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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
SGK
1701
Steigerwald Gordon & Koch
Virginia
$220K +$195K +950 New
UWPG
1702
Ullmann Wealth Partners Group
Florida
$220K +$195K +950 New
WA
1703
WESPAC Advisors
California
$220K +$195K +950 New
FHC
1704
First Heartland Consultants
Missouri
$218K +$195K +950 New
BWA
1705
Bestgate Wealth Advisors
Maryland
$217K
WMP
1706
Wealth Management Partners
Arizona
$215K +$189K +925 New
JJBC
1707
James J. Burns & Company
New York
$215K +$189K +925 New
AAS
1708
Ameritas Advisory Services
Nebraska
$215K -$241K -1,175 -56%
RFN
1709
RDA Financial Network
Iowa
$214K +$189K +925 New
CCM
1710
Causeway Capital Management
California
$214K +$189K +925 New
KCM
1711
Kendall Capital Management
Maryland
$214K +$189K +925 New
PVI
1712
Pine Valley Investments
New Jersey
$214K +$189K +925 New
SFG
1713
SNS Financial Group
Minnesota
$214K +$189K +925 New
WTB
1714
Washington Trust Bank
Washington
$214K +$189K +925 New
WIA
1715
Wetzel Investment Advisors
Indiana
$214K +$189K +925 New
AA
1716
Acorns Advisers
California
$214K +$189K +925 New
OHIS
1717
Oak Harvest Investment Services
Texas
$209K +$184K +900 New
IWS
1718
Integrity Wealth Solutions
Colorado
$209K +$184K +900 New
AWA
1719
Arete Wealth Advisors
Illinois
$209K +$184K +900 New
KFI
1720
Key Financial Inc
Pennsylvania
$208K
BFG
1721
Bouchey Financial Group
New York
$208K +$184K +900 New
FAG
1722
Fortitude Advisory Group
Washington
$208K +$184K +900 New
PHWM
1723
Pine Harbor Wealth Management
Maryland
$208K +$184K +900 New
QFW
1724
QTR Family Wealth
Florida
$208K +$184K +900 New
WEG
1725
World Equity Group
Illinois
$208K +$184K +900 New

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.