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Procter & Gamble

3,999 hedge funds and large institutions have $238B invested in Procter & Gamble in 2026 Q2 according to their latest regulatory filings, with 193 funds opening new positions, 1,654 increasing their positions, 1,706 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more first-time investments, than exits

New positions opened: 193 | Existing positions closed: 127

31% more call options, than puts

Call options by funds: $2.89B | Put options by funds: $2.21B

3% more capital invested

Capital invested by funds: $232B → $238B (+$6.25B)

0.97% more ownership

Funds ownership: 68.85%69.82% (+0.97%)

0% less funds holding

Funds holding: 4,0073,999 (-8)

3% less repeat investments, than reductions

Existing positions increased: 1,654 | Existing positions reduced: 1,706

7% less funds holding in top 10

Funds holding in top 10: 7368 (-5)

Holders
3,999
Holders Change
-8
Holders Change %
-0.2%
% of All Funds
48.33%
Holding in Top 10
68
Holding in Top 10 Change
-5
Holding in Top 10 Change %
-6.85%
% of All Funds
0.82%
New
193
Increased
1,654
Reduced
1,706
Closed
127
Calls
$2.89B
Puts
$2.21B
Net Calls
+$680M
Net Calls Change
+$263M
Name Holding Trade Value Shares
Change
Change in
Stake
SAM
1051
Smithbridge Asset Management
Pennsylvania
$5.57M -$104K -713 -2%
FFL
1052
Financial Freedom LLC
Ohio
$5.57M -$181K -1,241 -3%
PCTC
1053
Perkins Coie Trust Company
Washington
$5.56M -$274K -1,885 -5%
TWP
1054
Tyche Wealth Partners
Texas
$5.56M -$516K -3,543 -9%
PP
1055
PDS Planning
Ohio
$5.55M -$50.2K -345 -0.9%
AAIM
1056
Asset Advisors Investment Management
Georgia
$5.55M -$377K -2,588 -6%
JFG
1057
Jefferies Financial Group
New York
$5.55M +$1.13M +7,787 +26%
SWM
1058
Silverlake Wealth Management
Vermont
$5.53M -$78.5K -539 -1%
CSUI
1059
Cincinnati Specialty Underwriters Insurance
Ohio
$5.53M
LA
1060
Lakeside Advisors
Washington
$5.53M +$15.4K +106 +0.3%
PTC
1061
Private Trust Company
Ohio
$5.5M -$281K -1,933 -5%
AG
1062
AlTi Global
New York
$5.49M -$2.04K -14 -0%
BST
1063
Bath Savings Trust
Maine
$5.46M
HCM
1064
Hudson Capital Management
New Jersey
$5.44M +$181K +1,246 +3%
PAM
1065
Pegasus Asset Management
New York
$5.44M +$168K +1,151 +3%
FBT
1066
First Bankers Trust
Kentucky
$5.43M +$109K +752 +2%
HT
1067
Heritage Trust
Oklahoma
$5.42M +$95.8K +658 +2%
KFGK
1068
Keystone Financial Group (Kentucky)
Kentucky
$5.39M +$166K +1,141 +3%
PA
1069
PFG Advisors
Arizona
$5.36M -$4.43M -30,408 -45%
CAM
1070
Columbia Asset Management
Michigan
$5.35M -$474K -3,256 -8%
CAAS
1071
Capital Asset Advisory Services
Michigan
$5.35M +$717K +4,925 +16%
DSC
1072
Duncker Streett & Co
Missouri
$5.35M -$307K -2,112 -5%
ST
1073
Sentinel Trust
Texas
$5.34M
HL
1074
HeadInvest LLC
Maine
$5.34M -$1.89K -13 -0%
DFA
1075
Delta Financial Advisors
Louisiana
$5.32M -$27.8K -191 -0.5%

PG Hedge Fund Activity: Q2 2026 in Review

3,999 of the 8,275 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2026, worth a combined $238B — up 2.7% from $232B a quarter earlier.

Buyers outnumbered sellers: 193 funds opened new PG positions and 127 closed out — a net gain of 66 holders — while 1,654 added to existing stakes and 1,706 trimmed.

The largest buyer was Capital World Investors, adding an estimated $1.16B. The largest seller was JP Morgan Chase, cutting an estimated $1.39B.

  • 3,999 institutional investors held Procter & Gamble (PG) as of Q2 2026, down from 4,007 in Q1 2026.
  • Funds reported $238B of Procter & Gamble stock for Q2 2026, up 2.7% quarter-over-quarter.
  • 193 funds opened new Procter & Gamble positions in Q2 2026 and 127 closed out, a net change of +66 holders.
  • The largest Procter & Gamble buyer in Q2 2026 was Capital World Investors, an estimated $1.16B added.
  • The largest Procter & Gamble seller in Q2 2026 was JP Morgan Chase, an estimated $1.39B sold.

Based on aggregated 13F filings for Q2 2026.