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Procter & Gamble

3,999 hedge funds and large institutions have $238B invested in Procter & Gamble in 2026 Q2 according to their latest regulatory filings, with 193 funds opening new positions, 1,654 increasing their positions, 1,706 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more first-time investments, than exits

New positions opened: 193 | Existing positions closed: 127

31% more call options, than puts

Call options by funds: $2.89B | Put options by funds: $2.21B

3% more capital invested

Capital invested by funds: $232B → $238B (+$6.25B)

0.97% more ownership

Funds ownership: 68.85%69.82% (+0.97%)

0% less funds holding

Funds holding: 4,0073,999 (-8)

3% less repeat investments, than reductions

Existing positions increased: 1,654 | Existing positions reduced: 1,706

7% less funds holding in top 10

Funds holding in top 10: 7368 (-5)

Holders
3,999
Holders Change
-8
Holders Change %
-0.2%
% of All Funds
48.33%
Holding in Top 10
68
Holding in Top 10 Change
-5
Holding in Top 10 Change %
-6.85%
% of All Funds
0.82%
New
193
Increased
1,654
Reduced
1,706
Closed
127
Calls
$2.89B
Puts
$2.21B
Net Calls
+$680M
Net Calls Change
+$263M
Name Holding Trade Value Shares
Change
Change in
Stake
LWA
3376
Lifelong Wealth Advisors
Minnesota
$296K -$3.64K -25 -1%
EBA
3377
Eagle Bay Advisors
New York
$296K +$48K +330 +20%
RWMH
3378
Riverpoint Wealth Management Holdings
Illinois
$296K +$291 +2 +0.1%
BFA
3379
Bright Financial Advisors
Michigan
$296K
MIM
3380
Merrion Investment Management
New Jersey
$295K
FIC
3381
Family Investment Center
Missouri
$295K
RTC
3382
Real Talk Capital
Tennessee
$294K +$13.2K +91 +5%
MFS
3383
Madrona Financial Services
Washington
$294K -$10.8K -74 -4%
APWA
3384
Atlas Private Wealth Advisors
New Jersey
$294K -$36.1K -248 -11%
EFG
3385
Erickson Financial Group
Pennsylvania
$293K
PCA
3386
PMV Capital Advisers
Texas
$293K
CAS
3387
CTC Alternative Strategies
Illinois
$293K +$291K +2,000 New
KCM
3388
KRS Capital Management
Michigan
$293K -$2.91K -20 -1%
Cohen & Steers
3389
Cohen & Steers
New York
$293K
PS
3390
Pinney & Scofield
Massachusetts
$293K
DFG
3391
DWM Financial Group
Illinois
$293K +$297K +2,042 New
UCB
3392
United Community Bank
South Carolina
$292K -$100K -688 -26%
FWSM
3393
First Wilshire Securities Management
California
$292K
FCMA
3394
Foresight Capital Management Advisors
Michigan
$291K -$14.7K -101 -5%
NF
3395
Nikulski Financial
Iowa
$291K +$18.6K +128 +7%
PWM
3396
Parkway Wealth Management
Texas
$291K -$1.02K -7 -0.4%
PFWA
3397
Paces Ferry Wealth Advisors
Georgia
$290K +$4.37K +30 +2%
B
3398
Barings
North Carolina
$290K +$29.1K +200 +11%
TWM
3399
Tortuga Wealth Management
California
$290K +$6.84K +47 +2%
RFP
3400
RCS Financial Planning
Maryland
$290K +$18.3K +126 +7%

PG Hedge Fund Activity: Q2 2026 in Review

3,999 of the 8,275 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2026, worth a combined $238B — up 2.7% from $232B a quarter earlier.

Buyers outnumbered sellers: 193 funds opened new PG positions and 127 closed out — a net gain of 66 holders — while 1,654 added to existing stakes and 1,706 trimmed.

The largest buyer was Capital World Investors, adding an estimated $1.16B. The largest seller was JP Morgan Chase, cutting an estimated $1.39B.

  • 3,999 institutional investors held Procter & Gamble (PG) as of Q2 2026, down from 4,007 in Q1 2026.
  • Funds reported $238B of Procter & Gamble stock for Q2 2026, up 2.7% quarter-over-quarter.
  • 193 funds opened new Procter & Gamble positions in Q2 2026 and 127 closed out, a net change of +66 holders.
  • The largest Procter & Gamble buyer in Q2 2026 was Capital World Investors, an estimated $1.16B added.
  • The largest Procter & Gamble seller in Q2 2026 was JP Morgan Chase, an estimated $1.39B sold.

Based on aggregated 13F filings for Q2 2026.