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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
MAG
1951
Mayfair Advisory Group
Alabama
$215K +$206K +1,015 New
DPW
1952
DiNuzzo Private Wealth
Pennsylvania
$214K
FTC
1953
Farmers Trust Company
Ohio
$214K -$43.6K -215 -18%
CC
1954
Corton Capital
Ontario, Canada
$214K +$205K +1,010 New
RP
1955
Riverwater Partners
Wisconsin
$214K +$205K +1,010 New
BBNA
1956
Bremer Bank National Association
Minnesota
$213K +$204K +1,005 New
WTG
1957
West Tower Group
Virginia
$212K -$304K -1,500 -60%
AWM
1958
Alterna Wealth Management
Texas
$212K -$30.4K -150 -13%
JIP
1959
Jaffetilchin Investment Partners
Florida
$212K
BOTPPF
1960
Board of the Pension Protection Fund
United Kingdom
$212K +$203K +1,000 New
CWM
1961
Challenger Wealth Management
California
$212K +$203K +1,000 New
CWA
1962
Crux Wealth Advisors
California
$212K +$203K +1,000 New
EA
1963
Everpar Advisors
Oklahoma
$212K +$203K +1,000 New
MWM
1964
Mattern Wealth Management
Kansas
$212K +$203K +1,000 New
MIM
1965
Merrion Investment Management
New Jersey
$212K +$203K +1,000 New
ST
1966
Spinnaker Trust
Maine
$212K +$203K +1,000 New
TWM
1967
Tanager Wealth Management
United Kingdom
$212K +$203K +1,000 New
FMTC
1968
Farmers & Merchants Trust Company
California
$212K +$203K +1,000 New
BFG
1969
Berger Financial Group
Minnesota
$211K -$28.4K -140 -12%
FOA
1970
Five Oceans Advisors
California
$211K -$28.4K -140 -12%
FG
1971
Foster Group
Iowa
$211K +$202K +995 New
HAC
1972
Harbor Advisory Corp
New Hampshire
$211K +$202K +995 New
MTWM
1973
Masso Torrence Wealth Management
New Jersey
$211K +$202K +995 New
CFFP
1974
Center for Financial Planning
Michigan
$210K +$147K +725 +274%
SMC
1975
Smith, Moore & Co
Missouri
$209K +$200K +985 New

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.