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ServiceNow
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1,412 hedge funds and large institutions have $113B invested in ServiceNow in 2021 Q4 according to their latest regulatory filings, with 202 funds opening new positions, 554 increasing their positions, 453 reducing their positions, and 98 closing their positions.

New
Increased
Maintained
Reduced
Closed

106% more first-time investments, than exits

New positions opened: 202 | Existing positions closed: 98

22% more repeat investments, than reductions

Existing positions increased: 554 | Existing positions reduced: 453

6% more funds holding

Funds holding: 1,329 → 1,412 (+83)

5% more funds holding in top 10

Funds holding in top 10: 56 → 59 (+3)

1.57% more ownership

Funds ownership: 442.02% → 443.59% (+1.6%)

5% more capital invested

Capital invested by funds: $108B → $113B (+$5B)

29% less call options, than puts

Call options by funds: $2.29B | Put options by funds: $3.24B

Holders
1,412
Holders Change
+83
Holders Change %
+6.25%
% of All Funds
21.73%
Holding in Top 10
59
Holding in Top 10 Change
+3
Holding in Top 10 Change %
+5.36%
% of All Funds
0.91%
New
202
Increased
554
Reduced
453
Closed
98
Calls
$2.29B
Puts
$3.24B
Net Calls
-$943M
Net Calls Change
-$48.8M

Top Buyers

1
Fisher Asset Management
Fisher Asset Management
Washington
+$366M
2
TD Asset Management
TD Asset Management
Ontario, Canada
+$363M
3
Brown Advisory
Brown Advisory
Maryland
+$232M
4
N
Nuveen
North Carolina
+$201M
5
JP Morgan Chase
JP Morgan Chase
New York
+$168M

Top Sellers

1
Morgan Stanley
Morgan Stanley
New York
-$425M
2
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
-$402M
3
Wells Fargo
Wells Fargo
California
-$400M
4
Capital Research Global Investors
Capital Research Global Investors
California
-$343M
5
Viking Global Investors
Viking Global Investors
Connecticut
-$220M
Name Holding Trade Value Shares
Change 		Change in
Stake
OIS
801
Okabena Investment Services
Minnesota
$1.06M +$24.9K +190 +2%
LNC
802
Lincoln National Corp
Pennsylvania
$1.05M +$35.4K +270 +3%
AP
803
AtonRa Partners
Switzerland
$1.04M -$222K -1,690 -17%
IAN
804
Integrated Advisors Network
Texas
$1.04M -$44.6K -340 -4%
MCS
805
Metatron Capital SICAV
Malta
$1.04M +$1.05M +8,000 New
MAM
806
Morse Asset Management
Connecticut
$1.03M -$14.4K -110 -1%
FWM
807
Frontier Wealth Management
Missouri
$1.03M +$220K +1,675 +27%
MFG
808
Merit Financial Group
Georgia
$1.03M +$53.2K +405 +5%
MA
809
Mutual Advisors
Nebraska
$1.02M +$167K +1,275 +19%
SIP
810
Stoneridge Investment Partners
Pennsylvania
$1.02M – – –
LWP
811
Lumature Wealth Partners
Georgia
$1.01M +$23K +175 +2%
CAM
812
Concorde Asset Management
Michigan
$1.01M -$442K -3,370 -30%
LP
813
Lloyd Park
Illinois
$1.01M +$1.02M +7,775 New
ETC
814
Exchange Traded Concepts
Oklahoma
$1.01M +$182K +1,385 +22%
CB
815
CNB Bank
Pennsylvania
$998K +$1.97K +15 +0.2%
CC
816
Commons Capital
Massachusetts
$987K +$998K +7,605 New
TWA
817
TCI Wealth Advisors
Arizona
$982K +$10.5K +80 +1%
TFA
818
Toth Financial Advisory
Virginia
$980K +$1.31K +10 +0.1%
GSEP
819
Golden State Equity Partners
California
$978K -$1.31K -10 -0.1%
SC
820
Shay Capital
New York
$974K -$821K -6,250 -45%
ACM
821
Advisors Capital Management
New Jersey
$974K +$533K +4,060 +118%
DWM
822
Dakota Wealth Management
Florida
$972K -$9.85K -75 -1%
DA
823
DCM Advisors
New York
$972K +$127K +965 +15%
1CP
824
17 Capital Partners
Arizona
$970K – – –
CWA
825
Consilium Wealth Advisory
Texas
$948K +$958K +7,300 New
31 32
33
34 35

NOW Hedge Fund Activity: Q4 2021 in Review

1,412 of the 6,498 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2021, worth a combined $113B — up 4.6% from $108B a quarter earlier.

Buyers outnumbered sellers: 202 funds opened new NOW positions and 98 closed out — a net gain of 104 holders — while 554 added to existing stakes and 453 trimmed.

The largest buyer was Fisher Asset Management, adding an estimated $366M. The largest seller was Morgan Stanley, cutting an estimated $425M.

  • 1,412 institutional investors held ServiceNow (NOW) as of Q4 2021, up from 1,329 in Q3 2021.
  • Funds reported $113B of ServiceNow stock for Q4 2021, up 4.6% quarter-over-quarter.
  • 202 funds opened new ServiceNow positions in Q4 2021 and 98 closed out, a net change of +104 holders.
  • The largest ServiceNow buyer in Q4 2021 was Fisher Asset Management, an estimated $366M added.
  • The largest ServiceNow seller in Q4 2021 was Morgan Stanley, an estimated $425M sold.

Based on aggregated 13F filings for Q4 2021.