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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
SQA
1176
Simon Quick Advisors
New Jersey
$1.35M -$49.6K -245 -4%
CFP
1177
Comprehensive Financial Planning
Pennsylvania
$1.35M +$1.29M +6,375 New
RCAG
1178
Rehmann Capital Advisory Group
Michigan
$1.33M +$49.6K +245 +4%
CA
1179
CoreCap Advisors
Michigan
$1.33M +$746K +3,685 +142%
PCMH
1180
Polymer Capital Management (HK)
Hong Kong
$1.32M -$1.47M -7,270 -54%
SAI
1181
Systematic Alpha Investments
New Jersey
$1.32M
KWA
1182
Kingswood Wealth Advisors
California
$1.32M -$3.05M -15,065 -71%
CI
1183
Conning Inc
Connecticut
$1.31M +$170K +840 +16%
1WA
1184
180 Wealth Advisors
Washington
$1.31M -$41.5K -205 -3%
EWM
1185
Evercore Wealth Management
New York
$1.31M
MIFH
1186
Migdal Insurance & Financial Holdings
Israel
$1.3M +$21.3K +105 +2%
FCBT
1187
First Citizens Bank & Trust
North Carolina
$1.3M +$329K +1,625 +36%
RCM
1188
RB Capital Management
Nevada
$1.3M +$6.08K +30 +0.5%
TPW
1189
Talon Private Wealth
Florida
$1.29M +$419K +2,070 +51%
VEA
1190
Virtus ETF Advisers
New York
$1.29M +$150K +740 +14%
WI
1191
WBI Investments
New Jersey
$1.29M +$1.23M +6,080 New
NCFG
1192
New Century Financial Group
New Jersey
$1.29M -$193K -955 -14%
FA
1193
Fiduciary Alliance
South Carolina
$1.29M +$798K +3,940 +185%
VF
1194
Vest Financial
Virginia
$1.29M +$223K +1,100 +22%
GFP
1195
Gryphon Financial Partners
Ohio
$1.28M -$630K -3,110 -34%
SG
1196
StoneX Group
New York
$1.28M +$55.7K +275 +5%
TI
1197
TrueMark Investments
Illinois
$1.28M -$99.3K -490 -8%
BCB
1198
Brian C. Broderick
$1.27M +$608K +3,000 +100%
BBA
1199
Baader Bank Aktiengesellschaft
Germany
$1.27M -$204K -1,005 -14%
BIA
1200
Benchmark Investment Advisors
Illinois
$1.26M +$1.21M +5,965 New

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.