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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
EFL
1726
ERn Financial LLC
Wisconsin
$208K +$184K +900 New
C
1727
Covestor
United Kingdom
$208K +$51.2K +250 +40%
DWM
1728
Diversify Wealth Management
Utah
$208K +$195K +950 New
SIG
1729
Sargent Investment Group
Maryland
$205K +$189K +925 New
MMCM
1730
Murphy & Mullick Capital Management
New York
$204K
DFA
1731
Davies Financial Advisors
California
$203K +$179K +875 New
HAIM
1732
Hunter Associates Investment Management
Pennsylvania
$203K +$179K +875 New
WBG
1733
Wharton Business Group
Pennsylvania
$203K +$179K +875 New
ZIG
1734
Zullo Investment Group
Pennsylvania
$203K +$179K +875 New
USWIA
1735
UP Strategic Wealth Investment Advisors
Pennsylvania
$203K +$179K +875 New
SIC
1736
Samalin Investment Counsel
New York
$203K -$46.1K -225 -20%
OCM
1737
Orion Capital Management
California
$203K
BIP
1738
Blue Investment Partners
California
$203K +$179K +875 New
OCM
1739
One Capital Management
California
$203K +$179K +875 New
VIP
1740
Vista Investment Partners
Oklahoma
$203K +$179K +875 New
WKWM
1741
Walter & Keenan Wealth Management
Indiana
$203K +$179K +875 New
WFA
1742
Wellspring Financial Advisors
Ohio
$203K +$179K +875 New
FF
1743
Foronjy Financial
California
$202K +$179K +875 New
GSWM
1744
Golden State Wealth Management
California
$199K
WSCM
1745
Wellington Shields Capital Management
New York
$197K +$174K +850 New
VNA
1746
Valley National Advisers
Pennsylvania
$187K +$71.7K +350 +78%
ADL
1747
Asset Dedication LLC
California
$179K +$30.7K +150 +24%
CWP
1748
Concord Wealth Partners
Virginia
$179K -$30.7K -150 -16%
OCM
1749
Osterweis Capital Management
California
$179K +$159K +775 New
EWM
1750
Evermay Wealth Management
Virginia
$174K -$46.1K -225 -23%

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.