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Ulta Beauty

1,089 hedge funds and large institutions have $23B invested in Ulta Beauty in 2026 Q1 according to their latest regulatory filings, with 127 funds opening new positions, 389 increasing their positions, 403 reducing their positions, and 132 closing their positions.

New
Increased
Maintained
Reduced
Closed

27% more call options, than puts

Call options by funds: $952M | Put options by funds: $750M

1.17% more ownership

Funds ownership: 96.54%97.7% (+1.2%)

3% less repeat investments, than reductions

Existing positions increased: 389 | Existing positions reduced: 403

4% less first-time investments, than exits

New positions opened: 127 | Existing positions closed: 132

3% less funds holding

Funds holding: 1,1181,089 (-29)

11% less capital invested

Capital invested by funds: $25.7B → $23B (-$2.72B)

50% less funds holding in top 10

Funds holding in top 10: 147 (-7)

Holders
1,089
Holders Change
-29
Holders Change %
-2.59%
% of All Funds
13.41%
Holding in Top 10
7
Holding in Top 10 Change
-7
Holding in Top 10 Change %
-50%
% of All Funds
0.09%
New
127
Increased
389
Reduced
403
Closed
132
Calls
$952M
Puts
$750M
Net Calls
+$202M
Net Calls Change
+$399M
Name Holding Trade Value Shares
Change
Change in
Stake
CPA
551
Capital Performance Advisors
California
$846K +$533K +838 +107%
MIF
552
Mediolanum International Funds
Ireland
$842K -$2.89M -4,538 -73%
CBT
553
Central Bank & Trust
Kentucky
$825K -$47.1K -74 -4%
AWM
554
Accurate Wealth Management
Florida
$818K +$48.3K +76 +5%
LA
555
Legacy Advisors
Pennsylvania
$806K -$636 -1 -0.1%
AWM
556
Apollon Wealth Management
South Carolina
$802K +$99.2K +156 +11%
EWM
557
Empirical Wealth Management
Washington
$801K +$153K +240 +19%
CW
558
CreativeOne Wealth
Kansas
$801K +$975K +1,533 New
BHC
559
Bull Harbor Capital
Maryland
$800K +$973K +1,530 New
LOAMS
560
Lombard Odier Asset Management (Switzerland)
Switzerland
$798K +$971K +1,526 New
IB
561
Intrust Bank
Kansas
$788K +$14.6K +23 +2%
MFAM
562
Motley Fool Asset Management
Virginia
$785K +$29.3K +46 +3%
DTL
563
Dynamic Technology Lab
Singapore
$781K +$179K +282 +23%
SCM
564
Sirios Capital Management
Massachusetts
$774K -$554K -871 -37%
PCM
565
Penserra Capital Management
California
$766K -$106K -167 -10%
TWP
566
Tempus Wealth Planning
California
$759K +$12.7K +20 +1%
KCM
567
Kathmere Capital Management
Pennsylvania
$756K -$96.7K -152 -10%
SP
568
Saranac Partners
$756K +$15.7M +24,670 New
NP
569
NorthRock Partners
Minnesota
$755K +$918K +1,443 New
Lido Advisors
570
Lido Advisors
California
$746K +$28K +44 +3%
NMIMC
571
Northwestern Mutual Investment Management Company
Wisconsin
$742K -$8.9K -14 -1%
IAIM
572
International Assets Investment Management
Florida
$740K +$580K +912 +195%
EH
573
Equitable Holdings
New York
$739K +$63.6K +100 +9%
BAAM
574
Baker Avenue Asset Management
California
$737K +$216K +339 +32%
JSSH
575
J. Safra Sarasin Holding
$735K -$866K -1,362 -49%