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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
PCM
1576
Presidio Capital Management
California
$498K
PWM
1577
Pines Wealth Management
North Carolina
$497K +$491K +2,425 New
PWS
1578
Proactive Wealth Strategies
Georgia
$496K +$45.6K +225 +11%
OBWG
1579
Onyx Bridge Wealth Group
New York
$495K +$5.06K +25 +1%
BSHC
1580
Breed's Hill Capital
Massachusetts
$494K +$472K +2,330 New
MWA
1581
Midland Wealth Advisors
Illinois
$494K -$60.8K -300 -11%
FC
1582
Fulcrum Capital
Washington
$493K
LAM
1583
LECAP Asset Management
United Kingdom
$490K +$468K +2,310 New
MDA
1584
Minot DeBlois Advisors
Massachusetts
$490K +$468K +2,310 New
RWA
1585
Redhawk Wealth Advisors
Minnesota
$487K +$10.1K +50 +2%
VBCG
1586
Valley Brook Capital Group
Pennsylvania
$487K +$12.2K +60 +3%
AWM
1587
Aprio Wealth Management
Georgia
$480K +$101K +500 +28%
GCS
1588
Gordian Capital (Singapore)
Singapore
$479K +$85.1K +420 +23%
RIP
1589
Reliant Investment Partners
North Carolina
$478K +$457K +2,255 New
HR
1590
Howe & Rusling
New York
$477K -$17.2K -85 -4%
WF
1591
Womack Financial
Texas
$477K +$456K +2,250 New
MTC
1592
McDaniel Terry & Co
Texas
$475K
EIA
1593
Edgemoor Investment Advisors
Maryland
$475K -$44.6K -220 -9%
MCP
1594
Mirador Capital Partners
California
$475K -$10.1K -50 -2%
YIH
1595
Y-Intercept (HK)
Hong Kong
$469K -$176K -870 -28%
CPCM
1596
Cardinal Point Capital Management
Ontario, Canada
$469K -$39.5K -195 -8%
FAG
1597
Fortitude Advisory Group
Washington
$468K +$2.03K +10 +0.5%
PB
1598
Pinnacle Bancorp
Nebraska
$466K
LFG
1599
Larson Financial Group
Missouri
$466K +$30.4K +150 +7%
MAG
1600
MRA Advisory Group
New Jersey
$466K +$445K +2,195 New

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.