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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+11.09%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$602M
AUM Growth
+$74M
Cap. Flow
+$29.5M
Cap. Flow %
4.91%
Top 10 Hldgs %
30.74%
Holding
359
New
62
Increased
126
Reduced
138
Closed
18

Top Buys

Rank Stock Value
1
FLV icon
American Century Focused Large Cap Value ETF
FLV
+$21.2M
2
FNY icon
First Trust Mid Cap Growth AlphaDEX Fund
FNY
+$10.7M
3
SPTL icon
State Street SPDR Portfolio Long Term Treasury ETF
SPTL
+$7.68M
4
CXSE icon
WisdomTree Trust WisdomTree China ex-State-Owned Enterprises Fund
CXSE
+$7.45M
5
SPYM
State Street SPDR Portfolio S&P 500 ETF
SPYM
+$6.07M

Top Sells

Rank Stock Value
1
SPYG icon
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
+$21.9M
2
RWL icon
Invesco S&P 500 Revenue ETF
RWL
+$15.6M
3
SMMU icon
PIMCO Short Term Municipal Bond Active Exchange-Traded Fund
SMMU
+$6.64M
4
FTSM icon
First Trust Enhanced Short Maturity ETF
FTSM
+$6.41M
5
SPIP icon
State Street SPDR Portfolio TIPS ETF
SPIP
+$5.84M

Sector Composition

Rank Sector Weight
1 Technology 4.36%
2 Consumer Discretionary 3.57%
3 Financials 1.7%
4 Healthcare 1.38%
5 Communication Services 1.19%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SPIP icon
51
State Street SPDR Portfolio TIPS ETF
SPIP
$1.01B
$2.69M 0.45%
86,278
-189,972
-69% -$5.84M
IUSG icon
52
iShares Core S&P US Growth ETF
IUSG
$33.9B
$2.68M 0.45%
30,196
+3,945
+15% +$332K
BIV icon
53
Vanguard Intermediate-Term Bond ETF
BIV
$28.9B
$2.57M 0.43%
27,665
+1,172
+4% +$109K
VMBS icon
54
Vanguard Mortgage-Backed Securities ETF
VMBS
$15.7B
$2.49M 0.41%
46,133
+1,977
+4% +$107K
VOO icon
55
Vanguard S&P 500 ETF
VOO
$1.03T
$2.45M 0.41%
7,133
+525
+8% +$171K
HYLS icon
56
First Trust Exchange-Traded Fund IV First Trust Tactical High Yield ETF
HYLS
$1.64B
$2.32M 0.39%
47,707
-3
-0% -$144
FTSL icon
57
First Trust Senior Loan Fund ETF
FTSL
$2.33B
$2.31M 0.38%
48,438
-6,745
-12% -$315K
VB icon
58
Vanguard Morningstar Small-Cap ETF
VB
$82.7B
$2.3M 0.38%
11,796
-110
-0.9% -$19.4K
VWO icon
59
Vanguard FTSE Emerging Markets ETF
VWO
$126B
$2.3M 0.38%
45,840
+982
+2% +$46.1K
SKYY icon
60
First Trust Cloud Computing ETF
SKYY
$3.12B
$2.29M 0.38%
24,092
-157
-0.6% -$13.5K
ONLN icon
61
ProShares Online Retail ETF
ONLN
$66.8M
$2.25M 0.37%
29,680
-11,718
-28% -$821K
IWV icon
62
iShares Russell 3000 ETF
IWV
$20.4B
$2.24M 0.37%
10,038
+1,511
+18% +$317K
DIA icon
63
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$48.5B
$2.23M 0.37%
7,300
+1,406
+24% +$409K
RSPS icon
64
Invesco S&P 500 Equal Weight Consumer Staples ETF
RSPS
$247M
$2.22M 0.37%
73,225
-16,965
-19% -$501K
VTI icon
65
Vanguard Morningstar Total Stock Market ETF
VTI
$691B
$2.04M 0.34%
10,463
-1,240
-11% -$227K
REGL icon
66
ProShares S&P MidCap 400 Dividend Aristocrats ETF
REGL
$1.82B
$2.01M 0.33%
+32,002
New +$1.9M
IYY icon
67
iShares Dow Jones US ETF
IYY
$3.07B
$2.01M 0.33%
21,320
+3,384
+19% +$301K
SJB icon
68
ProShares Short High Yield
SJB
$47.7M
$1.95M 0.32%
104,417
-106
-0.1% -$2.04K
TSLA icon
69
Tesla
TSLA
$1.3T
$1.91M 0.32%
8,097
+243
+3% +$41.5K
QHY
70
WisdomTree U.S. High Yield Corporate Bond Fund
QHY
$243M
$1.91M 0.32%
36,282
-4,015
-10% -$206K
ABBV icon
71
AbbVie
ABBV
$435B
$1.88M 0.31%
17,496
+5,158
+42% +$496K
AGG icon
72
iShares Core US Aggregate Bond ETF
AGG
$138B
$1.84M 0.31%
15,570
-2,167
-12% -$255K
EUSA icon
73
iShares MSCI USA Equal Weighted ETF
EUSA
$1.93B
$1.84M 0.31%
25,427
+4,637
+22% +$312K
NVDA icon
74
NVIDIA
NVDA
$5.42T
$1.75M 0.29%
133,880
-12,600
-9% -$169K
RDVY icon
75
First Trust Rising Dividend Achievers ETF
RDVY
$25.6B
$1.67M 0.28%
41,811
+13,884
+50% +$505K
1 2
3
4 5

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CET
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First Heartland Consultants's Q4 2020 Portfolio in Review

As of Q4 2020, First Heartland Consultants held 359 positions worth $602M, up 14% from $528M the previous quarter. Its ten largest holdings account for 31% of the portfolio.

First Heartland Consultants deployed $29.5M of net new capital in Q4 2020, opening 62 new positions and adding to 126 existing holdings. Its largest new stake was American Century Focused Large Cap Value ETF: 412,126 shares worth $22.4M.

By sector, the portfolio is most concentrated in Technology at 4.4% of assets, up from 4.1% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was State Street SPDR Portfolio S&P 500 Growth ETF, an estimated $21.9M trimmed.

  • First Heartland Consultants's largest Q4 2020 buy was American Century Focused Large Cap Value ETF: 412,126 shares worth $22.4M.
  • First Heartland Consultants added most to First Trust Mid Cap Growth AlphaDEX Fund in Q4 2020, an estimated $10.7M increase.
  • First Heartland Consultants's biggest Q4 2020 reduction was State Street SPDR Portfolio S&P 500 Growth ETF, cutting an estimated $21.9M.
  • First Heartland Consultants fully exited State Street SPDR Bloomberg High Yield Bond ETF in Q4 2020, selling an estimated $5.42M.
  • First Heartland Consultants's ten largest holdings make up 31% of its $602M portfolio in Q4 2020.
  • First Heartland Consultants opened 62 new positions and closed 18 in Q4 2020.
  • First Heartland Consultants's portfolio value rose 14% quarter-over-quarter to $602M.

Based on First Heartland Consultants's 13F filing for Q4 2020, filed 29 Jan 2021.