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SI

SimpliFi Inc Portfolio holdings

AUM $253M
1-Year Est. Return 11.51%
This Fund
S&P 500
This Quarter Est. Return
+2.02%
1 Year Est. Return
+11.51%
3 Year Est. Return
+26.72%
5 Year Est. Return
+24.2%
10 Year Est. Return
–
AUM
$144M
AUM Growth
+$16.8M
Cap. Flow
+$14.1M
Cap. Flow %
9.79%
Top 10 Hldgs %
95.7%
Holding
21
New
4
Increased
9
Reduced
4
Closed
4

Top Buys

Rank Stock Value
1
LQDH icon
iShares Interest Rate Hedged Corporate Bond ETF
LQDH
+$20.8M
2
SHV icon
iShares 0-1 Year Treasury Bond ETF
SHV
+$17.7M
3
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$9.58M
4
RLY icon
State Street Multi-Asset Real Return ETF
RLY
+$3.9M
5
VIG icon
Vanguard Dividend Appreciation ETF
VIG
+$2.37M

Top Sells

Rank Stock Value
1
IGHG icon
ProShares Investment Grade-Interest Rate Hedged
IGHG
+$17.7M
2
EFA icon
iShares MSCI EAFE ETF
EFA
+$8.55M
3
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$7.82M
4
TIP icon
iShares TIPS Bond ETF
TIP
+$5.31M
5
IWM icon
iShares Russell 2000 ETF
IWM
+$3.99M

Sector Composition

Rank Sector Weight
1 Communication Services 0.98%
2 Financials 0.3%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
TOTL icon
1
State Street DoubleLine Total Return Tactical ETF
TOTL
$4.09B
$32.4M 22.55%
686,212
+42,701
+7% +$2.02M
LQDH icon
2
iShares Interest Rate Hedged Corporate Bond ETF
LQDH
$505M
$20.9M 14.54%
+215,125
New +$20.8M
EFAV icon
3
iShares MSCI EAFE Min Vol Factor ETF
EFAV
$5.34B
$18M 12.51%
246,991
+132,840
+116% +$9.58M
SHV icon
4
iShares 0-1 Year Treasury Bond ETF
SHV
$20.8B
$17.7M 12.3%
+160,079
New +$17.7M
VIG icon
5
Vanguard Dividend Appreciation ETF
VIG
$111B
$15.1M 10.51%
136,446
+22,029
+19% +$2.37M
IWM icon
6
iShares Russell 2000 ETF
IWM
$79.8B
$12.3M 8.56%
73,028
-23,623
-24% -$3.99M
RLY icon
7
State Street Multi-Asset Real Return ETF
RLY
$1.26B
$8.79M 6.11%
332,125
+148,381
+81% +$3.9M
SPY icon
8
State Street SPDR S&P 500 ETF Trust
SPY
$790B
$6.06M 4.21%
20,838
-1,912
-8% -$544K
SRLN icon
9
State Street Blackstone Senior Loan ETF
SRLN
$5.3B
$3.68M 2.56%
77,731
+32,285
+71% +$1.52M
FLRN icon
10
State Street SPDR Bloomberg Investment Grade Floating Rate ETF
FLRN
$3.08B
$2.66M 1.85%
86,325
+47,673
+123% +$1.47M
EFA icon
11
iShares MSCI EAFE ETF
EFA
$78B
$2.53M 1.76%
37,211
-126,627
-77% -$8.55M
VZ icon
12
Verizon
VZ
$195B
$1.4M 0.98%
26,297
+1,241
+5% +$65.7K
IGHG icon
13
ProShares Investment Grade-Interest Rate Hedged
IGHG
$330M
$1.13M 0.79%
14,966
-235,945
-94% -$17.7M
BRK.B icon
14
Berkshire Hathaway Class B
BRK.B
$1.1T
$432K 0.3%
+2,019
New +$414K
SCHE icon
15
Schwab Emerging Markets Equity ETF
SCHE
$12.6B
$254K 0.18%
9,891
+1,684
+21% +$43.6K
SUSB icon
16
iShares ESG Aware 1-5 Year USD Corporate Bond ETF
SUSB
$1.3B
$214K 0.15%
+8,722
New +$214K
SCHO icon
17
Schwab Short-Term US Treasury ETF
SCHO
$12.8B
$211K 0.15%
8,508
+40
+0.5% +$993
BKLN icon
18
Invesco Senior Loan ETF
BKLN
$6.97B
– –
-34,173
Closed -$783K
BSV icon
19
Vanguard Short-Term Bond ETF
BSV
$44.7B
– –
-99,931
Closed -$7.82M
FLOT icon
20
iShares Floating Rate Bond ETF
FLOT
$10.2B
– –
-25,393
Closed -$1.29M
TIP icon
21
iShares TIPS Bond ETF
TIP
$14.5B
– –
-47,052
Closed -$5.31M

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ACM
Avos Capital Management Seattle, Washington $253M AUM 13.56% 1-Year Est. Return
JWM
Jupiter Wealth Management Glendale, Colorado $253M AUM 32.44% 1-Year Est. Return
N
Naspers South Africa $253M AUM 25.32% 1-Year Est. Return
PWA
Phoenix Wealth Advisors Chapel Hill, North Carolina $253M AUM 17.97% 1-Year Est. Return
ORC
O'Rourke & Company Boston, Massachusetts $253M AUM 16.72% 1-Year Est. Return
MWM
MorganRosel Wealth Management Highlands Ranch, Colorado $254M AUM 18.87% 1-Year Est. Return
RA
Ruggaard & Associates Hudson, Ohio $252M AUM 14.53% 1-Year Est. Return
PI
PJT Investments Toronto $252M AUM 3.52% 1-Year Est. Return

SimpliFi Inc's Q3 2018 Portfolio in Review

As of Q3 2018, SimpliFi Inc held 21 positions worth $144M, up 13% from $127M the previous quarter. Its ten largest holdings account for 96% of the portfolio.

SimpliFi Inc deployed $14.1M of net new capital in Q3 2018, opening 4 new positions and adding to 9 existing holdings. Its largest new stake was iShares Interest Rate Hedged Corporate Bond ETF: 215,125 shares worth $20.9M.

By sector, the portfolio is most concentrated in Communication Services at 0.98% of assets, down from 0.99% a quarter earlier, followed by Financials.

On the sell side, the largest reduction was ProShares Investment Grade-Interest Rate Hedged, an estimated $17.7M trimmed.

  • SimpliFi Inc's largest Q3 2018 buy was iShares Interest Rate Hedged Corporate Bond ETF: 215,125 shares worth $20.9M.
  • SimpliFi Inc added most to iShares MSCI EAFE Min Vol Factor ETF in Q3 2018, an estimated $9.58M increase.
  • SimpliFi Inc's biggest Q3 2018 reduction was ProShares Investment Grade-Interest Rate Hedged, cutting an estimated $17.7M.
  • SimpliFi Inc fully exited Vanguard Short-Term Bond ETF in Q3 2018, selling an estimated $7.82M.
  • SimpliFi Inc's ten largest holdings make up 96% of its $144M portfolio in Q3 2018.
  • SimpliFi Inc opened 4 new positions and closed 4 in Q3 2018.
  • SimpliFi Inc's portfolio value rose 13% quarter-over-quarter to $144M.

Based on SimpliFi Inc's 13F filing for Q3 2018, filed 17 Oct 2018.