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ServiceNow

2,256 hedge funds and large institutions have $195B invested in ServiceNow in 2024 Q4 according to their latest regulatory filings, with 420 funds opening new positions, 788 increasing their positions, 774 reducing their positions, and 64 closing their positions.

New
Increased
Maintained
Reduced
Closed

556% more first-time investments, than exits

New positions opened: 420 | Existing positions closed: 64

33% more funds holding in top 10

Funds holding in top 10: 78104 (+26)

20% more capital invested

Capital invested by funds: $163B → $195B (+$32.3B)

16% more funds holding

Funds holding: 1,9372,256 (+319)

1.6% more ownership

Funds ownership: 444.7%446.3% (+1.6%)

2% more repeat investments, than reductions

Existing positions increased: 788 | Existing positions reduced: 774

25% less call options, than puts

Call options by funds: $3.88B | Put options by funds: $5.14B

Holders
2,256
Holders Change
+319
Holders Change %
+16.47%
% of All Funds
29.72%
Holding in Top 10
104
Holding in Top 10 Change
+26
Holding in Top 10 Change %
+33.33%
% of All Funds
1.37%
New
420
Increased
788
Reduced
774
Closed
64
Calls
$3.88B
Puts
$5.14B
Net Calls
-$1.26B
Net Calls Change
-$588M
Name Holding Trade Value Shares
Change
Change in
Stake
BOH
1101
Bank of Hawaii
Hawaii
$1.63M -$44.6K -220 -3%
MSAM
1102
Moloney Securities Asset Management
Missouri
$1.62M -$617K -3,045 -29%
CRC
1103
Curi RMB Capital
Illinois
$1.62M +$248K +1,225 +19%
WI
1104
WrapManager Inc
California
$1.62M -$313K -1,545 -17%
AMCA
1105
Arthur M. Cohen & Associates
Illinois
$1.62M +$66.8K +330 +5%
AWM
1106
Accurate Wealth Management
Florida
$1.61M -$50.6K -250 -3%
IIA
1107
IPG Investment Advisors
California
$1.61M +$1.54M +7,600 New
ACM
1108
Accent Capital Management
Ohio
$1.61M
BWM
1109
Bosman Wealth Management
California
$1.61M +$1.54M +7,590 New
BB
1110
Bell Bank
North Dakota
$1.61M -$45.6K -225 -3%
SP
1111
SWS Partners
Ohio
$1.61M -$297K -1,465 -16%
CA
1112
Commerzbank Aktiengesellschaft
Germany
$1.6M +$431K +2,130 +40%
SP
1113
Stablepoint Partners
Massachusetts
$1.6M -$45.6K -225 -3%
TSWM
1114
Triangle Securities Wealth Management
North Carolina
$1.59M -$28.4K -140 -2%
KHCM
1115
Kirtland Hills Capital Management
Ohio
$1.59M +$155K +765 +11%
BMCM
1116
Bryn Mawr Capital Management
Pennsylvania
$1.58M -$405K -2,000 -21%
SFG
1117
Synergy Financial Group
California
$1.58M -$202K -995 -12%
HW
1118
Hancock Whitney
Mississippi
$1.58M +$19.2K +95 +1%
BC
1119
Belmont Capital
California
$1.57M
MAM
1120
MWA Asset Management
Massachusetts
$1.57M +$83.1K +410 +6%
CCA
1121
Checchi Capital Advisers
California
$1.57M +$22.3K +110 +2%
FMLI
1122
Fukoku Mutual Life Insurance
Japan
$1.57M +$133K +655 +10%
MFA
1123
Mayflower Financial Advisors
Massachusetts
$1.56M +$25.3K +125 +2%
First Manhattan
1124
First Manhattan
New York
$1.55M -$693K -3,420 -32%
CAMV
1125
Concord Asset Management (Virginia)
Virginia
$1.55M +$88.1K +435 +6%

NOW Hedge Fund Activity: Q4 2024 in Review

2,256 of the 7,592 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2024, worth a combined $195B — up 20% from $163B a quarter earlier.

Buyers outnumbered sellers: 420 funds opened new NOW positions and 64 closed out — a net gain of 356 holders — while 788 added to existing stakes and 774 trimmed.

The largest buyer was BlackRock, adding an estimated $1.17B. The largest seller was Edgewood Management, cutting an estimated $1.33B.

  • 2,256 institutional investors held ServiceNow (NOW) as of Q4 2024, up from 1,937 in Q3 2024.
  • Funds reported $195B of ServiceNow stock for Q4 2024, up 20% quarter-over-quarter.
  • 420 funds opened new ServiceNow positions in Q4 2024 and 64 closed out, a net change of +356 holders.
  • The largest ServiceNow buyer in Q4 2024 was BlackRock, an estimated $1.17B added.
  • The largest ServiceNow seller in Q4 2024 was Edgewood Management, an estimated $1.33B sold.

Based on aggregated 13F filings for Q4 2024.