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KFI

Key Financial Inc Portfolio holdings

AUM $611M
1-Year Est. Return 21.11%
This Fund
S&P 500
This Quarter Est. Return
+19.87%
1 Year Est. Return
+21.11%
3 Year Est. Return
+55.47%
5 Year Est. Return
+61.24%
10 Year Est. Return
–
AUM
$87.2M
AUM Growth
-$10.3M
Cap. Flow
-$22.1M
Cap. Flow %
-25.37%
Top 10 Hldgs %
44.4%
Holding
737
New
–
Increased
40
Reduced
25
Closed
639

Top Buys

Rank Stock Value
1
JNJ icon
Johnson & Johnson
JNJ
+$1.99M
2
DLN icon
WisdomTree US LargeCap Dividend Fund
DLN
+$874K
3
DES icon
WisdomTree US SmallCap Dividend Fund
DES
+$680K
4
SPYV icon
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
+$553K
5
KMB icon
Kimberly-Clark
KMB
+$362K

Top Sells

Rank Stock Value
1
DOL icon
WisdomTree True Developed International Fund
DOL
+$5.92M
2
DIS icon
Walt Disney
DIS
+$2.85M
3
BMY icon
Bristol-Myers Squibb
BMY
+$272K
4
BSCM
Invesco BulletShares 2022 Corporate Bond ETF
BSCM
+$213K
5
PFE icon
Pfizer
PFE
+$201K

Sector Composition

Rank Sector Weight
1 Technology 18.6%
2 Healthcare 16.86%
3 Communication Services 9.29%
4 Consumer Discretionary 6.32%
5 Financials 5.99%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
AAPL icon
1
Apple
AAPL
$4.97T
$7.68M 8.8%
84,864
+948
+1% +$73.5K
DIS icon
2
Walt Disney
DIS
$171B
$5.53M 6.34%
49,598
-25,837
-34% -$2.85M
INCY icon
3
Incyte
INCY
$25.8B
$5.38M 6.17%
52,533
– –
MSFT icon
4
Microsoft
MSFT
$2.9T
$4.37M 5%
21,999
+1,297
+6% +$235K
JNJ icon
5
Johnson & Johnson
JNJ
$640B
$3.51M 4.02%
25,217
+13,686
+119% +$1.99M
DOL icon
6
WisdomTree True Developed International Fund
DOL
$809M
$2.9M 3.32%
70,783
-151,515
-68% -$5.92M
SLYV icon
7
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
$4.89B
$2.89M 3.32%
59,692
-1,722
-3% -$78.9K
AMZN icon
8
Amazon
AMZN
$2.44T
$2.56M 2.94%
19,140
-280
-1% -$33.8K
DLN icon
9
WisdomTree US LargeCap Dividend Fund
DLN
$6.21B
$2.03M 2.33%
44,338
+19,424
+78% +$874K
XOM icon
10
ExxonMobil
XOM
$650B
$1.88M 2.15%
42,384
-410
-1% -$18.4K
MRK icon
11
Merck
MRK
$322B
$1.79M 2.05%
24,673
+2,097
+9% +$158K
EFG icon
12
iShares MSCI EAFE Growth ETF
EFG
$16.2B
$1.78M 2.04%
21,394
-125
-0.6% -$9.76K
PG icon
13
Procter & Gamble
PG
$340B
$1.62M 1.86%
13,782
+714
+5% +$83.3K
JPM icon
14
JPMorgan Chase
JPM
$916B
$1.58M 1.81%
16,952
-146
-0.9% -$13.9K
DES icon
15
WisdomTree US SmallCap Dividend Fund
DES
$2.19B
$1.47M 1.68%
69,986
+34,244
+96% +$680K
PFF icon
16
iShares Preferred and Income Securities ETF
PFF
$13.1B
$1.43M 1.63%
41,328
+480
+1% +$16.4K
STBA icon
17
S&T Bancorp
STBA
$1.9B
$1.4M 1.6%
60,791
– –
NEE icon
18
NextEra Energy
NEE
$185B
$1.28M 1.47%
21,528
+2,096
+11% +$125K
HD icon
19
Home Depot
HD
$337B
$1.24M 1.42%
5,042
+35
+0.7% +$8.01K
ICVT icon
20
iShares Convertible Bond ETF
ICVT
$6.97B
$1.11M 1.27%
15,849
-98
-0.6% -$6.23K
IWF icon
21
iShares Russell 1000 Growth ETF
IWF
$117B
$1.08M 1.24%
22,992
-208
-0.9% -$9.17K
PFE icon
22
Pfizer
PFE
$143B
$1.07M 1.22%
34,501
-5,930
-15% -$201K
SPYV icon
23
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
$36.2B
$916K 1.05%
31,926
+19,410
+155% +$553K
FISV
24
Fiserv Inc
FISV
$29.7B
$852K 0.98%
8,784
– –
VZ icon
25
Verizon
VZ
$197B
$782K 0.9%
14,294
+609
+4% +$34.3K
1
2 3 4 5

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Key Financial Inc's Q2 2020 Portfolio in Review

As of Q2 2020, Key Financial Inc held 737 positions worth $87.2M, down 11% from $97.5M the previous quarter. Its ten largest holdings account for 44% of the portfolio.

Key Financial Inc withdrew a net $22.1M in Q2 2020, closing 639 positions and reducing 25 holdings. Its most notable exit was Bristol-Myers Squibb, an estimated $272K position sold in full.

By sector, the portfolio is most concentrated in Technology at 19% of assets, up from 14% a quarter earlier, followed by Healthcare and Communication Services.

Against the trend, Key Financial Inc added an estimated $1.99M to Johnson & Johnson.

  • Key Financial Inc added most to Johnson & Johnson in Q2 2020, an estimated $1.99M increase.
  • Key Financial Inc's biggest Q2 2020 reduction was WisdomTree True Developed International Fund, cutting an estimated $5.92M.
  • Key Financial Inc fully exited Bristol-Myers Squibb in Q2 2020, selling an estimated $272K.
  • Key Financial Inc's ten largest holdings make up 44% of its $87.2M portfolio in Q2 2020.
  • Key Financial Inc opened 0 new positions and closed 639 in Q2 2020.
  • Key Financial Inc's portfolio value fell 11% quarter-over-quarter to $87.2M.

Based on Key Financial Inc's 13F filing for Q2 2020, filed 7 Aug 2020.