Bread Financial
339 hedge funds and large institutions have $2.77B invested in Bread Financial in 2025 Q2 according to their latest regulatory filings, with 57 funds opening new positions, 109 increasing their positions, 125 reducing their positions, and 40 closing their positions.
43% more first-time investments, than exits
New positions opened: 57 | Existing positions closed: 40
12% more capital invested
Capital invested by funds: $2.47B → $2.77B (+$303M)
5% more funds holding
Funds holding: 324 → 339 (+15)
3.91% more ownership
Funds ownership: 100.26% → 104.17% (+3.9%)
13% less repeat investments, than reductions
Existing positions increased: 109 | Existing positions reduced: 125
25% less funds holding in top 10
Funds holding in top 10: 4 → 3 (-1)
57% less call options, than puts
Call options by funds: $8.73M | Put options by funds: $20.1M
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Victory Capital Management
San Antonio,
Texas
|
+$36.8M |
| 2 |
Bank of America
Charlotte,
North Carolina
|
+$19.2M |
| 3 |
Franklin Resources
San Mateo,
California
|
+$12.5M |
| 4 |
Arrowstreet Capital
Boston,
Massachusetts
|
+$12.5M |
| 5 |
Citadel Advisors
Miami,
Florida
|
+$10.1M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
TCAM
Turtle Creek Asset Management
Toronto,
Ontario, Canada
|
-$20.7M |
| 2 |
BlackRock
New York
|
-$19.4M |
| 3 |
Vanguard Group
Malvern,
Pennsylvania
|
-$14.3M |
| 4 |
HSBC Holdings
London,
United Kingdom
|
-$13.9M |
| 5 |
Wellington Management Group
Boston,
Massachusetts
|
-$13.8M |
BFH Hedge Fund Activity: Q2 2025 in Review
339 of the 7,595 institutional investors tracked by Wall St. Rank reported a position in Bread Financial (BFH) for Q2 2025, worth a combined $2.77B — up 12% from $2.47B a quarter earlier.
Buyers outnumbered sellers: 57 funds opened new BFH positions and 40 closed out — a net gain of 17 holders — while 109 added to existing stakes and 125 trimmed.
The largest buyer was Victory Capital Management, adding an estimated $36.8M. The largest seller was Turtle Creek Asset Management, cutting an estimated $20.7M.
- 339 institutional investors held Bread Financial (BFH) as of Q2 2025, up from 324 in Q1 2025.
- Funds reported $2.77B of Bread Financial stock for Q2 2025, up 12% quarter-over-quarter.
- 57 funds opened new Bread Financial positions in Q2 2025 and 40 closed out, a net change of +17 holders.
- The largest Bread Financial buyer in Q2 2025 was Victory Capital Management, an estimated $36.8M added.
- The largest Bread Financial seller in Q2 2025 was Turtle Creek Asset Management, an estimated $20.7M sold.
Based on aggregated 13F filings for Q2 2025.