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Ulta Beauty

1,089 hedge funds and large institutions have $23B invested in Ulta Beauty in 2026 Q1 according to their latest regulatory filings, with 127 funds opening new positions, 389 increasing their positions, 403 reducing their positions, and 132 closing their positions.

New
Increased
Maintained
Reduced
Closed

27% more call options, than puts

Call options by funds: $952M | Put options by funds: $750M

1.17% more ownership

Funds ownership: 96.54%97.7% (+1.2%)

3% less repeat investments, than reductions

Existing positions increased: 389 | Existing positions reduced: 403

4% less first-time investments, than exits

New positions opened: 127 | Existing positions closed: 132

3% less funds holding

Funds holding: 1,1181,089 (-29)

11% less capital invested

Capital invested by funds: $25.7B → $23B (-$2.72B)

50% less funds holding in top 10

Funds holding in top 10: 147 (-7)

Holders
1,089
Holders Change
-29
Holders Change %
-2.59%
% of All Funds
13.41%
Holding in Top 10
7
Holding in Top 10 Change
-7
Holding in Top 10 Change %
-50%
% of All Funds
0.09%
New
127
Increased
389
Reduced
403
Closed
132
Calls
$952M
Puts
$750M
Net Calls
+$202M
Net Calls Change
+$399M
Name Holding Trade Value Shares
Change
Change in
Stake
MUMSS
851
Mitsubishi UFJ Morgan Stanley Securities
Japan
$188K +$228K +359 New
AF
852
Advisornet Financial
Minnesota
$187K +$6.36K +10 +3%
BCM
853
Boreal Capital Management
Florida
$185K +$225K +354 New
KFAS
854
Keating Financial Advisory Services
Kansas
$183K -$1.17M -1,833 -84%
CL
855
CSS LLC
Illinois
$183K +$223K +350 New
CSPIA
856
Cary Street Partners Investment Advisory
Virginia
$167K +$142K +224 +233%
CAM
857
Costello Asset Management
Pennsylvania
$151K +$17.2K +27 +10%
TWD
858
True Wealth Design
Ohio
$146K +$3.18K +5 +2%
FAMI
859
Fideuram Asset Management (Ireland)
$144K +$106K +166 +405%
TC
860
Truvestments Capital
Florida
$143K -$49K -77 -22%
NL
861
NKCFO LLC
Illinois
$136K
DFA
862
DHJJ Financial Advisors
Illinois
$134K
NRG
863
Nemes Rush Group
Michigan
$134K +$636 +1 +0.4%
UB
864
UMB Bank
Missouri
$132K +$8.9K +14 +6%
BC
865
Bayforest Capital
United Kingdom
$129K +$22.9K +36 +17%
SNB
866
Security National Bank
Nebraska
$128K -$6.36K -10 -4%
MPWT
867
MassMutual Private Wealth & Trust
Connecticut
$127K -$14K -22 -8%
CA
868
CoreCap Advisors
Michigan
$126K +$84K +132 +121%
LB
869
Legacy Bridge
Iowa
$125K -$15.9K -25 -9%
BWA
870
Basecamp Wealth Advisors
Washington
$123K +$1.27K +2 +0.9%
SIC
871
Salem Investment Counselors
North Carolina
$122K -$159K -250 -52%
QC
872
Quent Capital
New York
$122K -$3.82K -6 -3%
Group One Trading
873
Group One Trading
Illinois
$119K +$145K +228 New
SOW
874
State of Wyoming
Wyoming
$118K +$144K +226 New
LSA
875
Leonteq Securities AG
Switzerland
$110K +$64.9K +102 +94%