Williams-Sonoma
1,005 hedge funds and large institutions have $26.4B invested in Williams-Sonoma in 2026 Q2 according to their latest regulatory filings, with 150 funds opening new positions, 336 increasing their positions, 368 reducing their positions, and 65 closing their positions.
131% more first-time investments, than exits
New positions opened: 150 | Existing positions closed: 65
50% more funds holding in top 10
Funds holding in top 10: 12 → 18 (+6)
29% more capital invested
Capital invested by funds: $20.4B → $26.4B (+$6B)
27% more call options, than puts
Call options by funds: $252M | Put options by funds: $199M
8% more funds holding
Funds holding: 931 → 1,005 (+74)
2.12% more ownership
Funds ownership: 94.06% → 96.18% (+2.1%)
9% less repeat investments, than reductions
Existing positions increased: 336 | Existing positions reduced: 368
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Nuveen
Charlotte,
North Carolina
|
+$168M |
| 2 |
UBS Group
Zurich,
Switzerland
|
+$78.3M |
| 3 |
Boston Partners
Boston,
Massachusetts
|
+$42.5M |
| 4 |
PNC Financial Services Group
Pittsburgh,
Pennsylvania
|
+$39.5M |
| 5 |
Vanguard Portfolio Management
Malvern,
Pennsylvania
|
+$38.6M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Fidelity Investments
Boston,
Massachusetts
|
-$503M |
| 2 |
Pacer Advisors
Malvern,
Pennsylvania
|
-$70.4M |
| 3 |
Renaissance Technologies
New York
|
-$51.6M |
| 4 |
Jacobs Levy Equity Management
Florham Park,
New Jersey
|
-$50.9M |
| 5 |
JP Morgan Chase
New York
|
-$49.1M |
WSM Hedge Fund Activity: Q2 2026 in Review
1,005 of the 8,348 institutional investors tracked by Wall St. Rank reported a position in Williams-Sonoma (WSM) for Q2 2026, worth a combined $26.4B — up 29% from $20.4B a quarter earlier.
Buyers outnumbered sellers: 150 funds opened new WSM positions and 65 closed out — a net gain of 85 holders — while 336 added to existing stakes and 368 trimmed.
The largest buyer was Nuveen, adding an estimated $168M. The largest seller was Fidelity Investments, cutting an estimated $503M.
- 1,005 institutional investors held Williams-Sonoma (WSM) as of Q2 2026, up from 931 in Q1 2026.
- Funds reported $26.4B of Williams-Sonoma stock for Q2 2026, up 29% quarter-over-quarter.
- 150 funds opened new Williams-Sonoma positions in Q2 2026 and 65 closed out, a net change of +85 holders.
- The largest Williams-Sonoma buyer in Q2 2026 was Nuveen, an estimated $168M added.
- The largest Williams-Sonoma seller in Q2 2026 was Fidelity Investments, an estimated $503M sold.
Based on aggregated 13F filings for Q2 2026.