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Vanguard Consumer Discretionary ETF
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Overview Fund Activity

361 hedge funds and large institutions have $2.27B invested in Vanguard Consumer Discretionary ETF in 2021 Q1 according to their latest regulatory filings, with 43 funds opening new positions, 133 increasing their positions, 99 reducing their positions, and 29 closing their positions.

Holders
361
Holders Change
+11
Holders Change %
+3.14%
% of All Funds
6.36%
Holding in Top 10
19
Holding in Top 10 Change
–
Holding in Top 10 Change %
–
% of All Funds
0.33%
New
43
Increased
133
Reduced
99
Closed
29
Calls
$7.94M
Puts
$6.07M
Net Calls
+$1.87M
Net Calls Change
-$969K

Top Buyers

1
Morgan Stanley
1
Morgan Stanley
New York
$125M
2
SWM
2
Spire Wealth Management
Virginia
$22.1M
3
Northwestern Mutual Wealth Management
3
Northwestern Mutual Wealth Management
Wisconsin
$29.5M
4
MML Investors Services
4
MML Investors Services
Massachusetts
$23M
5
Vanguard Group
5
Vanguard Group
Pennsylvania
$18.6M

Top Sellers

1
PCA
1
Personal Capital Advisors
California
$1.46M
2
KWM
2
Kingsview Wealth Management
Oregon
$7.29M
3
Cambridge Investment Research Advisors
3
Cambridge Investment Research Advisors
Iowa
$0
4
TC
4
TAP Consulting
Missouri
$1.15M
5
UBS Group
5
UBS Group
Switzerland
$171M
Name Market Value Shares Shares
Change 		Shares
Change %
FMC
26
Financial Management Concepts
Florida
$16.2M 54,995 -1,923 -3%
PWS
27
Paragon Wealth Strategies
Florida
$16.1M 54,402 -9,462 -15%
Commonwealth Equity Services
28
Commonwealth Equity Services
Massachusetts
$16M 54,149 +3,138 +6%
TCOO
29
Trust Company of Oklahoma
Oklahoma
$13.7M 46,270 -2,622 -5%
AIC
30
Ameritas Investment Company
Nebraska
$13.6M 46,090 +43,849 +1,957%
PCH
31
PGIM Custom Harvest
New Jersey
$13.5M 45,759 +19,443 +74%
B
32
Barings
North Carolina
$13.1M 44,180 +8,163 +23%
PL
33
Polianta Ltd
Jersey
$12.8M 43,500 -1,900 -4%
PAG
34
Private Advisor Group
New Jersey
$12.3M 41,618 +1,893 +5%
Truist Financial
35
Truist Financial
North Carolina
$11.3M 38,394 -5,740 -13%
QA
36
Quantitative Advantage
Minnesota
$10.6M 35,765 -2,829 -7%
PS
37
Portfolio Strategies
New York
$10.3M 34,875 +28,943 +488%
B
38
Bailard
California
$9.59M 32,480 -513 -2%
Citigroup
39
Citigroup
New York
$9.3M 31,483 +1,586 +5%
AFC
40
Adaptive Financial Consulting
Ohio
$9.25M 31,327 +2,929 +10%
RBC
41
Rye Brook Capital
Connecticut
$8.37M 28,350 +28,350 New
MPWT
42
MassMutual Private Wealth & Trust
Connecticut
$8.16M 27,607 +1,450 +6%
FDCDDQ
43
Federation des caisses Desjardins du Quebec
Quebec, Canada
$7.37M 24,942 +18,674 +298%
KWM
44
Kingsview Wealth Management
Oregon
$7.29M 24,459 -33,568 -58%
AI
45
Atria Investments
North Carolina
$6.98M 23,622 +2,872 +14%
SWP
46
Stratos Wealth Partners
Ohio
$6.85M 23,200 +3,505 +18%
IA
47
IFP Advisors
Florida
$6.71M 22,708 +3,909 +21%
KC
48
Kinloch Capital
Virginia
$6.51M 22,042 +10,809 +96%
TF
49
TIAA FSB
Florida
$6.46M 21,860 -4,620 -17%
JWM
50
Jackson Wealth Management
Florida
$6.38M 21,585 +21,585 New
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