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Madison Asset Management’s Procter & Gamble PG Stock Holding History

Madison Asset Management’s Portfolio PG Stock Details PG Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q2 		$18.1M Sell
123,196
-6,498
-5% -$946K 0.22% 107
2026
Q1 		$18.7M Buy
129,694
+46,697
+56% +$7.08M 0.23% 105
2025
Q4 		$11.9M Buy
82,997
+22,338
+37% +$3.29M 0.14% 122
2025
Q3 		$9.32M Sell
60,659
-2,974
-5% -$464K 0.1% 135
2025
Q2 		$10.1M Buy
63,633
+6,846
+12% +$1.12M 0.11% 131
2025
Q1 		$9.68M Sell
56,787
-3,720
-6% -$623K 0.11% 132
2024
Q4 		$10.1M Sell
60,507
-2,954
-5% -$503K 0.11% 131
2024
Q3 		$11M Sell
63,461
-1,549
-2% -$263K 0.12% 131
2024
Q2 		$10.7M Sell
65,010
-14,894
-19% -$2.43M 0.13% 125
2024
Q1 		$13M Sell
79,904
-8,235
-9% -$1.29M 0.16% 115
2023
Q4 		$12.9M Sell
88,139
-29,963
-25% -$4.44M 0.18% 118
2023
Q3 		$17.2M Sell
118,102
-26,478
-18% -$4.04M 0.25% 104
2023
Q2 		$21.9M Sell
144,580
-8,699
-6% -$1.31M 0.32% 95
2023
Q1 		$22.8M Sell
153,279
-6,667
-4% -$953K 0.35% 94
2022
Q4 		$24.2M Sell
159,946
-1,465
-0.9% -$205K 0.38% 93
2022
Q3 		$20.4M Sell
161,411
-620
-0.4% -$88.1K 0.34% 95
2022
Q2 		$23.3M Sell
162,031
-39,514
-20% -$5.94M 0.36% 94
2022
Q1 		$30.8M Sell
201,545
-4,123
-2% -$645K 0.44% 82
2021
Q4 		$33.6M Sell
205,668
-8,455
-4% -$1.26M 0.44% 78
2021
Q3 		$29.9M Sell
214,123
-6,506
-3% -$922K 0.41% 82
2021
Q2 		$29.8M Sell
220,629
-508
-0.2% -$68.7K 0.4% 82
2021
Q1 		$29.9M Sell
221,137
-6,207
-3% -$810K 0.42% 83
2020
Q4 		$31.6M Buy
227,344
+2,490
+1% +$348K 0.46% 80
2020
Q3 		$31.3M Buy
224,854
+12,451
+6% +$1.65M 0.52% 69
2020
Q2 		$25.4M Sell
212,403
-2,829
-1% -$330K 0.45% 82
2020
Q1 		$23.7M Buy
215,232
+22,537
+12% +$2.7M 0.49% 76
2019
Q4 		$24.1M Buy
+192,695
New +$23.6M 0.37% 84

Other funds holding PG

BlackRock
BlackRock New York $6.73T AUM 46.02% 1-Year Est. Return
Vanguard Capital Management
Vanguard Capital Management Malvern, Pennsylvania $4.68T AUM
State Street
State Street Boston, Massachusetts $3.38T AUM 44.17% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.88T AUM 44.46% 1-Year Est. Return
Vanguard Portfolio Management
Vanguard Portfolio Management Malvern, Pennsylvania $2.22T AUM
Charles Schwab
Charles Schwab San Francisco, California $751B AUM 38.74% 1-Year Est. Return
Morgan Stanley
Morgan Stanley New York $1.89T AUM 35.08% 1-Year Est. Return
Norges Bank
Norges Bank Oslo, Norway $1T AUM
Fidelity Investments
Fidelity Investments Boston, Massachusetts $2.3T AUM 54.33% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $999B AUM 46.22% 1-Year Est. Return

Madison Asset Management's PG Position: Q2 2026 in Review

Madison Asset Management reduced its Procter & Gamble (PG) stake by 5% in Q2 2026, selling an estimated $946K and leaving 123,196 shares worth $18.1M. The position accounts for 0.22% of the portfolio, ranked #107.

Madison Asset Management first reported a position in PG in Q4 2019 and has held it in 27 quarters since. The position peaked at $33.6M in Q4 2021. 4,041 funds tracked by Wall St. Rank hold PG as of Q2 2026.

  • Madison Asset Management held 123,196 shares of Procter & Gamble worth $18.1M as of Q2 2026.
  • Madison Asset Management sold 6,498 Procter & Gamble shares in Q2 2026, an estimated $946K.
  • Procter & Gamble made up 0.22% of Madison Asset Management's portfolio in Q2 2026, its #107 holding.
  • Madison Asset Management first reported a position in Procter & Gamble in Q4 2019 and has held it in 27 quarters since.
  • Madison Asset Management's Procter & Gamble position peaked at $33.6M in Q4 2021.
  • 4,041 funds tracked by Wall St. Rank held Procter & Gamble as of Q2 2026.

Based on Madison Asset Management's 13F filing for Q2 2026, filed 10 Aug 2026.