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ServiceNow

2,158 hedge funds and large institutions have $146B invested in ServiceNow in 2025 Q1 according to their latest regulatory filings, with 201 funds opening new positions, 935 increasing their positions, 759 reducing their positions, and 262 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more repeat investments, than reductions

Existing positions increased: 935 | Existing positions reduced: 759

1% more call options, than puts

Call options by funds: $3.41B | Put options by funds: $3.36B

4% less funds holding

Funds holding: 2,2562,158 (-98)

4.35% less ownership

Funds ownership: 446.3%441.96% (-4.3%)

23% less first-time investments, than exits

New positions opened: 201 | Existing positions closed: 262

25% less capital invested

Capital invested by funds: $195B → $146B (-$49.3B)

38% less funds holding in top 10

Funds holding in top 10: 10465 (-39)

Holders
2,158
Holders Change
-98
Holders Change %
-4.34%
% of All Funds
28.94%
Holding in Top 10
65
Holding in Top 10 Change
-39
Holding in Top 10 Change %
-37.5%
% of All Funds
0.87%
New
201
Increased
935
Reduced
759
Closed
262
Calls
$3.41B
Puts
$3.36B
Net Calls
+$49.6M
Net Calls Change
+$1.31B
Name Holding Trade Value Shares
Change
Change in
Stake
TMAM
676
Tokio Marine Asset Management
Japan
$5.07M +$333K +1,730 +6%
NC
677
NewSquare Capital
Pennsylvania
$5.07M +$169K +875 +3%
EAM
678
EFG Asset Management
Oregon
$5.05M +$343K +1,780 +6%
PCIG
679
Partners Capital Investment Group
Massachusetts
$5.05M +$3.58M +18,595 +142%
ECM
680
Everence Capital Management
Indiana
$5.01M -$19.3K -100 -0.3%
EAM
681
Eventide Asset Management
Massachusetts
$4.99M +$414K +2,150 +7%
MCM
682
Mitchell Capital Management
Kansas
$4.9M -$5.95M -30,865 -50%
DF
683
DNCA Finance
France
$4.86M -$3.57M -18,500 -38%
CAM
684
Cresset Asset Management
Illinois
$4.84M -$1.02M -5,280 -15%
SCP
685
Sender Company & Partners
New York
$4.84M +$5.86M +30,415 New
GKFF
686
George Kaiser Family Foundation
Oklahoma
$4.84M +$300K +1,555 +5%
SFI
687
Siemens Fonds Invest
Germany
$4.78M -$45.3K -235 -0.8%
ACMH
688
Andar Capital Management (HK)
Hong Kong
$4.78M +$5.78M +30,000 New
GPTE
689
Generali Powszechne Towarzystwo Emerytalne
Poland
$4.78M +$5.78M +30,000 New
M
690
Mirova
France
$4.77M +$233K +1,210 +4%
ETCM
691
Evolutionary Tree Capital Management
Virginia
$4.77M -$88.7K -460 -2%
Verition Fund Management
692
Verition Fund Management
Connecticut
$4.76M -$20.8M -107,800 -78%
KRSITF
693
Kentucky Retirement Systems Insurance Trust Fund
Kentucky
$4.76M +$5.76M +29,865 New
DBG
694
De Burlo Group
Massachusetts
$4.7M -$771K -4,000 -12%
BPA
695
Beacon Pointe Advisors
California
$4.68M +$485K +2,515 +9%
FAB
696
First American Bank
Illinois
$4.67M +$91.6K +475 +2%
CCAM
697
Codex Capital Asset Management
Texas
$4.66M
MGP
698
M&G plc
United Kingdom
$4.65M -$280K -1,455 -5%
SI
699
Stephens Inc
Arkansas
$4.61M -$1.1M -5,685 -16%
WAP
700
Wealthcare Advisory Partners
Pennsylvania
$4.58M +$197K +1,020 +4%

NOW Hedge Fund Activity: Q1 2025 in Review

2,158 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2025, worth a combined $146B — down 25% from $195B a quarter earlier.

Sellers outnumbered buyers: 262 funds closed out of NOW and 201 opened new positions — a net loss of 61 holders — while 759 trimmed existing stakes and 935 added.

The largest buyer was JP Morgan Chase, adding an estimated $762M. The largest seller was Fidelity Investments, cutting an estimated $1.31B.

  • 2,158 institutional investors held ServiceNow (NOW) as of Q1 2025, down from 2,256 in Q4 2024.
  • Funds reported $146B of ServiceNow stock for Q1 2025, down 25% quarter-over-quarter.
  • 201 funds opened new ServiceNow positions in Q1 2025 and 262 closed out, a net change of -61 holders.
  • The largest ServiceNow buyer in Q1 2025 was JP Morgan Chase, an estimated $762M added.
  • The largest ServiceNow seller in Q1 2025 was Fidelity Investments, an estimated $1.31B sold.

Based on aggregated 13F filings for Q1 2025.