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Innovator Equity Managed Floor ETF

145 hedge funds and large institutions have $842M invested in Innovator Equity Managed Floor ETF in 2025 Q3 according to their latest regulatory filings, with 17 funds opening new positions, 62 increasing their positions, 58 reducing their positions, and 12 closing their positions.

New
Increased
Maintained
Reduced
Closed

42% more first-time investments, than exits

New positions opened: 17 | Existing positions closed: 12

30% more capital invested

Capital invested by funds: $649M → $842M (+$193M)

10% more funds holding in top 10

Funds holding in top 10: 1011 (+1)

2.91% more ownership

Funds ownership: 75.66%78.57% (+2.9%)

3% more funds holding

Funds holding: 141145 (+4)

7% more repeat investments, than reductions

Existing positions increased: 62 | Existing positions reduced: 58

Holders
145
Holders Change
+4
Holders Change %
+2.84%
% of All Funds
1.9%
Holding in Top 10
11
Holding in Top 10 Change
+1
Holding in Top 10 Change %
+10%
% of All Funds
0.14%
New
17
Increased
62
Reduced
58
Closed
12
Calls
Puts
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
JIC
126
Johnson Investment Counsel
Ohio
$239K
EH
127
Equitable Holdings
New York
$238K +$230K +6,610 New
SVWAG
128
Sound View Wealth Advisors Group
Georgia
$234K
CWM
129
Cornerstone Wealth Management
Missouri
$225K +$218K +6,250 New
QCM
130
Quantinno Capital Management
New York
$224K -$246K -7,059 -53%
HBW
131
Hazlett, Burt & Watson
West Virginia
$158K -$32.4K -932 -17%
Comerica Bank
132
Comerica Bank
Texas
$140K
PTC
133
Private Trust Company
Ohio
$120K +$107K +3,065 +1,106%
GWSG
134
GPS Wealth Strategies Group
Colorado
$93.9K +$35 +1 +0%
AF
135
Allworth Financial
California
$76.6K
IA
136
IFP Advisors
Florida
$69.1K +$4.59K +132 +7%
Morgan Stanley
137
Morgan Stanley
New York
$63.7K -$28.9K -829 -32%
Jones Financial Companies
138
Jones Financial Companies
Missouri
$58.8K +$14.3K +411 +33%
DF
139
Dunhill Financial
United Kingdom
$13.8K +$13.3K +382 New
OSAM
140
O'Shaughnessy Asset Management
Connecticut
$12.5K +$12.1K +347 New
NWMP
141
Noble Wealth Management PBC
Colorado
$10.8K +$10.4K +300 New
AssetMark Inc
142
AssetMark Inc
California
$6.3K
Northwestern Mutual Wealth Management
143
Northwestern Mutual Wealth Management
Wisconsin
$2.34K +$2.26K +65 New
ETC
144
Exchange Traded Concepts
Oklahoma
$1.66K -$45.7K -1,314 -97%
ACA
145
Aptus Capital Advisors
Alabama
$1.51K +$1.46K +42 New
AAS
146
Ameritas Advisory Services
Nebraska
-$1.55M -46,161 Closed
Citadel Advisors
147
Citadel Advisors
Florida
-$1.31M -39,110 Closed
AAP
148
Arax Advisory Partners
Colorado
-$802K -23,893 Closed
Jane Street
149
Jane Street
New York
-$516K -15,372 Closed
LA
150
LexAurum Advisors
Kansas
-$242K -7,215 Closed

SFLR Hedge Fund Activity: Q3 2025 in Review

145 of the 7,619 institutional investors tracked by Wall St. Rank reported a position in Innovator Equity Managed Floor ETF (SFLR) for Q3 2025, worth a combined $842M — up 30% from $649M a quarter earlier.

Buyers outnumbered sellers: 17 funds opened new SFLR positions and 12 closed out — a net gain of 5 holders — while 62 added to existing stakes and 58 trimmed.

The largest buyer was Bank of America, adding an estimated $135M. The largest seller was CoreCap Advisors, cutting an estimated $9.67M.

  • 145 institutional investors held Innovator Equity Managed Floor ETF (SFLR) as of Q3 2025, up from 141 in Q2 2025.
  • Funds reported $842M of Innovator Equity Managed Floor ETF stock for Q3 2025, up 30% quarter-over-quarter.
  • 17 funds opened new Innovator Equity Managed Floor ETF positions in Q3 2025 and 12 closed out, a net change of +5 holders.
  • The largest Innovator Equity Managed Floor ETF buyer in Q3 2025 was Bank of America, an estimated $135M added.
  • The largest Innovator Equity Managed Floor ETF seller in Q3 2025 was CoreCap Advisors, an estimated $9.67M sold.

Based on aggregated 13F filings for Q3 2025.