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Procter & Gamble

3,978 hedge funds and large institutions have $229B invested in Procter & Gamble in 2025 Q4 according to their latest regulatory filings, with 380 funds opening new positions, 1,404 increasing their positions, 1,833 reducing their positions, and 192 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more call options, than puts

Call options by funds: $ | Put options by funds: $

more funds holding

Funds holding:

more ownership

Funds ownership:

5% less capital invested

Capital invested by funds: $240B → $229B (-$11.2B)

19% less funds holding in top 10

Funds holding in top 10: 10383 (-20)

23% less repeat investments, than reductions

Existing positions increased: 1,404 | Existing positions reduced: 1,833

Holders
3,978
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
83
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$2.13B
Puts
$1.84B
Net Calls
Net Calls Change

Top Sellers

1 -$655M
2 -$370M
3 -$356M
4
Holocene Advisors
Holocene Advisors
New York
-$333M
5
UBS Group
UBS Group
Switzerland
-$318M
Name Holding Trade Value Shares
Change
Change in
Stake
EM
1301
Excalibur Management
Massachusetts
$3.58M
Kovitz Investment Group Partners
1302
Kovitz Investment Group Partners
Illinois
$3.57M
PP
1303
Patten & Patten
Tennessee
$3.57M
CAG
1304
Csenge Advisory Group
Florida
$3.57M
GAG
1305
GM Advisory Group
New York
$3.56M
MCB
1306
Morton Community Bank
Illinois
$3.56M
HA
1307
Herold Advisors
New York
$3.55M
MIP
1308
Marietta Investment Partners
Wisconsin
$3.55M
SFS
1309
Stiles Financial Services
Minnesota
$3.55M
AOI
1310
Auto-Owners Insurance
Michigan
$3.55M
UAG
1311
United Advisor Group
Ohio
$3.55M
AFG
1312
Albion Financial Group
Utah
$3.55M
EFG
1313
Everhart Financial Group
Ohio
$3.53M
CAM
1314
Cypress Asset Management
Texas
$3.53M
BL
1315
BFSG LLC
California
$3.52M
TL
1316
Tradewinds LLC
North Carolina
$3.49M
PFS
1317
Physicians Financial Services
North Carolina
$3.49M
BFW
1318
Brady Family Wealth
Missouri
$3.49M
CA
1319
CGN Advisors
Kansas
$3.49M
CIA
1320
Cohen Investment Advisors
New Hampshire
$3.47M
WETS
1321
Wealth Enhancement Trust Services
South Dakota
$3.47M
TNBTD
1322
Trustmark National Bank Trust Department
Mississippi
$3.46M
CIP
1323
Castlefield Investment Partners
$3.46M
BMWM
1324
Brown Miller Wealth Management
Virginia
$3.45M
CD
1325
Chapin Davis
Maryland
$3.45M