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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+11.09%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$602M
AUM Growth
+$74M
Cap. Flow
+$29.5M
Cap. Flow %
4.91%
Top 10 Hldgs %
30.74%
Holding
359
New
62
Increased
126
Reduced
138
Closed
18

Top Buys

Rank Stock Value
1
FLV icon
American Century Focused Large Cap Value ETF
FLV
+$21.2M
2
FNY icon
First Trust Mid Cap Growth AlphaDEX Fund
FNY
+$10.7M
3
SPTL icon
State Street SPDR Portfolio Long Term Treasury ETF
SPTL
+$7.68M
4
CXSE icon
WisdomTree Trust WisdomTree China ex-State-Owned Enterprises Fund
CXSE
+$7.45M
5
SPYM
State Street SPDR Portfolio S&P 500 ETF
SPYM
+$6.07M

Top Sells

Rank Stock Value
1
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$21.9M
2
RWL icon
Invesco S&P 500 Revenue ETF
RWL
+$15.6M
3
SMMU icon
PIMCO Short Term Municipal Bond Active Exchange-Traded Fund
SMMU
+$6.64M
4
FTSM icon
First Trust Enhanced Short Maturity ETF
FTSM
+$6.41M
5
SPIP icon
State Street SPDR Portfolio TIPS ETF
SPIP
+$5.84M

Sector Composition

Rank Sector Weight
1 Technology 4.36%
2 Consumer Discretionary 3.57%
3 Financials 1.7%
4 Healthcare 1.38%
5 Communication Services 1.19%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IYLD icon
76
iShares Morningstar Multi-Asset Income ETF
IYLD
$126M
$1.62M 0.27%
67,486
-1,489
-2% -$34.6K
VGT icon
77
Vanguard Information Technology ETF
VGT
$149B
$1.61M 0.27%
36,408
+4,784
+15% +$197K
XMLV icon
78
Invesco S&P MidCap Low Volatility ETF
XMLV
$748M
$1.6M 0.27%
33,193
-2,857
-8% -$129K
MDYG icon
79
State Street SPDR S&P 400 Mid Cap Growth ETF
MDYG
$2.94B
$1.55M 0.26%
22,328
+2,022
+10% +$129K
SPTM icon
80
State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF
SPTM
$14.1B
$1.54M 0.26%
33,422
-4,251
-11% -$185K
SPMD icon
81
State Street SPDR Portfolio S&P 400 Mid Cap ETF
SPMD
$18.9B
$1.51M 0.25%
37,282
+18,097
+94% +$671K
V icon
82
Visa
V
$677B
$1.5M 0.25%
6,879
-404
-6% -$82.7K
DFEB icon
83
FT Vest US Equity Deep Buffer ETF February
DFEB
$463M
$1.49M 0.25%
46,074
-6,415
-12% -$203K
MO icon
84
Altria Group
MO
$114B
$1.49M 0.25%
36,352
+2,949
+9% +$118K
FXD icon
85
First Trust Consumer Discretionary AlphaDEX Fund
FXD
$276M
$1.49M 0.25%
+29,180
New +$1.37M
IJR icon
86
iShares Core S&P Small-Cap ETF
IJR
$112B
$1.43M 0.24%
15,511
-2,556
-14% -$210K
T icon
87
AT&T
T
$163B
$1.4M 0.23%
64,620
+5,224
+9% +$113K
RSP icon
88
Invesco S&P 500 Equal Weight ETF
RSP
$99.1B
$1.38M 0.23%
10,841
+6,916
+176% +$823K
DIS icon
89
Walt Disney
DIS
$181B
$1.34M 0.22%
7,417
+1,030
+16% +$148K
LQD icon
90
iShares iBoxx $ Investment Grade Corporate Bond ETF
LQD
$32.8B
$1.31M 0.22%
9,494
+2,811
+42% +$383K
FXH icon
91
First Trust Health Care AlphaDEX Fund
FXH
$1.11B
$1.31M 0.22%
+12,130
New +$1.23M
VZ icon
92
Verizon
VZ
$196B
$1.3M 0.22%
22,178
+2,261
+11% +$134K
DGRO icon
93
iShares Core Dividend Growth ETF
DGRO
$43.6B
$1.27M 0.21%
28,352
+92
+0.3% +$3.91K
FTSM icon
94
First Trust Enhanced Short Maturity ETF
FTSM
$6.54B
$1.22M 0.2%
20,393
-106,692
-84% -$6.41M
BA icon
95
Boeing
BA
$185B
$1.22M 0.2%
5,686
+605
+12% +$116K
WMT icon
96
Walmart Inc
WMT
$890B
$1.17M 0.19%
24,369
-2,598
-10% -$126K
PG icon
97
Procter & Gamble
PG
$339B
$1.14M 0.19%
8,188
+29
+0.4% +$4.05K
GOVT icon
98
iShares US Treasury Bond ETF
GOVT
$43.8B
$1.12M 0.19%
41,145
+857
+2% +$23.6K
HD icon
99
Home Depot
HD
$355B
$1.04M 0.17%
3,917
-301
-7% -$82.7K
IYM icon
100
iShares US Basic Materials ETF
IYM
$1.02B
$1.03M 0.17%
+9,057
New +$965K
2 3
4
5 6

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First Heartland Consultants's Q4 2020 Portfolio in Review

As of Q4 2020, First Heartland Consultants held 359 positions worth $602M, up 14% from $528M the previous quarter. Its ten largest holdings account for 31% of the portfolio.

First Heartland Consultants deployed $29.5M of net new capital in Q4 2020, opening 62 new positions and adding to 126 existing holdings. Its largest new stake was American Century Focused Large Cap Value ETF: 412,126 shares worth $22.4M.

By sector, the portfolio is most concentrated in Technology at 4.4% of assets, up from 4.1% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street SPDR Portfolio S&P 500 Growth ETF, an estimated $21.9M trimmed.

  • First Heartland Consultants's largest Q4 2020 buy was American Century Focused Large Cap Value ETF: 412,126 shares worth $22.4M.
  • First Heartland Consultants added most to First Trust Mid Cap Growth AlphaDEX Fund in Q4 2020, an estimated $10.7M increase.
  • First Heartland Consultants's biggest Q4 2020 reduction was State Street SPDR Portfolio S&P 500 Growth ETF, cutting an estimated $21.9M.
  • First Heartland Consultants fully exited State Street SPDR Bloomberg High Yield Bond ETF in Q4 2020, selling an estimated $5.42M.
  • First Heartland Consultants's ten largest holdings make up 31% of its $602M portfolio in Q4 2020.
  • First Heartland Consultants opened 62 new positions and closed 18 in Q4 2020.
  • First Heartland Consultants's portfolio value rose 14% quarter-over-quarter to $602M.

Based on First Heartland Consultants's 13F filing for Q4 2020, filed 29 Jan 2021.