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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
OL
1701
one8zero8 LLC
North Carolina
$366K +$349K +1,725 New
MWM
1702
Modern Wealth Management
Kansas
$365K +$14.2K +70 +4%
DOA
1703
D'Orazio & Associates
Virginia
$363K +$13.2K +65 +4%
LF
1704
Lantz Financial
Illinois
$362K -$43.6K -215 -11%
CPIA
1705
Cornell Pochily Investment Advisors
New York
$362K
ACS
1706
Archford Capital Strategies
Illinois
$362K +$5.06K +25 +1%
OWP
1707
Obermeyer Wealth Partners
Colorado
$360K +$41.5K +205 +14%
RP
1708
Regal Partners
Australia
$360K +$344K +1,700 New
SW
1709
SteelPeak Wealth
California
$357K +$341K +1,685 New
RSWM
1710
Robertson Stephens Wealth Management
California
$357K -$874K -4,315 -72%
CHA
1711
Cooper/Haims Advisors
New York
$357K
TFIPS
1712
Towarzystwo Funduszy Inwestycyjnych PZU SA
$356K +$10.1K +50 +3%
EW
1713
Evexia Wealth
Wisconsin
$356K +$358K +1,765 New
MWM
1714
Modera Wealth Management
New Jersey
$355K +$62.8K +310 +23%
BW
1715
Bison Wealth
Georgia
$353K -$732K -3,615 -68%
TW
1716
Traveka Wealth
California
$352K +$9.12K +45 +3%
AWC
1717
Abundance Wealth Counselors
Pennsylvania
$350K +$90.1K +445 +37%
NPA
1718
Nichols & Pratt Advisers
Massachusetts
$350K
FM
1719
Family Management
New York
$349K +$1.01K +5 +0.3%
PGWM
1720
Parisi Gray Wealth Management
New Jersey
$348K +$19.2K +95 +6%
WP
1721
WMS Partners
Maryland
$348K +$332K +1,640 New
NCM
1722
Northside Capital Management
Oregon
$346K
ACM
1723
Armbruster Capital Management
New York
$346K +$8.1K +40 +3%
JCM
1724
Jacobsen Capital Management
Utah
$345K +$2.03K +10 +0.6%
I
1725
INVST
Indiana
$341K +$3.04K +15 +0.9%

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.