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PF

Penney Financial Portfolio holdings

AUM $286M
1-Year Est. Return 15.45%
This Fund
S&P 500
This Quarter Est. Return
+7.05%
1 Year Est. Return
+15.45%
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$197M
AUM Growth
+$44.5M
Cap. Flow
+$32.2M
Cap. Flow %
16.39%
Top 10 Hldgs %
79.22%
Holding
44
New
7
Increased
13
Reduced
6
Closed
2

Top Buys

Rank Stock Value
1
SGOV icon
iShares 0-3 Month Treasury Bond ETF
SGOV
+$8.04M
2
JPIE icon
JPMorgan Income ETF
JPIE
+$7.52M
3
EVTR icon
Eaton Vance Total Return Bond ETF
EVTR
+$5.69M
4
VCRB icon
Vanguard Core Bond ETF
VCRB
+$5.66M
5
GSLC icon
Goldman Sachs ActiveBeta US Large Cap Equity ETF
GSLC
+$3.88M

Top Sells

Rank Stock Value
1
VYM icon
Vanguard High Dividend Yield ETF
VYM
+$3.34M
2
VB icon
Vanguard Small-Cap ETF
VB
+$1.11M
3
VTI icon
Vanguard Total Stock Market ETF
VTI
+$1.01M
4
DFCF icon
Dimensional Core Fixed Income ETF
DFCF
+$624K
5
ABBV icon
AbbVie
ABBV
+$262K

Sector Composition

Rank Sector Weight
1 Technology 1.41%
2 Energy 1.04%
3 Industrials 0.52%
4 Consumer Discretionary 0.32%
5 Financials 0.22%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
GSLC icon
1
Goldman Sachs ActiveBeta US Large Cap Equity ETF
GSLC
$14.9B
$51.9M 26.4%
427,800
+34,491
+9% +$3.88M
VTI icon
2
Vanguard Total Stock Market ETF
VTI
$655B
$35M 17.78%
115,101
-3,587
-3% -$1.01M
VEA icon
3
Vanguard FTSE Developed Markets ETF
VEA
$227B
$17.6M 8.93%
308,048
+9,339
+3% +$500K
IEFA icon
4
iShares Core MSCI EAFE ETF
IEFA
$188B
$8.52M 4.33%
102,057
+5,499
+6% +$436K
SGOV icon
5
iShares 0-3 Month Treasury Bond ETF
SGOV
$99.3B
$8.05M 4.09%
+79,966
New +$8.04M
JPIE icon
6
JPMorgan Income ETF
JPIE
$10.1B
$7.9M 4.02%
170,545
+164,030
+2,518% +$7.52M
SCHD icon
7
Schwab US Dividend Equity ETF
SCHD
$103B
$7.85M 3.99%
296,404
+3,657
+1% +$95.5K
VYM icon
8
Vanguard High Dividend Yield ETF
VYM
$81.3B
$7.57M 3.85%
56,791
-26,331
-32% -$3.34M
EVTR icon
9
Eaton Vance Total Return Bond ETF
EVTR
$5.64B
$5.75M 2.92%
+113,122
New +$5.69M
VCRB icon
10
Vanguard Core Bond ETF
VCRB
$7.2B
$5.73M 2.91%
+73,828
New +$5.66M
VB icon
11
Vanguard Small-Cap ETF
VB
$79.9B
$5.51M 2.8%
23,260
-4,992
-18% -$1.11M
JEPI icon
12
JPMorgan Equity Premium Income ETF
JEPI
$45.6B
$4.91M 2.49%
86,324
+1,177
+1% +$65.2K
AGG icon
13
iShares Core US Aggregate Bond ETF
AGG
$138B
$3.98M 2.03%
40,166
+30,202
+303% +$2.96M
HELO icon
14
JPMorgan Hedged Equity Laddered Overlay ETF
HELO
$4.54B
$3.58M 1.82%
57,198
-3,392
-6% -$205K
VTEB icon
15
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.2B
$2.67M 1.36%
54,532
+25,408
+87% +$1.24M
VXUS icon
16
Vanguard Total International Stock ETF
VXUS
$153B
$2.6M 1.32%
37,649
-3,199
-8% -$208K
SCHB icon
17
Schwab US Broad Market ETF
SCHB
$42.8B
$2.48M 1.26%
104,248
+75,093
+258% +$1.65M
SUB icon
18
iShares Short-Term National Muni Bond ETF
SUB
$11.4B
$2.47M 1.25%
23,205
+132
+0.6% +$13.9K
AAPL icon
19
Apple
AAPL
$4.95T
$1.63M 0.83%
7,958
+102
+1% +$20.6K
IVV icon
20
iShares Core S&P 500 ETF
IVV
$869B
$1.15M 0.59%
1,854
– –
MSFT icon
21
Microsoft
MSFT
$2.89T
$864K 0.44%
1,736
– –
IWB icon
22
iShares Russell 1000 ETF
IWB
$47.7B
$808K 0.41%
2,380
– –
CVX icon
23
Chevron
CVX
$378B
$764K 0.39%
5,335
– –
JQUA icon
24
JPMorgan US Quality Factor ETF
JQUA
$8.16B
$717K 0.36%
11,943
– –
LNG icon
25
Cheniere Energy
LNG
$53.6B
$664K 0.34%
2,725
– –
1
2

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Penney Financial's Q2 2025 Portfolio in Review

As of Q2 2025, Penney Financial held 44 positions worth $197M, up 29% from $152M the previous quarter. Its ten largest holdings account for 79% of the portfolio.

Penney Financial deployed $32.2M of net new capital in Q2 2025, opening 7 new positions and adding to 13 existing holdings. Its largest new stake was iShares 0-3 Month Treasury Bond ETF: 79,966 shares worth $8.05M.

By sector, the portfolio is most concentrated in Technology at 1.4% of assets, down from 1.6% a quarter earlier, followed by Energy and Industrials.

On the sell side, the largest reduction was Vanguard High Dividend Yield ETF, an estimated $3.34M trimmed.

  • Penney Financial's largest Q2 2025 buy was iShares 0-3 Month Treasury Bond ETF: 79,966 shares worth $8.05M.
  • Penney Financial added most to JPMorgan Income ETF in Q2 2025, an estimated $7.52M increase.
  • Penney Financial's biggest Q2 2025 reduction was Vanguard High Dividend Yield ETF, cutting an estimated $3.34M.
  • Penney Financial fully exited Dimensional Core Fixed Income ETF in Q2 2025, selling an estimated $624K.
  • Penney Financial's ten largest holdings make up 79% of its $197M portfolio in Q2 2025.
  • Penney Financial opened 7 new positions and closed 2 in Q2 2025.
  • Penney Financial's portfolio value rose 29% quarter-over-quarter to $197M.

Based on Penney Financial's 13F filing for Q2 2025, filed 23 Jul 2025.