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Purple Innovation

Name Holding Trade Value Shares
Change
Change in
Stake
Millennium Management
26
Millennium Management
New York
$4.16M +$3.5M +9,025 +258%
Dimensional Fund Advisors
27
Dimensional Fund Advisors
Texas
$4.09M -$284K -734 -6%
LAM
28
Lapides Asset Management
Connecticut
$3.87M +$2.14M +5,524 +90%
WA
29
Watchtower Advisors
Connecticut
$3.78M +$4.41M +11,381 New
Susquehanna International Group
30
Susquehanna International Group
Pennsylvania
$3.67M -$325K -839 -7%
Goldman Sachs
31
Goldman Sachs
New York
$3.22M +$1.91M +4,943 +104%
Morgan Stanley
32
Morgan Stanley
New York
$2.94M +$1.68M +4,340 +96%
Ohio Public Employees Retirement System (OPERS)
33
Ohio Public Employees Retirement System (OPERS)
Ohio
$2.89M
Bank of New York Mellon
34
Bank of New York Mellon
New York
$2.37M -$889K -2,294 -24%
Assenagon Asset Management
35
Assenagon Asset Management
Luxembourg
$2.36M +$2.76M +7,121 New
Nuveen
36
Nuveen
North Carolina
$2.02M -$1.42M -3,653 -29%
Ameriprise
37
Ameriprise
Minnesota
$2.01M -$24.4K -63 -1%
Swiss National Bank
38
Swiss National Bank
Switzerland
$1.75M
Mercer Global Advisors
39
Mercer Global Advisors
Colorado
$1.47M +$1.71M +4,422 New
Stifel Financial
40
Stifel Financial
Missouri
$1.39M +$1.62M +4,192 New
Tudor Investment Corp
41
Tudor Investment Corp
Connecticut
$1.21M +$17K +44 +1%
JP Morgan Chase
42
JP Morgan Chase
New York
$1.21M -$3.49K -9 -0.2%
CL
43
CPWM LLC
Washington
$1.13M
California State Teachers Retirement System (CalSTRS)
44
California State Teachers Retirement System (CalSTRS)
California
$1.08M +$22.1K +57 +2%
AIM
45
Aigen Investment Management
New York
$1.01M +$1.56M +4,036 New
BNP Paribas Financial Markets
46
BNP Paribas Financial Markets
France
$1.01M +$1.02M +2,629 +617%
GIPM
47
G2 Investment Partners Management
New York
$995K +$1.16M +3,000 New
SSA
48
Schonfeld Strategic Advisors
New York
$929K +$1.08M +2,800 New
Walleye Trading
49
Walleye Trading
New York
$928K +$1.08M +2,797 New
Franklin Resources
50
Franklin Resources
California
$832K +$3.49K +9 +0.4%