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Procter & Gamble

3,999 hedge funds and large institutions have $238B invested in Procter & Gamble in 2026 Q2 according to their latest regulatory filings, with 193 funds opening new positions, 1,654 increasing their positions, 1,706 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more first-time investments, than exits

New positions opened: 193 | Existing positions closed: 127

31% more call options, than puts

Call options by funds: $2.89B | Put options by funds: $2.21B

3% more capital invested

Capital invested by funds: $232B → $238B (+$6.25B)

0.97% more ownership

Funds ownership: 68.85%69.82% (+0.97%)

0% less funds holding

Funds holding: 4,0073,999 (-8)

3% less repeat investments, than reductions

Existing positions increased: 1,654 | Existing positions reduced: 1,706

7% less funds holding in top 10

Funds holding in top 10: 7368 (-5)

Holders
3,999
Holders Change
-8
Holders Change %
-0.2%
% of All Funds
48.33%
Holding in Top 10
68
Holding in Top 10 Change
-5
Holding in Top 10 Change %
-6.85%
% of All Funds
0.82%
New
193
Increased
1,654
Reduced
1,706
Closed
127
Calls
$2.89B
Puts
$2.21B
Net Calls
+$680M
Net Calls Change
+$263M
Name Holding Trade Value Shares
Change
Change in
Stake
SFB
2876
STAR Financial Bank
Indiana
$525K -$16.9K -116 -3%
EWA
2877
Emergent Wealth Advisors
New York
$522K +$43.1K +296 +9%
PFG
2878
Prosperity Financial Group
California
$521K -$41.9K -288 -7%
R
2879
Rebalance
California
$520K
LFIA
2880
Legacy Financial Independent Advisors
Kentucky
$519K -$13.7K -94 -3%
PWMG
2881
Pinnacle Wealth Management Group
Michigan
$519K +$437 +3 +0.1%
AWA
2882
Acorn Wealth Advisors
Michigan
$518K +$12.8K +88 +3%
PCMNC
2883
Piedmont Capital Management (North Carolina)
North Carolina
$518K -$68.1K -468 -12%
LI
2884
LVZ Inc
Michigan
$518K +$1.75K +12 +0.3%
HIM
2885
Hanlon Investment Management
New Jersey
$517K -$18.6K -128 -4%
CCC
2886
Compass Capital Corp
Massachusetts
$516K +$6.7K +46 +1%
MSWM
2887
Master's Wealth Management
Pennsylvania
$515K -$2.33K -16 -0.5%
PFA
2888
Pettinga Financial Advisors
Indiana
$515K +$10.9K +75 +2%
LPAM
2889
Lodestar Private Asset Management
California
$515K -$92.3K -634 -15%
BSTWA
2890
Blake Schutter Theil Wealth Advisors
Ohio
$515K +$17.2K +118 +3%
MHR
2891
Matthew Hamilton Rosenberg
$514K +$4.08K +28 +0.8%
AFW
2892
Avantra Family Wealth
Pennsylvania
$513K +$250K +1,719 +97%
LWM
2893
LeConte Wealth Management
Tennessee
$513K +$64.5K +443 +15%
SCM
2894
Sage Capital Management
New Jersey
$512K +$873 +6 +0.2%
USWIA
2895
UP Strategic Wealth Investment Advisors
Pennsylvania
$512K +$199K +1,368 +65%
CH
2896
CDKV Holdings
Colorado
$511K
TIA
2897
Tiemann Investment Advisors
California
$511K -$16.7K -115 -3%
AF
2898
Affiance Financial
Minnesota
$510K +$121K +832 +31%
FWM
2899
Foguth Wealth Management
Michigan
$510K +$6.11K +42 +1%
LEA
2900
Legacy Edge Advisors
New York
$508K +$20.8K +143 +4%

PG Hedge Fund Activity: Q2 2026 in Review

3,999 of the 8,275 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2026, worth a combined $238B — up 2.7% from $232B a quarter earlier.

Buyers outnumbered sellers: 193 funds opened new PG positions and 127 closed out — a net gain of 66 holders — while 1,654 added to existing stakes and 1,706 trimmed.

The largest buyer was Capital World Investors, adding an estimated $1.16B. The largest seller was JP Morgan Chase, cutting an estimated $1.39B.

  • 3,999 institutional investors held Procter & Gamble (PG) as of Q2 2026, down from 4,007 in Q1 2026.
  • Funds reported $238B of Procter & Gamble stock for Q2 2026, up 2.7% quarter-over-quarter.
  • 193 funds opened new Procter & Gamble positions in Q2 2026 and 127 closed out, a net change of +66 holders.
  • The largest Procter & Gamble buyer in Q2 2026 was Capital World Investors, an estimated $1.16B added.
  • The largest Procter & Gamble seller in Q2 2026 was JP Morgan Chase, an estimated $1.39B sold.

Based on aggregated 13F filings for Q2 2026.