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SFP

Sterling Financial Planning Portfolio holdings

AUM $337M
1-Year Est. Return 19.27%
This Fund
S&P 500
This Quarter Est. Return
+6.63%
1 Year Est. Return
+19.27%
3 Year Est. Return
+46.75%
5 Year Est. Return
+48.15%
10 Year Est. Return
–
AUM
$299M
AUM Growth
+$23.6M
Cap. Flow
+$7.02M
Cap. Flow %
2.34%
Top 10 Hldgs %
46.03%
Holding
117
New
8
Increased
49
Reduced
44
Closed
1

Top Buys

Rank Stock Value
1
DFSV
Dimensional US Small Cap Value ETF
DFSV
+$1.24M
2
RTX icon
RTX Corp
RTX
+$972K
3
IJJ icon
iShares S&P Mid-Cap 400 Value ETF
IJJ
+$780K
4
IJT icon
iShares S&P Small-Cap 600 Growth ETF
IJT
+$734K
5
FNDX icon
Schwab Fundamental US Large Company Index ETF
FNDX
+$601K

Top Sells

Rank Stock Value
1
IAU icon
iShares Gold Trust
IAU
+$1.51M
2
GLD icon
SPDR Gold Trust
GLD
+$309K
3
EPD icon
Enterprise Products Partners
EPD
+$251K
4
BDX icon
Becton Dickinson
BDX
+$216K
5
IDV icon
iShares International Select Dividend ETF
IDV
+$169K

Sector Composition

Rank Sector Weight
1 Technology 2.19%
2 Financials 1.12%
3 Industrials 1.09%
4 Healthcare 1.07%
5 Consumer Discretionary 0.64%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PEP icon
76
PepsiCo
PEP
$191B
$419K 0.14%
3,170
-112
-3% -$15.1K
EMB icon
77
iShares JPMorgan USD Emerging Markets Bond ETF
EMB
$14.6B
$385K 0.13%
4,157
-212
-5% -$19.1K
CARR icon
78
Carrier Global
CARR
$52.1B
$368K 0.12%
5,027
– –
DFIS icon
79
Dimensional International Small Cap ETF
DFIS
$5.82B
$348K 0.12%
11,677
-1,775
-13% -$49.1K
GOOG icon
80
Alphabet (Google) Class C
GOOG
$4.56T
$333K 0.11%
1,880
– –
QUAL icon
81
iShares MSCI USA Quality Factor ETF
QUAL
$47B
$332K 0.11%
1,818
+1
+0.1% +$173
CPSY
82
Calamos S&P 500 Structured Alt Protection ETF - January
CPSY
$25.9M
$325K 0.11%
13,451
+2,134
+19% +$50.4K
GD icon
83
General Dynamics
GD
$103B
$324K 0.11%
1,111
+5
+0.5% +$1.38K
HD icon
84
Home Depot
HD
$339B
$313K 0.1%
853
-25
-3% -$9.05K
VWO icon
85
Vanguard FTSE Emerging Markets ETF
VWO
$121B
$310K 0.1%
6,264
+15
+0.2% +$696
NVDA icon
86
NVIDIA
NVDA
$5.01T
$305K 0.1%
1,930
+78
+4% +$9.82K
CVX icon
87
Chevron
CVX
$385B
$305K 0.1%
2,127
+100
+5% +$14.1K
UAUG icon
88
Innovator US Equity Ultra Buffer ETF August
UAUG
$163M
$303K 0.1%
8,103
– –
ORCL icon
89
Oracle
ORCL
$409B
$303K 0.1%
+1,387
New +$224K
MCD icon
90
McDonald's
MCD
$188B
$292K 0.1%
1,000
+50
+5% +$15.4K
XBAP icon
91
Innovator US Equity Accelerated 9 Buffer ETF April
XBAP
$132M
$285K 0.1%
7,745
– –
RCL icon
92
Royal Caribbean
RCL
$86.7B
$282K 0.09%
+900
New +$214K
PEG icon
93
Public Service Enterprise Group
PEG
$38.2B
$280K 0.09%
3,331
-108
-3% -$8.71K
VZ icon
94
Verizon
VZ
$197B
$274K 0.09%
6,340
-22
-0.3% -$953
DIVS icon
95
Guinness Atkinson Dividend Builder ETF
DIVS
$41.2M
$273K 0.09%
8,876
– –
IDHQ icon
96
Invesco S&P International Developed Quality ETF
IDHQ
$940M
$261K 0.09%
7,926
+134
+2% +$4.21K
LOW icon
97
Lowe's Companies
LOW
$119B
$260K 0.09%
1,174
– –
DVY icon
98
iShares Select Dividend ETF
DVY
$23.6B
$255K 0.09%
1,922
-12
-0.6% -$1.55K
ABBV icon
99
AbbVie
ABBV
$433B
$251K 0.08%
1,352
– –
OTIS icon
100
Otis Worldwide
OTIS
$27.5B
$249K 0.08%
2,513
– –
1 2 3
4
5

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WIM
WIM Investment Management Hong Kong $337M AUM 34.18% 1-Year Est. Return
NL
NKCFO LLC Geneva, Illinois $337M AUM 58.12% 1-Year Est. Return
FIM
Freedom Investment Management Hartford, Connecticut $337M AUM 22.95% 1-Year Est. Return
SIC
Shoker Investment Counsel Oxford, Ohio $337M AUM 24.9% 1-Year Est. Return
SC
Schiavi & Co Wilmington, Delaware $337M AUM 16.69% 1-Year Est. Return
SG
Standard General New York $336M AUM 16.52% 1-Year Est. Return
BCM
Brightline Capital Management Miami, Florida $338M AUM 197.95% 1-Year Est. Return
LFP
Leeward Financial Partners Bellevue, Washington $336M AUM 20.94% 1-Year Est. Return

Sterling Financial Planning's Q2 2025 Portfolio in Review

As of Q2 2025, Sterling Financial Planning held 117 positions worth $299M, up 8.6% from $276M the previous quarter. Its ten largest holdings account for 46% of the portfolio.

Sterling Financial Planning's Q2 2025 filing shows 8 new, 49 increased, 44 reduced and 1 closed positions. Its largest new stake was Oracle: 1,387 shares worth $303K. The largest sale was iShares Gold Trust, an estimated $1.51M.

By sector, the portfolio is most concentrated in Technology at 2.2% of assets, up from 2.1% a quarter earlier, followed by Financials and Industrials.

  • Sterling Financial Planning's largest Q2 2025 buy was Oracle: 1,387 shares worth $303K.
  • Sterling Financial Planning added most to Dimensional US Small Cap Value ETF in Q2 2025, an estimated $1.24M increase.
  • Sterling Financial Planning's biggest Q2 2025 reduction was iShares Gold Trust, cutting an estimated $1.51M.
  • Sterling Financial Planning fully exited Enterprise Products Partners in Q2 2025, selling an estimated $251K.
  • Sterling Financial Planning's ten largest holdings make up 46% of its $299M portfolio in Q2 2025.
  • Sterling Financial Planning opened 8 new positions and closed 1 in Q2 2025.
  • Sterling Financial Planning's portfolio value rose 8.6% quarter-over-quarter to $299M.

Based on Sterling Financial Planning's 13F filing for Q2 2025, filed 28 Jul 2025.