Bread Financial
374 hedge funds and large institutions have $3.47B invested in Bread Financial in 2025 Q4 according to their latest regulatory filings, with 72 funds opening new positions, 111 increasing their positions, 132 reducing their positions, and 38 closing their positions.
89% more first-time investments, than exits
New positions opened: 72 | Existing positions closed: 38
33% more funds holding in top 10
Funds holding in top 10: 3 → 4 (+1)
28% more capital invested
Capital invested by funds: $2.72B → $3.47B (+$749M)
8% more funds holding
Funds holding: 345 → 374 (+29)
1.9% less ownership
Funds ownership: 104.43% → 102.53% (-1.9%)
16% less repeat investments, than reductions
Existing positions increased: 111 | Existing positions reduced: 132
28% less call options, than puts
Call options by funds: $6.96M | Put options by funds: $9.72M
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Millennium Management
New York
|
+$30.2M |
| 2 |
UBS Group
Zurich,
Switzerland
|
+$23.6M |
| 3 |
Franklin Resources
San Mateo,
California
|
+$19.7M |
| 4 |
Morgan Stanley
New York
|
+$14.2M |
| 5 |
Allianz Asset Management
Munich,
Germany
|
+$13.4M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
TCAM
Turtle Creek Asset Management
Toronto,
Ontario, Canada
|
-$48.1M |
| 2 |
Macquarie Group
Sydney, NSW 2000,
Australia
|
-$41.5M |
| 3 |
Goldman Sachs
New York
|
-$22.5M |
| 4 |
Deutsche Bank
Frankfurt Am Main Ge,
Germany
|
-$15.6M |
| 5 |
Qube Research & Technologies (QRT)
London,
United Kingdom
|
-$15.3M |
BFH Hedge Fund Activity: Q4 2025 in Review
374 of the 8,266 institutional investors tracked by Wall St. Rank reported a position in Bread Financial (BFH) for Q4 2025, worth a combined $3.47B — up 28% from $2.72B a quarter earlier.
Buyers outnumbered sellers: 72 funds opened new BFH positions and 38 closed out — a net gain of 34 holders — while 111 added to existing stakes and 132 trimmed.
The largest buyer was Millennium Management, adding an estimated $30.2M. The largest seller was Turtle Creek Asset Management, cutting an estimated $48.1M.
- 374 institutional investors held Bread Financial (BFH) as of Q4 2025, up from 345 in Q3 2025.
- Funds reported $3.47B of Bread Financial stock for Q4 2025, up 28% quarter-over-quarter.
- 72 funds opened new Bread Financial positions in Q4 2025 and 38 closed out, a net change of +34 holders.
- The largest Bread Financial buyer in Q4 2025 was Millennium Management, an estimated $30.2M added.
- The largest Bread Financial seller in Q4 2025 was Turtle Creek Asset Management, an estimated $48.1M sold.
Based on aggregated 13F filings for Q4 2025.