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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
ACG
1426
Allen Capital Group
Nebraska
$715K +$133K +655 +24%
SI
1427
Severin Investments
Missouri
$713K +$681K +3,360 New
CH
1428
Cromwell Holdings
Wyoming
$712K
PW
1429
Paladin Wealth
Minnesota
$711K -$12.2K -60 -2%
NWWA
1430
New Wave Wealth Advisors
Arkansas
$711K +$18.2K +90 +3%
AFP
1431
Ausdal Financial Partners
Iowa
$711K +$37.5K +185 +6%
RL
1432
Retireful LLC
Michigan
$710K -$291K -1,435 -30%
KAS
1433
KPP Advisory Services
Kentucky
$710K -$11.1K -55 -2%
C
1434
Certuity
Florida
$708K +$78K +385 +13%
ACM
1435
Allred Capital Management
Texas
$704K -$28.4K -140 -4%
IA
1436
IFC Advisors
California
$704K +$673K +3,320 New
TCM
1437
TD Capital Management
Tennessee
$702K +$3.04K +15 +0.5%
QWM
1438
Quadcap Wealth Management
Texas
$702K -$16.2K -80 -2%
FIA
1439
FNY Investment Advisers
New York
$699K +$669K +3,300 New
WWM
1440
Wolff Wiese Magana
California
$698K -$15.2K -75 -2%
PFG
1441
PAX Financial Group
Texas
$698K +$115K +570 +21%
RS
1442
Rakuten Securities
Japan
$696K +$378K +1,865 +131%
FFM
1443
Fullerton Fund Management
Singapore
$693K +$172K +850 +35%
NB
1444
Nicolet Bankshares
Wisconsin
$691K +$267K +1,320 +68%
NHC
1445
Nicholas Hoffman & Company
Georgia
$685K -$28.4K -140 -4%
SWA
1446
Stratos Wealth Advisors
Ohio
$685K +$69.9K +345 +12%
RB
1447
Renasant Bank
Mississippi
$682K -$108K -535 -14%
MFF
1448
Michels Family Financial
Texas
$682K +$651K +3,215 New
VWM
1449
Vivid Wealth Management
Iowa
$681K -$46.6K -230 -7%
WFC
1450
Western Financial Corp
California
$681K +$650K +3,210 New

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.