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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
CWM
1301
Centurion Wealth Management
Virginia
$608K +$35.8K +175 +7%
AGWCA
1302
Annis Gardner Whiting Capital Advisors
Florida
$608K +$5.12K +25 +1%
YIA
1303
YHB Investment Advisors
Connecticut
$608K
WPW
1304
Waldron Private Wealth
Pennsylvania
$608K +$133K +650 +33%
MCA
1305
MSH Capital Advisors
Arizona
$602K -$25.6K -125 -5%
THCM
1306
Taylor Hoffman Capital Management
Virginia
$602K
TPA
1307
Trivium Point Advisory
Connecticut
$602K +$71.7K +350 +16%
HIP
1308
HUB Investment Partners
Texas
$597K +$133K +650 +34%
DOA
1309
D'Orazio & Associates
Virginia
$597K -$10.2K -50 -2%
EC
1310
Enhancing Capital
Pennsylvania
$596K
FHA
1311
First Horizon Advisors
Tennessee
$596K -$5.12K -25 -1%
SPF
1312
South Plains Financial
Texas
$596K +$87K +425 +20%
SA
1313
Sovran Advisors
California
$594K +$532K +2,600 New
SEIA
1314
Signature Estate & Investment Advisors
California
$591K +$71.7K +350 +16%
AWAP
1315
Alliance Wealth Advisors (Pennsylvania)
Pennsylvania
$591K +$25.6K +125 +5%
PWM
1316
Prentice Wealth Management
New York
$591K +$81.9K +400 +19%
CFG
1317
Carr Financial Group
Massachusetts
$585K
PFBT
1318
Parkside Financial Bank & Trust
Missouri
$585K +$66.6K +325 +15%
AFC
1319
AFT Forsyth & Company
Florida
$585K
SFG
1320
Sather Financial Group
Texas
$585K
SPA
1321
Sherbrooke Park Advisers
New York
$585K +$71.7K +350 +16%
KSWA
1322
Kathleen S. Wright Associates
Pennsylvania
$582K
VCM
1323
Virtue Capital Management
Tennessee
$579K -$502K -2,450 -49%
GIA
1324
Guyasuta Investment Advisors
Pennsylvania
$579K
PAM
1325
Paradigm Asset Management
New York
$579K

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.