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ServiceNow
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Overview Fund Activity

237 hedge funds and large institutions have $7.32B invested in ServiceNow in 2013 Q4 according to their latest regulatory filings, with 81 funds opening new positions, 68 increasing their positions, 73 reducing their positions, and 19 closing their positions.

Holders
237
Holders Change
+62
Holders Change %
+35.43%
% of All Funds
6.88%
Holding in Top 10
4
Holding in Top 10 Change
-2
Holding in Top 10 Change %
-33.33%
% of All Funds
0.12%
New
81
Increased
68
Reduced
73
Closed
19
Calls
$21.2M
Puts
$12.4M
Net Calls
+$8.84M
Net Calls Change
+$9.62M

Top Buyers

1
Allianz Asset Management
1
Allianz Asset Management
Germany
$96.4M
2
BNP Paribas Financial Markets
2
BNP Paribas Financial Markets
France
$814M
3
Goldman Sachs
3
Goldman Sachs
New York
$80.9M
4
Morgan Stanley
4
Morgan Stanley
New York
$187M
5
Bank of New York Mellon
5
Bank of New York Mellon
New York
$154M

Top Sellers

1
Wellington Management Group
1
Wellington Management Group
Massachusetts
$134M
2
T. Rowe Price Associates
2
T. Rowe Price Associates
Maryland
$995M
3
BA
3
BlackRock Advisors
Delaware
$43.7M
4
Artisan Partners
4
Artisan Partners
Wisconsin
$85.6M
5
GI
5
GLG Inc
New York
$14.6M
Name Market Value Shares Shares
Change 		Shares
Change %
AAMU
101
Amundi Asset Management US
Massachusetts
$3.3M 58,867 +58,867 New
Loomis, Sayles & Company
102
Loomis, Sayles & Company
Massachusetts
$3.25M 58,054 -6,893 -11%
GC
103
Guggenheim Capital
Illinois
$3.2M 57,160 +25,312 +79%
State of Wisconsin Investment Board
104
State of Wisconsin Investment Board
Wisconsin
$3.15M 56,300 -1,750 -3%
PRA
105
Parametric Risk Advisors
Connecticut
$3.14M 56,000 +56,000 New
MCM
106
Munder Capital Management
Michigan
$2.89M 51,535 -370 -0.7%
PAMU
107
Pictet Asset Management (UK)
United Kingdom
$2.78M 49,700 +49,700 New
Macquarie Group
108
Macquarie Group
Australia
$2.78M 49,600 -27,785 -36%
Bank of America
109
Bank of America
North Carolina
$2.52M 44,979 -1,914 -4%
FAF
110
Fjarde Ap-fonden
Sweden
$2.49M 44,397 +44,397 New
ClearBridge Investments
111
ClearBridge Investments
New York
$2.43M 43,322 -360,575 -89%
Renaissance Technologies
112
Renaissance Technologies
New York
$2.33M 41,600 +41,600 New
VOYA Investment Management
113
VOYA Investment Management
Georgia
$2.31M 41,187 -294 -0.7%
PPA
114
Parametric Portfolio Associates
Washington
$2.21M 39,447 +1,987 +5%
FIM
115
FourPoints Investment Managers
France
$2.16M 38,479 -6,955 -15%
CIG
116
Consolidated Investment Group
Colorado
$2.14M 38,183 +17,000 +80%
BIM
117
BlackRock Investment Management
Delaware
$2.07M 36,995 -485,540 -93%
Brown Advisory
118
Brown Advisory
Maryland
$2.06M 36,763 -3,584 -9%
ECM
119
Empire Capital Management
Connecticut
$1.96M 35,000 +35,000 New
AGAM
120
Avalon Global Asset Management
California
$1.96M 35,000 +35,000 New
Public Employees Retirement Association of Colorado
121
Public Employees Retirement Association of Colorado
Colorado
$1.92M 34,256 +31,667 +1,223%
AQR Capital Management
122
AQR Capital Management
Connecticut
$1.92M 34,195 +18,086 +112%
GIBU
123
Gulf International Bank (UK)
United Kingdom
$1.87M 33,350 +33,350 New
IRF
124
IBM Retirement Fund
New York
$1.81M 32,265 +575 +2%
ARTA
125
A.R.T. Advisors
New York
$1.73M 30,825 +6,810 +28%
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5
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