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Procter & Gamble

3,998 hedge funds and large institutions have $238B invested in Procter & Gamble in 2026 Q2 according to their latest regulatory filings, with 193 funds opening new positions, 1,654 increasing their positions, 1,706 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more first-time investments, than exits

New positions opened: 193 | Existing positions closed: 127

31% more call options, than puts

Call options by funds: $2.89B | Put options by funds: $2.21B

3% more capital invested

Capital invested by funds: $232B → $238B (+$6.25B)

0.97% more ownership

Funds ownership: 68.85%69.82% (+0.97%)

0% less funds holding

Funds holding: 4,0073,998 (-9)

3% less repeat investments, than reductions

Existing positions increased: 1,654 | Existing positions reduced: 1,706

7% less funds holding in top 10

Funds holding in top 10: 7368 (-5)

Holders
3,998
Holders Change
-9
Holders Change %
-0.22%
% of All Funds
48.32%
Holding in Top 10
68
Holding in Top 10 Change
-5
Holding in Top 10 Change %
-6.85%
% of All Funds
0.82%
New
193
Increased
1,654
Reduced
1,706
Closed
127
Calls
$2.89B
Puts
$2.21B
Net Calls
+$680M
Net Calls Change
+$263M
Name Holding Trade Value Shares
Change
Change in
Stake
VV
676
Verity & Verity
South Carolina
$12.1M +$86.3K +593 +0.7%
LBC
677
Lowe Brockenbrough & Co
Virginia
$12.1M +$94.9K +652 +0.8%
LFA
678
Legacy Financial Advisors
Kentucky
$12.1M -$656K -4,509 -5%
PUI
679
Purpose Unlimited Inc
$12M +$383K +2,634 +3%
BIA
680
Biondo Investment Advisors
Pennsylvania
$12M +$33.8K +232 +0.3%
SVWAG
681
Sound View Wealth Advisors Group
Georgia
$12M +$462K +3,171 +4%
RSVP
682
Ramsay Stattman Vela & Price
Colorado
$12M +$8.73K +60 +0.1%
AW
683
Atlas Wealth
Ohio
$11.9M -$46.6K -320 -0.4%
LNB
684
Ledyard National Bank
$11.9M -$144K -990 -1%
SC
685
Sapient Capital
Indiana
$11.8M -$580K -3,984 -5%
AG
686
Ascent Group
Virginia
$11.8M +$704K +4,834 +6%
SF
687
Summit Financial
New Jersey
$11.8M +$1.16M +7,993 +11%
CNB
688
Camden National Bank
Maine
$11.8M +$68K +467 +0.6%
AAM
689
AR Asset Management
California
$11.8M
RMC
690
Resources Management Corp
Connecticut
$11.7M -$112K -770 -1%
BSL
691
Blue Sparrow LLC
Delaware
$11.7M -$9.9M -68,040 -46%
VFM
692
Viking Fund Management
North Dakota
$11.7M
GDP
693
Great Diamond Partners
Maine
$11.6M +$1.16K +8 +0%
Los Angeles Capital Management
694
Los Angeles Capital Management
California
$11.5M -$4.63M -31,805 -29%
VFA
695
Valeo Financial Advisors
Indiana
$11.5M -$793K -5,448 -7%
WT
696
Washington Trust
Rhode Island
$11.5M -$437K -3,004 -4%
BBVA
697
Banco Bilbao Vizcaya Argentaria
Spain
$11.4M -$4.2M -28,877 -27%
NL
698
NWAM LLC
Washington
$11.4M +$1.07M +7,350 +10%
UBV
699
United Bank (Virginia)
Virginia
$11.4M -$30.4K -209 -0.3%
CICI
700
Capital Investment Counsel Inc
North Carolina
$11.4M +$1.4M +9,597 +14%

PG Hedge Fund Activity: Q2 2026 in Review

3,998 of the 8,274 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2026, worth a combined $238B — up 2.7% from $232B a quarter earlier.

Buyers outnumbered sellers: 193 funds opened new PG positions and 127 closed out — a net gain of 66 holders — while 1,654 added to existing stakes and 1,706 trimmed.

The largest buyer was Capital World Investors, adding an estimated $1.16B. The largest seller was JP Morgan Chase, cutting an estimated $1.39B.

  • 3,998 institutional investors held Procter & Gamble (PG) as of Q2 2026, down from 4,007 in Q1 2026.
  • Funds reported $238B of Procter & Gamble stock for Q2 2026, up 2.7% quarter-over-quarter.
  • 193 funds opened new Procter & Gamble positions in Q2 2026 and 127 closed out, a net change of +66 holders.
  • The largest Procter & Gamble buyer in Q2 2026 was Capital World Investors, an estimated $1.16B added.
  • The largest Procter & Gamble seller in Q2 2026 was JP Morgan Chase, an estimated $1.39B sold.

Based on aggregated 13F filings for Q2 2026.