PWM
BKNG icon

Prentice Wealth Management’s Booking.com BKNG Stock Holding History

Prentice Wealth Management’s Portfolio BKNG Stock Details BKNG Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q2 		$696K Buy
3,906
+31
+0.8% +$5.29K 0.14% 70
2026
Q1 		$653K Buy
3,875
+25
+0.6% +$4.6K 0.15% 70
2025
Q4 		$825K Buy
3,850
+300
+8% +$61.7K 0.19% 61
2025
Q3 		$767K Buy
3,550
+1,000
+39% +$223K 0.19% 58
2025
Q2 		$591K Buy
2,550
+400
+19% +$81.9K 0.16% 69
2025
Q1 		$396K Buy
2,150
+25
+1% +$4.78K 0.11% 88
2024
Q4 		$422K Buy
2,125
+50
+2% +$9.61K 0.12% 87
2024
Q3 		$350K Hold
2,075
– – 0.1% 93
2024
Q2 		$329K Hold
2,075
– – 0.11% 89
2024
Q1 		$301K Buy
2,075
+50
+2% +$7.13K 0.1% 96
2023
Q4 		$287K Sell
2,025
-25
-1% -$3.12K 0.11% 91
2023
Q3 		$253K Sell
2,050
-50
-2% -$6.06K 0.11% 89
2023
Q2 		$227K Sell
2,100
-175
-8% -$18.5K 0.1% 91
2023
Q1 		$241K Buy
+2,275
New +$221K 0.12% 92
2022
Q3 		– Sell
-2,300
Closed -$161K – 98
2022
Q2 		$161K Sell
2,300
-575
-20% -$49.1K 0.16% 49
2022
Q1 		$263K Buy
2,875
+50
+2% +$4.67K 0.13% 84
2021
Q4 		$266K Sell
2,825
-75
-3% -$7.11K 0.12% 84
2021
Q3 		$275K Hold
2,900
– – 0.13% 77
2021
Q2 		$254K Sell
2,900
-50
-2% -$4.67K 0.13% 85
2021
Q1 		$275K Buy
+2,950
New +$262K 0.15% 65

Other funds holding BKNG

BlackRock
BlackRock New York $6.73T AUM 46.02% 1-Year Est. Return
Vanguard Capital Management
Vanguard Capital Management Malvern, Pennsylvania $4.68T AUM
AllianceBernstein
AllianceBernstein Nashville, Tennessee $302B AUM 26.44% 1-Year Est. Return
State Street
State Street Boston, Massachusetts $3.37T AUM 44.26% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $999B AUM 46.22% 1-Year Est. Return
Invesco
Invesco Atlanta, Georgia $1.26T AUM 61.52% 1-Year Est. Return
Dodge & Cox
Dodge & Cox San Francisco, California $191B AUM 17.5% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.88T AUM 44.46% 1-Year Est. Return
Capital World Investors
Capital World Investors Los Angeles, California $846B AUM 46.74% 1-Year Est. Return
JP Morgan Chase
JP Morgan Chase New York $1.81T AUM 41.13% 1-Year Est. Return

Prentice Wealth Management's BKNG Position: Q2 2026 in Review

Prentice Wealth Management increased its Booking.com (BKNG) stake by 0.8% in Q2 2026, buying an estimated $5.29K and bringing the position to 3,906 shares worth $696K. The position accounts for 0.14% of the portfolio, ranked #70.

Prentice Wealth Management first reported a position in BKNG in Q1 2021 and has held it in 20 quarters since. The position peaked at $825K in Q4 2025. 1,922 funds tracked by Wall St. Rank hold BKNG as of Q2 2026.

  • Prentice Wealth Management held 3,906 shares of Booking.com worth $696K as of Q2 2026.
  • Prentice Wealth Management bought 31 Booking.com shares in Q2 2026, an estimated $5.29K.
  • Booking.com made up 0.14% of Prentice Wealth Management's portfolio in Q2 2026, its #70 holding.
  • Prentice Wealth Management first reported a position in Booking.com in Q1 2021 and has held it in 20 quarters since.
  • Prentice Wealth Management's Booking.com position peaked at $825K in Q4 2025.
  • 1,922 funds tracked by Wall St. Rank held Booking.com as of Q2 2026.

Based on Prentice Wealth Management's 13F filing for Q2 2026, filed 15 Jul 2026.