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Procter & Gamble

3,972 hedge funds and large institutions have $229B invested in Procter & Gamble in 2025 Q4 according to their latest regulatory filings, with 375 funds opening new positions, 1,403 increasing their positions, 1,833 reducing their positions, and 192 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more call options, than puts

Call options by funds: $ | Put options by funds: $

more funds holding

Funds holding:

more ownership

Funds ownership:

5% less capital invested

Capital invested by funds: $240B → $229B (-$11.2B)

19% less funds holding in top 10

Funds holding in top 10: 10383 (-20)

23% less repeat investments, than reductions

Existing positions increased: 1,403 | Existing positions reduced: 1,833

Holders
3,972
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
83
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$2.13B
Puts
$1.84B
Net Calls
Net Calls Change

Top Sellers

1 -$655M
2 -$370M
3 -$356M
4
Holocene Advisors
Holocene Advisors
New York
-$333M
5
UBS Group
UBS Group
Switzerland
-$318M
Name Holding Trade Value Shares
Change
Change in
Stake
IA
1301
Integrity Alliance
Iowa
$3.58M
EM
1302
Excalibur Management
Massachusetts
$3.58M
Kovitz Investment Group Partners
1303
Kovitz Investment Group Partners
Illinois
$3.57M
PP
1304
Patten & Patten
Tennessee
$3.57M
CAG
1305
Csenge Advisory Group
Florida
$3.57M
GAG
1306
GM Advisory Group
New York
$3.56M
MCB
1307
Morton Community Bank
Illinois
$3.56M
HA
1308
Herold Advisors
New York
$3.55M
MIP
1309
Marietta Investment Partners
Wisconsin
$3.55M
SFS
1310
Stiles Financial Services
Minnesota
$3.55M
AOI
1311
Auto-Owners Insurance
Michigan
$3.55M
UAG
1312
United Advisor Group
Ohio
$3.55M
AFG
1313
Albion Financial Group
Utah
$3.55M
EFG
1314
Everhart Financial Group
Ohio
$3.53M
CAM
1315
Cypress Asset Management
Texas
$3.53M
BL
1316
BFSG LLC
California
$3.52M
TL
1317
Tradewinds LLC
North Carolina
$3.49M
PFS
1318
Physicians Financial Services
North Carolina
$3.49M
BFW
1319
Brady Family Wealth
Missouri
$3.49M
CA
1320
CGN Advisors
Kansas
$3.49M
CIA
1321
Cohen Investment Advisors
New Hampshire
$3.47M
WETS
1322
Wealth Enhancement Trust Services
South Dakota
$3.47M
TNBTD
1323
Trustmark National Bank Trust Department
Mississippi
$3.46M
BMWM
1324
Brown Miller Wealth Management
Virginia
$3.45M
CD
1325
Chapin Davis
Maryland
$3.45M