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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+1.83%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.32B
AUM Growth
+$79.8M
Cap. Flow
+$45.1M
Cap. Flow %
3.42%
Top 10 Hldgs %
25.44%
Holding
571
New
48
Increased
269
Reduced
180
Closed
38

Top Buys

Rank Stock Value
1
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$6.48M
2
JMOM icon
JPMorgan US Momentum Factor ETF
JMOM
+$4.18M
3
IVES
Dan IVES Wedbush AI Revolution ETF
IVES
+$4.08M
4
GRNY
FundStrat Granny Shots US Large Cap ETF
GRNY
+$4.01M
5
FTCB icon
First Trust Core Investment Grade ETF
FTCB
+$3.63M

Top Sells

Rank Stock Value
1
FXI icon
iShares China Large-Cap ETF
FXI
+$5.65M
2
OSCV icon
Opus Small Cap Value ETF
OSCV
+$3.89M
3
SHV icon
iShares 0-1 Year Treasury Bond ETF
SHV
+$2.53M
4
EFA icon
iShares MSCI EAFE ETF
EFA
+$2.5M
5
BUFR icon
FT Vest Fund of Buffer ETFs
BUFR
+$2.22M

Sector Composition

Rank Sector Weight
1 Technology 3.84%
2 Financials 1.66%
3 Consumer Discretionary 1.62%
4 Healthcare 1.03%
5 Communication Services 0.94%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
FLTR icon
101
VanEck IG Floating Rate ETF
FLTR
$3.04B
$2.51M 0.19%
98,439
+3,446
+4% +$87.9K
AIRR icon
102
First Trust RBA American Industrial Renaissance ETF
AIRR
$10.7B
$2.48M 0.19%
25,269
+1,208
+5% +$118K
XLK icon
103
State Street Technology Select Sector SPDR ETF
XLK
$123B
$2.44M 0.19%
16,979
+185
+1% +$26.7K
MGK icon
104
Vanguard Morningstar Mega Cap Growth ETF
MGK
$33.9B
$2.41M 0.18%
29,210
+23,845
+444% +$1.96M
AOR icon
105
iShares Core 60/40 Balanced Allocation ETF
AOR
$3.74B
$2.36M 0.18%
36,307
+16,262
+81% +$1.06M
CAT icon
106
Caterpillar
CAT
$387B
$2.36M 0.18%
4,119
+645
+19% +$358K
EFV icon
107
iShares MSCI EAFE Value ETF
EFV
$30.2B
$2.35M 0.18%
32,968
-3,482
-10% -$242K
CGNG
108
Capital Group New Geography Equity ETF
CGNG
$2.88B
$2.35M 0.18%
+73,693
New +$2.33M
OALC icon
109
OneAscent Large Cap Core ETF
OALC
$260M
$2.34M 0.18%
65,955
+549
+0.8% +$19.3K
ASTS icon
110
AST SpaceMobile
ASTS
$21.5B
$2.3M 0.17%
31,654
+7,501
+31% +$535K
ORLY icon
111
O'Reilly Automotive
ORLY
$76.3B
$2.28M 0.17%
24,975
-369
-1% -$36.1K
FNX icon
112
First Trust Mid Cap Core AlphaDEX Fund
FNX
$1.41B
$2.19M 0.17%
17,416
+12,719
+271% +$1.59M
V icon
113
Visa
V
$677B
$2.19M 0.17%
6,235
-316
-5% -$108K
SCHP icon
114
Schwab US TIPS ETF
SCHP
$16.2B
$2.18M 0.17%
82,390
+35,336
+75% +$948K
IJH icon
115
iShares Core S&P Mid-Cap ETF
IJH
$127B
$2.15M 0.16%
32,639
+1,563
+5% +$102K
BSEP icon
116
Innovator US Equity Buffer ETF September
BSEP
$217M
$2.13M 0.16%
+43,207
New +$2.1M
TPHD icon
117
Timothy Plan High Dividend Stock ETF
TPHD
$367M
$2.11M 0.16%
54,810
+18,500
+51% +$714K
IUSV icon
118
iShares Core S&P US Value ETF
IUSV
$27.7B
$2.02M 0.15%
19,732
+12
+0.1% +$1.22K
FETH
119
Fidelity Ethereum Fund
FETH
$1.03B
$2.02M 0.15%
68,070
+3,349
+5% +$116K
PZA icon
120
Invesco National AMT-Free Municipal Bond ETF
PZA
$4.26B
$1.99M 0.15%
85,892
-864
-1% -$20.1K
NOCT icon
121
Innovator Growth-100 Power Buffer ETF October
NOCT
$229M
$1.94M 0.15%
33,412
-17,392
-34% -$998K
SHY icon
122
iShares 1-3 Year Treasury Bond ETF
SHY
$25.5B
$1.92M 0.15%
23,175
+2,594
+13% +$215K
QJUN icon
123
FT Vest Growth-100 Buffer ETF June
QJUN
$678M
$1.91M 0.14%
60,034
+369
+0.6% +$11.6K
COST icon
124
Costco
COST
$420B
$1.89M 0.14%
2,187
-81
-4% -$73.4K
QUAL icon
125
iShares MSCI USA Quality Factor ETF
QUAL
$48.1B
$1.81M 0.14%
9,103
-6,490
-42% -$1.28M
3 4
5
6 7

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MSA
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CET
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ICM
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CCM
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TNBTD
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MCP
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SG
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First Heartland Consultants's Q4 2025 Portfolio in Review

As of Q4 2025, First Heartland Consultants held 571 positions worth $1.32B, up 6.4% from $1.24B the previous quarter. Its ten largest holdings account for 25% of the portfolio.

First Heartland Consultants deployed $45.1M of net new capital in Q4 2025, opening 48 new positions and adding to 269 existing holdings. Its largest new stake was JPMorgan US Momentum Factor ETF: 61,365 shares worth $4.18M.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, down from 4% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Opus Small Cap Value ETF, an estimated $3.89M trimmed.

  • First Heartland Consultants's largest Q4 2025 buy was JPMorgan US Momentum Factor ETF: 61,365 shares worth $4.18M.
  • First Heartland Consultants added most to State Street SPDR Portfolio Developed World ex-US ETF in Q4 2025, an estimated $6.48M increase.
  • First Heartland Consultants's biggest Q4 2025 reduction was Opus Small Cap Value ETF, cutting an estimated $3.89M.
  • First Heartland Consultants fully exited iShares China Large-Cap ETF in Q4 2025, selling an estimated $5.65M.
  • First Heartland Consultants's ten largest holdings make up 25% of its $1.32B portfolio in Q4 2025.
  • First Heartland Consultants opened 48 new positions and closed 38 in Q4 2025.
  • First Heartland Consultants's portfolio value rose 6.4% quarter-over-quarter to $1.32B.

Based on First Heartland Consultants's 13F filing for Q4 2025, filed 9 Jan 2026.