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ServiceNow

1,264 hedge funds and large institutions have $86.5B invested in ServiceNow in 2021 Q1 according to their latest regulatory filings, with 137 funds opening new positions, 523 increasing their positions, 454 reducing their positions, and 126 closing their positions.

New
Increased
Maintained
Reduced
Closed

15% more repeat investments, than reductions

Existing positions increased: 523 | Existing positions reduced: 454

9% more first-time investments, than exits

New positions opened: 137 | Existing positions closed: 126

1% less funds holding

Funds holding: 1,2721,264 (-8)

3.4% less ownership

Funds ownership: 445.31%441.92% (-3.4%)

10% less capital invested

Capital invested by funds: $96.4B → $86.5B (-$9.94B)

28% less funds holding in top 10

Funds holding in top 10: 6144 (-17)

39% less call options, than puts

Call options by funds: $1.21B | Put options by funds: $2B

Holders
1,264
Holders Change
-8
Holders Change %
-0.63%
% of All Funds
22.19%
Holding in Top 10
44
Holding in Top 10 Change
-17
Holding in Top 10 Change %
-27.87%
% of All Funds
0.77%
New
137
Increased
523
Reduced
454
Closed
126
Calls
$1.21B
Puts
$2B
Net Calls
-$789M
Net Calls Change
+$367M
Name Holding Trade Value Shares
Change
Change in
Stake
KFP
1101
KB Financial Partners
New Jersey
$175K +$184K +1,745 New
MAM
1102
Magellan Asset Management
Australia
$173K +$13.7K +130 +8%
BCPWM
1103
Bradley & Co Private Wealth Management
Florida
$171K +$181K +1,710 New
NFSG
1104
Newbridge Financial Services Group
Florida
$166K -$50.1K -475 -22%
PMFA
1105
Plante Moran Financial Advisors
Michigan
$163K +$10K +95 +6%
LOIM
1106
Liberty One Investment Management
Illinois
$163K +$55.4K +525 +48%
SSB
1107
Sandy Spring Bank
Maryland
$159K -$4.75K -45 -3%
AWA
1108
Arkadios Wealth Advisors
Georgia
$157K +$50.1K +475 +43%
IA
1109
IFP Advisors
Florida
$153K -$30.6K -290 -17%
BFEC
1110
Benjamin F. Edwards & Company
Missouri
$153K -$25.3K -240 -14%
JWBC
1111
John W. Brooker & Co
California
$150K
SMG
1112
Spectrum Management Group
Indiana
$145K
SBL
1113
Sargent Bickham Lagudis
Colorado
$142K
PFBT
1114
Parkside Financial Bank & Trust
Missouri
$142K +$3.69K +35 +3%
RIM
1115
Rockbridge Investment Management
New York
$141K +$1.58K +15 +1%
KTC
1116
Kistler-Tiffany Companies
Pennsylvania
$139K +$115K +1,085 +356%
VNA
1117
Valley National Advisers
Pennsylvania
$135K -$1.06K -10 -0.7%
SWA
1118
Sutton Wealth Advisors
Florida
$134K +$3.17K +30 +2%
AssetMark Inc
1119
AssetMark Inc
California
$132K -$13.2K -125 -9%
EWM
1120
Endurance Wealth Management
Rhode Island
$124K +$122K +1,155 +1,444%
GEA
1121
Glen Eagle Advisors
New Jersey
$121K +$12.1K +115 +11%
AIM
1122
Anchor Investment Management
South Carolina
$121K +$101K +955 +382%
CFD
1123
Creative Financial Designs
Indiana
$115K
LWA
1124
Lenox Wealth Advisors
New York
$111K
CA
1125
Clearstead Advisors
Ohio
$111K +$17.4K +165 +18%

NOW Hedge Fund Activity: Q1 2021 in Review

1,264 of the 5,695 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2021, worth a combined $86.5B — down 10% from $96.4B a quarter earlier.

Buyers outnumbered sellers: 137 funds opened new NOW positions and 126 closed out — a net gain of 11 holders — while 523 added to existing stakes and 454 trimmed.

The largest buyer was Vontobel Asset Management, opening a new position worth an estimated $287M. The largest seller was GQG Partners, exiting entirely with an estimated $881M sold.

  • 1,264 institutional investors held ServiceNow (NOW) as of Q1 2021, down from 1,272 in Q4 2020.
  • Funds reported $86.5B of ServiceNow stock for Q1 2021, down 10% quarter-over-quarter.
  • 137 funds opened new ServiceNow positions in Q1 2021 and 126 closed out, a net change of +11 holders.
  • The largest ServiceNow buyer in Q1 2021 was Vontobel Asset Management, an estimated $287M added.
  • The largest ServiceNow seller in Q1 2021 was GQG Partners, an estimated $881M sold.

Based on aggregated 13F filings for Q1 2021.