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ServiceNow
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Overview Fund Activity

292 hedge funds and large institutions have $8.78B invested in ServiceNow in 2014 Q4 according to their latest regulatory filings, with 53 funds opening new positions, 112 increasing their positions, 93 reducing their positions, and 30 closing their positions.

New
Increased
Maintained
Reduced
Closed
Holders
292
Holders Change
+20
Holders Change %
+7.35%
% of All Funds
7.79%
Holding in Top 10
9
Holding in Top 10 Change
+2
Holding in Top 10 Change %
+28.57%
% of All Funds
0.24%
New
53
Increased
112
Reduced
93
Closed
30
Calls
$20.6M
Puts
$8.51M
Net Calls
+$12.1M
Net Calls Change
+$5.62M

Top Buyers

1
Bank of New York Mellon
Bank of New York Mellon
New York
$292M
2
TCIM
TIAA CREF Investment Management
New York
$91.4M
3
Vanguard Group
Vanguard Group
Pennsylvania
$540M
4
1832 Asset Management
1832 Asset Management
Ontario, Canada
$131M
5
Invesco
Invesco
Georgia
$305M

Top Sellers

1
Fidelity Investments
Fidelity Investments
Massachusetts
$578M
2
Artisan Partners
Artisan Partners
Wisconsin
$136M
3
CCM
Criterion Capital Management
California
$207M
4
UBS AM
UBS AM
Illinois
$207M
5
NCGI
Next Century Growth Investors
Minnesota
$20.1M
Name Holding Trade Value Shares
Change 		Shares
Change %
IPC
251
Independent Portfolio Consultants
Florida
$192K +$192K +2,825 New
LIA
252
LS Investment Advisors
Michigan
$166K – – –
IF
253
Ironwood Financial
Arizona
$136K +$136K +2,000 New
Nordea Investment Management
254
Nordea Investment Management
Sweden
$116K – – –
SAM
255
Solaris Asset Management
New York
$96K – – –
New York State Common Retirement Fund
256
New York State Common Retirement Fund
New York
$92K -$3.9M -57,612 -98%
IMS
257
Index Management Solutions
Pennsylvania
$92K +$92K +1,350 New
Parallax Volatility Advisers
258
Parallax Volatility Advisers
California
$89K +$9.23K +136 +12%
CBOA
259
Commonwealth Bank of Australia
Australia
$41K – – –
MAM
260
Mizuho Asset Management
Japan
$38K +$18.2K +266 +92%
Creative Planning
261
Creative Planning
Kansas
$32K +$3.4K +50 +12%
SAMC
262
Shinko Asset Management Company
Japan
$31K – – –
TCOV
263
Trust Company of Vermont
Vermont
$27K – – –
SFPIA
264
Stevens First Principles Investment Advisors
California
$22K +$9.63K +140 +78%
EWM
265
Evercore Wealth Management
New York
$17K – – –
HNB
266
Huntington National Bank
Ohio
$16K +$16K +243 New
JWA
267
JFS Wealth Advisors
Pennsylvania
$15K +$11.2K +170 +293%
WA
268
WFG Advisors
Texas
$14K – – –
Envestnet Asset Management
269
Envestnet Asset Management
Illinois
$11K -$6.52K -93 -37%
LNB
270
Ledyard National Bank
$10K – – –
TDC
271
Thompson Davis & Co
Virginia
$10K +$2.79K +41 +39%
MCM
272
Mazama Capital Management
Oregon
$10K +$10K +142 New
Royal London Asset Management
273
Royal London Asset Management
United Kingdom
$8.83K +$2.06K +3,031 +30%
LTFS
274
Ladenburg Thalmann Financial Services
Florida
$7K -$34.9K -528 -83%
Group One Trading
275
Group One Trading
Illinois
$7K +$7K +98 New
9 10
11
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