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1,412 hedge funds and large institutions have $113B invested in ServiceNow in 2021 Q4 according to their latest regulatory filings, with 202 funds opening new positions, 554 increasing their positions, 453 reducing their positions, and 98 closing their positions.

New
Increased
Maintained
Reduced
Closed

106% more first-time investments, than exits

New positions opened: 202 | Existing positions closed: 98

22% more repeat investments, than reductions

Existing positions increased: 554 | Existing positions reduced: 453

6% more funds holding

Funds holding: 1,329 → 1,412 (+83)

5% more funds holding in top 10

Funds holding in top 10: 56 → 59 (+3)

1.57% more ownership

Funds ownership: 442.02% → 443.59% (+1.6%)

5% more capital invested

Capital invested by funds: $108B → $113B (+$5B)

29% less call options, than puts

Call options by funds: $2.29B | Put options by funds: $3.24B

Holders
1,412
Holders Change
+83
Holders Change %
+6.25%
% of All Funds
21.73%
Holding in Top 10
59
Holding in Top 10 Change
+3
Holding in Top 10 Change %
+5.36%
% of All Funds
0.91%
New
202
Increased
554
Reduced
453
Closed
98
Calls
$2.29B
Puts
$3.24B
Net Calls
-$943M
Net Calls Change
-$48.8M

Top Buyers

1
Fisher Asset Management
Fisher Asset Management
Washington
+$366M
2
TD Asset Management
TD Asset Management
Ontario, Canada
+$363M
3
Brown Advisory
Brown Advisory
Maryland
+$232M
4
N
Nuveen
North Carolina
+$201M
5
JP Morgan Chase
JP Morgan Chase
New York
+$168M

Top Sellers

1
Morgan Stanley
Morgan Stanley
New York
-$425M
2
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
-$402M
3
Wells Fargo
Wells Fargo
California
-$400M
4
Capital Research Global Investors
Capital Research Global Investors
California
-$343M
5
Viking Global Investors
Viking Global Investors
Connecticut
-$220M
Name Holding Trade Value Shares
Change 		Change in
Stake
CBT
726
Central Bank & Trust
Kentucky
$1.5M +$9.85K +75 +0.7%
SWA
727
Stratos Wealth Advisors
Ohio
$1.5M +$24.9K +190 +2%
DY
728
Dowling & Yahnke
California
$1.49M +$234K +1,780 +18%
SS
729
Simplicity Solutions
Minnesota
$1.49M +$748K +5,695 +99%
DCM
730
Davidson Capital Management
Texas
$1.49M +$54.5K +415 +4%
WAS
731
WESPAC Advisors SoCal
California
$1.48M -$71.6K -545 -4%
CCM
732
Coldstream Capital Management
Washington
$1.48M +$981K +7,470 +189%
AT
733
American Trust
Kentucky
$1.47M +$1.49M +11,345 New
BIAS
734
Beacon Investment Advisory Services
New Jersey
$1.47M +$130K +990 +10%
THWM
735
Taylor Hoffman Wealth Management
Virginia
$1.46M – – –
WWM
736
Western Wealth Management
Colorado
$1.44M +$1.47M +11,195 New
BAM
737
Belpointe Asset Management
Nevada
$1.44M +$98.5K +750 +7%
ANRIA
738
American National Registered Investment Advisor
Texas
$1.43M – – –
SWP
739
Strategic Wealth Partners
Ohio
$1.43M +$179K +1,365 +14%
GCC
740
Guardian Capital (Canada)
Ontario, Canada
$1.43M -$216K -1,645 -13%
CIM
741
CIM Investment Management
Pennsylvania
$1.42M -$26.3K -200 -2%
TYCC
742
Texas Yale Capital Corp
Florida
$1.41M – – –
BCM
743
Beck Capital Management
Texas
$1.39M +$55.1K +420 +4%
SIC
744
Salem Investment Counselors
North Carolina
$1.38M +$79.4K +605 +6%
LWM
745
Laidlaw Wealth Management
New York
$1.38M +$1.39M +10,615 New
HT
746
Heritage Trust
Oklahoma
$1.38M -$656 -5 -0%
KCM
747
Karp Capital Management
California
$1.36M -$148K -1,130 -10%
DF
748
Donoghue Forlines
Massachusetts
$1.35M -$288K -2,195 -17%
ATC
749
Argent Trust Co
Tennessee
$1.35M +$109K +830 +9%
WIP
750
WealthCare Investment Partners
Rhode Island
$1.34M +$1.36M +10,355 New
28 29
30
31 32

NOW Hedge Fund Activity: Q4 2021 in Review

1,412 of the 6,498 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q4 2021, worth a combined $113B — up 4.6% from $108B a quarter earlier.

Buyers outnumbered sellers: 202 funds opened new NOW positions and 98 closed out — a net gain of 104 holders — while 554 added to existing stakes and 453 trimmed.

The largest buyer was Fisher Asset Management, adding an estimated $366M. The largest seller was Morgan Stanley, cutting an estimated $425M.

  • 1,412 institutional investors held ServiceNow (NOW) as of Q4 2021, up from 1,329 in Q3 2021.
  • Funds reported $113B of ServiceNow stock for Q4 2021, up 4.6% quarter-over-quarter.
  • 202 funds opened new ServiceNow positions in Q4 2021 and 98 closed out, a net change of +104 holders.
  • The largest ServiceNow buyer in Q4 2021 was Fisher Asset Management, an estimated $366M added.
  • The largest ServiceNow seller in Q4 2021 was Morgan Stanley, an estimated $425M sold.

Based on aggregated 13F filings for Q4 2021.