$200K +$191K +945 New
AA
1994
Addison Advisors
Vermont
$198K +$3.04K +15 +2%
MFG
1995
Menard Financial Group
Texas
$198K +$189K +935 New
SC
1996
Stance Capital
Massachusetts
$194K +$185K +915 New
SIC
1997
SJS Investment Consulting
Ohio
$193K -$30.4K -150 -14%
WIM
1998
Westside Investment Management
California
$192K
TFM
1999
TFC Financial Management
Massachusetts
$189K -$8.1K -40 -4%
CWM
2000
Crowley Wealth Management
Delaware
$189K +$180K +890 New

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.